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A timeless classic on strategy and leadership by Sun Tzu beautifully narrated for Krity by Ishwarya Maninathan. Visit https://krity.app/ for more books and to become a narrator. Follow us on Instagram @krity.app to stay updated with latest releases.
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Join James Eling as he discusses the strategy and tactics of Small Business and the strategy and tactics of histories great generals. Growing a small business is tough. We look at leadership, innovation, technology and how to wrap it all up to build a fast growing company. James runs 3 companies, generates over 5,000,000 page views a year and has customers in 5 countries. Learn how you can marry the latest technology with the ageless principles of Sun Tzu for your business today.
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Sun Tzu wrote, “Hiding order beneath the cloak of disorder is simply a question of subdivision.” This principle from The Art of War emphasizes the importance of structured planning and discipline, even when outward appearances suggest chaos. In our daily lives, we often encounter situations that seem overwhelming or disorganized. However, by breaki…
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Sun Tzu wrote, "There are not more than five cardinal tastes (sour, acrid, salt, sweet, bitter), yet combinations of them yield more flavors than can ever be tasted." This profound observation highlights the boundless potential that arises from combining a limited set of elements in innovative ways. Just as five basic tastes can produce an infinite…
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Sun Tzu wrote, “Simulated disorder postulates perfect discipline.” Let that sink in. What looks like chaos on the outside—what looks wild, unpredictable, even reckless—can actually be the mark of elite control, precise preparation, and perfect discipline beneath the surface. You see, high-level performers don’t always look polished in the middle of…
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Sun Tzu wrote, “Amid the turmoil and tumult of battle, there may be seeming disorder and yet no real disorder at all.” Life gets messy. Plans fall apart. Emotions run high. Deadlines crash into setbacks, and you start to wonder if you’re in over your head. But hear this: chaos does not mean failure. Just because things look out of control doesn’t m…
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Sun Tzu wrote, “Energy may be likened to the bending of a crossbow.” Think about that. A crossbow doesn’t fire the second you touch it. It builds tension. It stores power. Every ounce of energy pulled back in the drawstring is potential—pure force waiting for release. That’s you right now. You might not feel like it. You might feel stuck, stretched…
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Sun Tzu wrote, “The fighter will be terrible in his onset, and prompt in his decision.” That’s not just a line from an ancient war manual—it’s a challenge. A call to shake the dust off your hesitation and move with fierce purpose. Let’s break it down: Terrible in his onset. That doesn’t mean the fighter is “bad”—it means he’s terrifying, powerful, …
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Sun Tzu Wrote is a modern take on ancient strategy. Each episode dives into the timeless wisdom of The Art of War and connects it to today’s real-world challenges—business, leadership, mindset, and life. Whether you're navigating a career move, leading a team, or just trying to win the day, this podcast gives you the tactical edge. Short, sharp, an…
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Sun Tzu Wrote is a modern take on ancient strategy. Each episode dives into the timeless wisdom of The Art of War and connects it to today’s real-world challenges—business, leadership, mindset, and life. Whether you're navigating a career move, leading a team, or just trying to win the day, this podcast gives you the tactical edge. Short, sharp, an…
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Sun Tzu Wrote is a modern take on ancient strategy. Each episode dives into the timeless wisdom of The Art of War and connects it to today’s real-world challenges—business, leadership, mindset, and life. Whether you're navigating a career move, leading a team, or just trying to win the day, this podcast gives you the tactical edge. Short, sharp, an…
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Sun Tzu Wrote is a modern take on ancient strategy. Each episode dives into the timeless wisdom of The Art of War and connects it to today’s real-world challenges—business, leadership, mindset, and life. Whether you're navigating a career move, leading a team, or just trying to win the day, this podcast gives you the tactical edge. Short, sharp, an…
  continue reading
 
Sun Tzu Wrote is a modern take on ancient strategy. Each episode dives into the timeless wisdom of The Art of War and connects it to today’s real-world challenges—business, leadership, mindset, and life. Whether you're navigating a career move, leading a team, or just trying to win the day, this podcast gives you the tactical edge. Short, sharp, an…
