最高の Robert Rose ポッドキャスト (2025)

1
AI, Layoffs, and the Next Trillion-Dollar IPO? (504) 1:09:23

7d ago1:09:23

1:09:23

It's another wild week in the world of marketing, media, and tech. First up: Amazon announced yet another round of layoffs, and Joe and Robert dive into the growing trend among the Magnificent 10 companies. Are these just normal business cycles? The result of AI-driven productivity? Or signs of something deeper happening in the global economy? Then…

1
Atlas Shrugged: Is OpenAI Coming for Google? (503) 1:08:29

14d ago1:08:29

1:08:29

This week's episode of This Old Marketing dives deep into the evolving world of AI, automation, and creator opportunities. 1. OpenAI's ChatGPT Atlas: A Google Killer? OpenAI's latest product, ChatGPT Atlas, has some wondering if this is a direct strike at Google's dominance in search. We break down what Atlas is, how it changes the discovery landsc…

1
Ohhhh Claude! (502) 1:03:10

21d ago1:03:10

1:03:10

In this episode, Joe and Robert break down the latest moves in the ongoing battle between lawmakers and social media giants. California is leading the charge with new AI and social media legislation — plus, Instagram is testing a "rating system" for content. Is this meaningful progress or just more political theater? The guys also cover how OpenAI …

1
The Era of AI-Made Everything (501) 1:09:55

28d ago1:09:55

1:09:55

After celebrating 500 weeks of podcasting, Joe and Robert are back to regular programming. And this week… things get weird. OpenAI and Meta both dropped major updates to their AI apps—releases that could either spark the next great social network or bring about the end of the internet as we know it. The guys break down what these announcements mean…

1
500 Hours of Marketing, Rants, and Football [Special Episode] 1:13:21

1M ago1:13:21

1:13:21

It's here...the 500th episode of This Old Marketing! In this very special show, Joe Pulizzi and Robert Rose take a walk down memory lane, sharing stories, clips, and predictions from across the past twelve years of the podcast. Along the way, they're joined by some surprise guests and special videos from friends of the show. Highlights from the Epi…

1
The Rise of Creators, the Fall of Studios (499) 1:02:13

1M ago1:02:13

1:02:13

In the final show before the big 500 extravaganza, Joe and Robert discuss why individual creators are slowly taking over Hollywood — and whether there are opportunities for brands in this shift. The creator takeover: Ad Age: Why creators, not studios, will lead production by 2030 Sports meets streaming: New Heights integration with Amazon Prime — T…

1
TikTok You Don't Stop (498) 1:09:17

2M ago1:09:17

1:09:17

No, TikTok does not stop. Maybe the fourth time is the charm, as Robert and Joe run through the latest with the TikTok "staying or going" drama. Get all the latest on the changes, although it might be a big nothing burger. Link to more: U.S.-China Deal to Avert TikTok Ban May be Close, Trump Official Says - The New York Times YouTube makes a strong…

1
Is Reddit the Missing Piece in Your Content Marketing Strategy? 1:04:10

2M ago1:04:10

1:04:10

This week, Joe and Robert dig into the Reddit phenomenon. Leading in AI findability (AEO) and trusted by geeks everywhere, the platform is having its coming-out moment. Is it time to ride the marketing train to Reddit town? Here's why Reddit marketing could be your next big business move OpenAI wants to make a full-length animated movie that isn't …

1
Is AI Burning Down Google's Empire? + NFL Predictions (496) 1:07:38

2M ago1:07:38

1:07:38

The marketing news of the week: A federal judge has ordered a shakeup of Google's search engine. Some call it a slap on the wrist, but it's clear even the courts see Google's dominance slipping. With AI search and new competitors on the rise, will Google's empire burn down? -- Judge orders search shakeup in Google monopoly case | PBS News Meanwhile…

1
Cracker Barrel, Uranus and CEX: Marketing News this Week (495) 1:06:31

2M ago1:06:31

1:06:31

This week on the podcast, Joe and Robert break down the big takeaways from Content Entrepreneur Expo (CEX): The future of human content vs. AI content and why this tension may define the next decade. Why leaning into your "crazy" could be the smartest business move you'll ever make. The rise of new search metrics and how they're quietly reshaping t…

