Hey there, fabulous listeners! Liz Wilcox here, your friendly neighborhood quirky millennial business owner. 🌟 Buckle up for Episode 109, where I dive into the wonderfully weird world of why my landing page is like a fine wine and just gets better with age. 🍷 Why So Loyal to the Landing Page? 🤔 Simplicity Is Key: Keeping it simple has been my magic…

Hey there, savvy marketers and list-building enthusiasts! 🌟 Welcome back to another zippy installment of The Email Sound Booth. In Episode 108, your favorite email aficionado, Liz Wilcox, dives deep into the often-murky waters of landing page design. Spoiler Alert: It’s time to Marie Kondo your landing pages and only keep what truly sparks joy—and …

Hey, hey, hey! Welcome back to The Email Sound Booth with your gal pal, Liz Wilcox! 💌✨ If you were here for episode 106 and survived my existential email crisis, thank you for coming back! I'm on a pep spree this time around. In this ep, we dive deep into a quasi-mystical secret of list building. Spoiler alert: It’s starring YOU! We’re talking abou…

Hey there, fabulous entrepreneurs and aspiring list-building prodigies! It's your girl Liz Wilcox, and welcome back to Episode 106 of The Email Sound Booth. Full disclosure, I'm kicking things off feeling a bit under the weather, but hey, nothing a little self-deprecating humor can't fix, right? **Quick Run-Down of Today's Episode:** 1. **Feeling O…

Another episode of Friday affirmations. This is where together, we affirm all that is true about ourselves, our potential, and our business. This week has been all about list building, so let’s continue with that theme, shall we? I believe you can grow your list with all the right people. So let’s focus on calling those people to us today. I hope t…

In episode 104, Liz Wilcox dives into the common issue of having too many freebies and offers a smart solution – creating a resource library. Sharing from her own experience as a former RV travel blogger at the Virtual Campground, Liz describes how consolidating resources can streamline content and boost sign-ups. She provides a practical example a…

Join Liz Wilcox in Episode 103 of the Email Soundbooth podcast as she shares three fast methods to grow your email list. From leveraging Facebook ads with expert Zach Spunkler, to enlisting help from your current subscribers, and finally, participating in industry-specific bundles, Liz provides practical insights and cautions listeners about the po…

Episode 102 of the Email Sound Booth Podcast, hosted by Liz Wilcox, dives into the often-avoided topic of 'Freebies' and why they shouldn't be dismissed. Liz advocates for the benefits of freebies in growing email lists, sharing her personal success with her own freebie since 2019. She provides various creative freebie ideas, including content tran…

In Episode 101 of the Email Soundbooth Podcast, Liz Wilcox shares a game-changing strategy to grow your email list without the need for a freebie. Liz dives into her personal experience and success with hosting events, like challenges, summits, and giveaways as powerful tools to attract new subscribers. She emphasizes that while this strategy may r…

In this lively and celebratory 100th episode of the 'Email Soundbooth' podcast, host Liz Wilcox is joined by her sister Patricia to answer a plethora of questions from their dedicated audience. Topics range from effective email marketing strategies and list building tactics to personal anecdotes and advice on maintaining a work-life balance. Liz sh…

In episode 99 of the Email Sound Booth podcast, Liz Wilcox addresses a critical topic: scrubbing your email list. She emphasizes that while it has always been a best practice for deliverability and cost-efficiency, it is now a legal requirement imposed by major email providers like Google, Yahoo, and Microsoft. These providers aim to eliminate inac…

In this episode, Liz Wilcox, the fresh princess of email marketing, celebrates nearing 100 episodes of her podcast. She provides practical advice on email sending: the best time to send emails is when you can consistently sit down and do it, regardless of what analytics might suggest. Liz shares her experiences sending emails for different ventures…

In this episode, Liz Wilcox, the fresh princess of email marketing, provides a critical reminder about the nature and significance of email marketing metrics. She addresses common concerns about email metrics accuracy, emphasizing that they will never be completely precise due to inherent technological errors. Liz advises listeners not to obsess ov…

In Episode 96 of the Email Sound Booth Podcast, Liz Wilcox, the fresh princess of email marketing, shares insights into her top-performing email of January 2025. Liz discusses her email strategy, emphasizing transparency and the importance of clear communication with her audience. Despite sending fewer emails compared to Q4 of the previous year, on…

In this episode of the Email Sound Booth podcast, host Liz Wilcox delivers weekly affirmations aimed at boosting confidence, peace, and business success. Liz emphasizes the importance of following one's unique path, taking consistent action, and connecting with others. She also introduces a special anniversary deal for her $9 a month membership, of…

It’s Day 4 of our series on Email Marketing Membership! In this episode, Liz Wilcox celebrates the four-year anniversary of her Email Marketing Membership by discussing why she has maintained the price at $9. She shares personal stories, business insights, and the benefits of keeping the price low for members. Liz emphasizes the value the membershi…