  continue reading
 
Sun Tzu wrote, "There are not more than five primary colors (blue, yellow, red, white, and black), yet in combination they produce more hues than can ever been seen." This profound observation highlights the boundless potential that arises from combining a limited set of elements in innovative ways. Just as five simple colors can produce an infinit…
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Sun Tzu wrote, "There are not more than five musical notes, yet the combinations of these five give rise to more melodies than can ever be heard." This profound observation highlights the boundless potential that arises from combining a limited set of elements in innovative ways. Just as five simple notes can produce an infinite array of melodies, …
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Sun Tzu wrote, "Indirect tactics, efficiently applied, are inexhaustible as Heaven and Earth, unending as the flow of rivers and streams; like the sun and moon, they end but to begin anew; like the four seasons, they pass away to return once more." This profound insight underscores the limitless potential of strategic, indirect approaches in overco…
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Sun Tzu wrote, "In all fighting, the direct method may be used for joining battle, but indirect methods will be needed in order to secure victory." This profound insight underscores the importance of complementing straightforward actions with strategic, unconventional approaches to achieve success. Whether you're navigating personal challenges, adv…
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Sun Tzu wrote, "That the impact of your army may be like a grindstone dashed against an egg—this is effected by the science of weak points and strong." This vivid metaphor illustrates the overwhelming advantage gained when strength is strategically applied to an opponent's vulnerability. In our personal and professional lives, understanding and lev…
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Sun Tzu wrote, "To ensure that your whole host may withstand the brunt of the enemy's attack and remain unshaken—this is effected by maneuvers direct and indirect." This wisdom underscores the importance of strategic flexibility and the harmonious use of both direct and indirect approaches to achieve resilience and success. Email us at info22media@…
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Sun Tzu wrote, "Fighting with a large army under your command is nowise different from fighting with a small one: it is merely a question of instituting signs and signals." This profound insight underscores a universal truth: effective communication and organization are the cornerstones of success, regardless of the scale of your endeavor.​Changing…
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Sun Tzu wrote, "The control of a large force is the same principle as the control of a few men: it is merely a question of dividing up their numbers." This timeless wisdom emphasizes that effective leadership and organization are not bound by the size of the team but by the strategies employed to manage them. Whether you're leading a small group or…
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Sun Tzu wrote, "The onrush of a conquering force is like the bursting of pent-up waters into a chasm a thousand fathoms deep." This powerful imagery illustrates the immense momentum and force that a well-prepared and decisive action can unleash. As you stand on the brink of your own challenges, consider how you can channel this principle into your …
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Sun Tzu wrote, "A victorious army opposed to a routed one, is as a pound's weight placed in the scale against a single grain." This vivid imagery illustrates the overwhelming advantage that a well-prepared and confident force holds over a demoralized and disorganized opponent. The same principle applies beyond the battlefield: in life, business, an…
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Sun Tzu wrote, "Measurement owes its existence to Earth; Estimation of quantity to Measurement; Calculation to Estimation of quantity; Balancing of chances to Calculation; and Victory to Balancing of chances." This ancient wisdom underscores a fundamental truth: success is built upon a foundation of careful assessment and strategic planning. As you…
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Sun Tzu wrote, “The consummate leader cultivates the moral law, and strictly adheres to method and discipline.” This is not just a prescription for generals on the battlefield — it’s a blueprint for leading a life that is grounded, resilient, and purposeful. Email us at [email protected] Media による
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Sun Tzu wrote, “In war, the victorious strategist only seeks battle after the victory has been won.” There’s a subtle, almost paradoxical power in this idea — the concept of winning before the fight begins. This isn't about predicting the future or reading minds. It's about preparation so deep, so thorough, that the outcome is already determined. E…