1
The Golden Age of Content Marketing (494) 1:08:27

3M ago1:08:27

1:08:27

Are we entering a new golden age of content marketing? In this week's This Old Marketing, Joe Pulizzi and Robert Rose dig into why the industry feels more alive than ever and what this resurgence means for brands and creators alike. The Big Stories: When Hollywood Hits the Break Room: A credit-card company launches a sitcom (Roomies) that blurs the…

1
Have the Search Wars Started Over Again? (493) 1:01:32

3M ago1:01:32

1:01:32

Big news in the tech and marketing world this week. AI search leader Perplexity stunned the industry with a $34 billion offer to buy Google Chrome. Is this just a headline-grabbing PR stunt… or could it actually give Google a way out of its ongoing antitrust mess? Meanwhile, OpenAI is scrambling to turn lemons into lemonade after the botched ChatGP…

1
The Future of Influencer Marketing Is NOT What You Think (492) 1:13:45

3M ago1:13:45

1:13:45

The boys are back (and better than ever) with a brand-new episode on what influencer marketing will look like soon (including AI). In this episode, they break down the new deal between ESPN and the NFL. Does this partnership signal new opportunities for brands and content marketing deals in the near future? YouTube announced that it will begin test…

1
How to Future-Proof Your Brain, Body, and Business [Special Episode] (491) 30:49

3M ago30:49

30:49

This is the last special solo episode for a while. Thankfully, Robert and Joe will be back next week to make nonsense about marketing and content news. But today's episode is something a little different. In 1937, Napoleon Hill wrote Think and Grow Rich. His ideas about belief, desire, and persistence changed lives—Joe's included. Joe's new book, B…

1
The Mullet Content Strategy [Special Episode] (490) 43:05

3M ago43:05

43:05

In this solo episode of This Old Marketing, Robert dives headfirst into the uncomfortable - and increasingly urgent - tension at the heart of modern content strategy: Can we still create truly human content, full of nuance, voice, and emotional honesty… while also making sure the machines don't misinterpret (or mangle) what we mean? Inspired by the…

1
The Marketing Profession Is In Danger. Here's One Solution [Special Episode] (489) 20:33

4M ago20:33

20:33

Get ready for this special episode that you needed to hear years ago. Let me say this plainly: Working for someone else is the riskiest thing you can do right now. For decades, we believed that a "good job" was the ultimate security. A steady paycheck. Healthcare. Maybe a 401(k) with a match. But that model is falling apart in real time. I've seen …

1
OpenAI Needs a Nap and So Do You [Special Episode] (488) 41:59

4M ago41:59

41:59

This week Robert flies solo (Joe's busy revolutionizing dairy on the blockchain) to ask a question: What if slower is the new smarter? After riffing on OpenAI's burnout‑induced shutdown, he unveils a sneak peek of his upcoming book, Valuable Friction. From Netflix's "Skip Intro" button to AI‑generated sameness, Robert shows how our obsession with f…

聞く価値のあるポッドキャスト

ポッドキャスト Robert Rose

聞く価値のあるポッドキャスト

1
This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose

Joe Pulizzi & Robert Rose

1
AI, Layoffs, and the Next Trillion-Dollar IPO? (504) 1:09:23

1
Atlas Shrugged: Is OpenAI Coming for Google? (503) 1:08:29

1
Ohhhh Claude! (502) 1:03:10

1
The Era of AI-Made Everything (501) 1:09:55

1
500 Hours of Marketing, Rants, and Football [Special Episode] 1:13:21

1
The Rise of Creators, the Fall of Studios (499) 1:02:13

1
TikTok You Don't Stop (498) 1:09:17

1
Is Reddit the Missing Piece in Your Content Marketing Strategy? 1:04:10

1
Is AI Burning Down Google's Empire? + NFL Predictions (496) 1:07:38

1
Cracker Barrel, Uranus and CEX: Marketing News this Week (495) 1:06:31

1
The Golden Age of Content Marketing (494) 1:08:27

1
Have the Search Wars Started Over Again? (493) 1:01:32

1
The Future of Influencer Marketing Is NOT What You Think (492) 1:13:45

1
How to Future-Proof Your Brain, Body, and Business [Special Episode] (491) 30:49

1
The Mullet Content Strategy [Special Episode] (490) 43:05

1
The Marketing Profession Is In Danger. Here's One Solution [Special Episode] (489) 20:33

1
OpenAI Needs a Nap and So Do You [Special Episode] (488) 41:59

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