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Sun Tzu wrote, “The skillful fighter puts himself into a position which makes defeat impossible.” That isn’t just about battlefields — it’s about life. It’s about understanding the power of preparation, positioning, and foresight. The skillful fighter doesn’t wait for luck to tip the scales; they create conditions in which failure is not an option.…
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Sun Tzu wrote, “He wins his battles by making no mistakes.” At first, this sounds impossible — a standard so high it seems out of reach. How can anyone live without mistakes, without missteps, without failure? But Sun Tzu isn’t talking about being perfect; he’s talking about being prepared. He’s talking about the discipline to avoid the avoidable, …
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Sun Tzu wrote, “His victories bring him neither reputation for wisdom nor credit for courage.” On the surface, that sounds almost like an insult — a dismissal of a warrior’s skill. But there is a depth to this line that goes beyond recognition and applause. What Sun Tzu is revealing is the essence of mastery — the idea that true mastery is so seaml…
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Sun Tzu wrote, “What the ancients called a clever fighter is one who not only wins, but excels in winning with ease.” It’s a line that can be easily dismissed as just strategy — a tactical insight for the battlefield. But what if we think of it beyond the realm of warfare? What if we see it as a reflection on how we navigate the battles of our own …
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Sun Tzu wrote, “To hear the noise of thunder is no sign of a quick ear.” It's a stark reminder that noticing the obvious does not make us insightful. Thunder is loud; it commands attention. But real wisdom lies in perceiving the whispers before the storm, in recognizing the subtle signals before chaos erupts. Email us at [email protected]
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Sun Tzu wrote, “To lift an autumn hair is no sign of great strength.” That line might seem simple, almost dismissive — like a shrug from an ancient warrior philosopher. But pause for a moment and let that sink in. What is Sun Tzu really saying here? What’s the lesson buried in this delicate, fallen strand? Email us at [email protected]
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Sun Tzu wrote, “To see victory only when it is within the ken of the common herd is not the acme of excellence.” Mediocrity sees victory when it’s obvious — when the path is already clear and the finish line is already near. But true excellence sees victory before it even seems possible. It envisions success when others doubt, when the odds are sta…
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Sun Tzu wrote, “The general who is skilled in defense hides in the most secret recesses of the earth.” Mastery in defense isn't just about strength; it's about wisdom. Sun Tzu knew that a true strategist doesn't merely brace for impact but prepares to vanish into the depths of strategy itself. A general who hides in the earth's most secret recesses…
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Sun Tzu wrote, “Standing on the defensive indicates insufficient strength.” If you're always on the defensive — always reacting, always scrambling to protect yourself from what's coming at you — there's a good chance you're not prepared. Sun Tzu didn't see defense as a weakness, but as a necessary measure when strategy falls short. True strength is…
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Sun Tzu wrote, “Security against defeat implies defensive tactics.” Imagine you're a general on the battlefield of your own life. Every day, you're fighting to gain ground, achieve your goals, and protect what you've built. But what if I told you that winning isn’t just about charging forward with relentless aggression? What if real strength lies i…
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Sun Tzu wrote, “He who is skilled in attack flashes forth from the topmost heights of heaven.” Sun Tzu didn’t just speak of war — he spoke of life. Those who master the art of attack don’t merely strike; they strike from a position of undeniable strength. When you’re operating from the “topmost heights of heaven,” you have the advantage of clarity,…
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Sun Tzu wrote, “One may know how to conquer without being able to do it.” Think about that for a second. Knowing how to win and actually winning are two different things. You can read all the books, watch all the motivational videos, study all the strategies—but if you never execute, if you never put in the work, then what’s the point? Knowledge wi…
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Sun Tzu wrote, “One may know how to conquer without being able to do it.” Think about that for a second. Knowing how to win and actually winning are two different things. You can read all the books, watch all the motivational videos, study all the strategies—but if you never execute, if you never put in the work, then what’s the point? Knowledge wi…
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Sun Tzu wrote, “The good fighter is able to secure himself against defeat.” A good fighter doesn’t just hope to win. He doesn’t rely on luck, talent, or the weakness of his opponent. No, a good fighter takes responsibility for his own survival. He doesn’t wait for opportunities—he creates them. He doesn’t react to circumstances—he prepares for them…
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Sun Tzu wrote, “The good fighters of old first put themselves beyond the possibility of defeat.” What does that mean for you? It means that before the battle even begins, before the challenge arises, before the first shot is fired or the first move is made—you are already prepared. You don’t step onto the battlefield hoping to win. You step onto it…
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Sun Tzu wrote, “If you know the enemy and you know yourself, you need not fear the result.” Read that again. It’s not about luck. It’s not about hope. It’s about knowing. Knowing exactly what you’re up against and exactly what you’re capable of. When you have that level of clarity, fear disappears. Doubt fades. You step into every challenge with ab…
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Sun Tzu wrote, “We may know that there are five essentials for victory.” Victory isn’t random. It’s not about luck, talent, or waiting for the perfect moment. Winning—whether in battle, in business, or in life—comes down to following a set of principles. Sun Tzu laid them out thousands of years ago, and they still hold true today. If you want to wi…
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Sun Tzu wrote, “When the army is restless and distrustful, trouble is sure to come from the other feudal princes.” Read that again. Because this isn’t just about war—it’s about life, leadership, and the battles you fight every single day. When your mind is restless and filled with doubt, when you don’t trust your own decisions, when you let uncerta…
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Sun Tzu wrote, “There are three ways in which a ruler can bring misfortune upon his army.” And while he was talking about military strategy, this applies to you just as much. Because whether you realize it or not, you are the ruler of your life. Your mind, your habits, your decisions—they are your army. And if you lead them poorly, you bring misfor…
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Sun Tzu wrote, “If the bulwark is complete at all points, the state will be strong.” In other words, strength isn’t built in a single moment. It isn’t about one victory, one great effort, or one burst of motivation. True strength—lasting strength—comes from securing every aspect of your foundation. It comes from being unshakable because you’ve left…
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Sun Tzu wrote, “An obstinate fight may be made by a small force.” Let that sink in. He didn’t say a small force will always win. He didn’t say the odds are in your favor. He said may be made. In other words, when you're outnumbered, outsized, outmatched—you still have a choice. You can fold, or you can fight like hell. Email us at info22media@gmail…
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Sun Tzu wrote, “If slightly inferior in numbers, we can avoid the enemy.” At first glance, this might sound like retreat. Like backing down. But that’s not what Sun Tzu was saying. He was talking about strategy. About knowing when to engage and when to wait. About choosing your battles wisely. Email us at [email protected]
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Sun Tzu wrote, “If our forces are ten to the enemy’s one, to surround him.” Now, you might be thinking, That’s great for ancient warfare, but what does it have to do with me? Well, everything. Because life is a battlefield, and every day, you go to war. Not with swords and shields, but with doubt, fear, procrastination, and every obstacle standing …
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Sun Tzu Wrote, “The skillful leader subdues the enemy’s troops without any fighting.” The greatest warriors don’t just win battles—they win without fighting. The world tells you that victory comes through struggle, through brute force, through grinding yourself down until you break the enemy. But Sun Tzu knew better. He knew that the highest form o…
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Sun Tzu Wrote, “The general, unable to control his irritation, will launch his men to the assault like swarming ants.” Emotion is a weapon—but only if you control it. The moment you let it control you, it becomes a liability. Sun Tzu understood this. He knew that an angry leader is a reckless one. A general who loses his temper, who lashes out, who…
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Sun Tzu Wrote, “The worst policy of all is to besiege walled cities.” Some battles aren’t worth fighting. Some obstacles aren’t meant to be broken down with brute force. And some victories, if they come at too great a cost, aren’t victories at all. Sun Tzu understood this over 2,000 years ago, yet people still ignore this truth today. They bang the…
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