In this episode, Liz Wilcox celebrates the fourth anniversary of her Email Marketing Membership. She announces a special $4 trial offer for the first 30 days and shares four key strategies that helped her grow the membership to over 4,000 people without using ads: being shameless in promotion, leveraging her email list, utilizing an affiliate progr…

In episode 92, Liz Wilcox delves into the reasons why members remain in her email marketing membership program which is celebrating its 4th anniversary. Liz offers behind-the-scenes insights, discussing key elements like valuable content, accountability structures, easy-to-implement instructions, and genuine care for members' success. She also shar…

In Episode 91 of the Email Sound Booth, Liz Wilcox shares her excitement for the four-year anniversary of her Email Marketing Membership (EMM). Liz discusses four key reasons she loves her $9/month membership: the financial security it provides, the simplicity of managing it, the manageable level of responsibility, and the supportive community of m…

In this episode, Liz Wilcox shares a series of empowering Friday affirmations designed to help listeners find peace and pride in their accomplishments. Through affirmations such as 'I am a natural leader,' 'Success and abundance are already here,' and 'Every day, I am proud of what I've done,' Liz encourages listeners to reflect, gain confidence, a…

In episode 89 of the Email Sound Booth Podcast, Liz Wilcox, the fresh princess of email marketing, discusses the best and second-best strategies to acquire high-quality leads for your email list. She emphasizes the importance of utilizing an affiliate marketing program, explaining how customers who come through affiliates are more likely to engage …

In this episode of the Email Sound Booth Podcast, Liz Wilcox addresses a common query: 'What do I do with my email list if I'm pivoting?' Drawing from her own experience of transitioning from RV travel to email marketing, Liz offers practical advice on managing your email list during a pivot, whether the new direction is completely different or adj…

In episode 87 of the Email Sound Booth Podcast, Liz Wilcox addresses a common concern from her listeners about handling increased unsubscribes after sending sales emails. Liz shares practical and straightforward advice, highlighting the importance of continuing to sell, letting non-buyers unsubscribe, checking your welcome sequence, implementing a …

In Episode 86 of the Email Sound Booth Podcast, Liz Wilcox discusses various strategies for placing your lead magnet effectively. She explores commonly suggested locations such as social media bios and homepages while providing deeper insights on maximizing visibility through Instagram Stories, ManyChat, and multiple homepage placements. Additional…

In this episode, Liz Wilcox leads a powerful Friday affirmation session focused on the theme of receiving. Through a series of affirmations, Liz encourages viewers to embrace abundance, prosperity, and the acceptance of gifts in their lives. She discusses the importance of balancing giving and receiving, especially in the context of business and em…

In Episode 84 of the Email Sound Booth Podcast, Liz Wilcox delves into common mistakes people make when crafting their welcome email sequences. Building on the discussion from Episode 83, she highlights four key errors: writing emails that are too long, sending them too infrequently, not embedding enough personality or vision, and creating sequence…

In Episode 83 of the Email Sound Booth Podcast, host Liz Wilcox discusses the two main reasons why a welcome sequence is crucial for email marketing. She explains the concept of the 'email staircase' and emphasizes setting expectations to turn followers into friends and eventually customers. Additionally, a welcome sequence helps filter out non-eng…

In this episode of the Email Sound Booth podcast, Liz Wilcox, the 'fresh princess of email marketing,' shares her journey of building a podcast studio with the help of Ecamm. Liz walks us through her newly set-up space featuring her favorite things like an NSYNC poster, Fresh Prince memorabilia, and a massive wall calendar. She reveals three crucia…

In episode 81 of 'The Email Sound Booth,' Liz Wilcox discusses her best-performing email from December 2024. She updates listeners on her recent activities, including visiting Podfest and setting up a new studio with Ecamm. Liz emphasizes the significance of sending renewal reminder emails for her annual membership pass, which proved highly effecti…

In this episode, Liz Wilcox from the Email Sound Booth leads listeners through a series of positive affirmations designed to boost peace, pride, and confidence. The session encourages participants to reflect on their week and embrace each affirmation, potentially journaling on those that resonate deeply. Key affirmations focus on themes of abundanc…

In episode 79 of the Email Sound Booth Podcast, Liz Wilcox, known as the fresh princess of email marketing, shares her innovative experiment with a new type of super signature for her emails in the first half of 2025. Unlike the traditional PS offering paid services, Liz plans to utilize this space to inform subscribers about her upcoming calendar …

In episode 78 of the Email Sound Booth podcast, Liz Wilcox, the fresh princess of email marketing, shares an intriguing tip she's been experimenting with since September 2024: using one word subject lines. Liz explains how this simple tactic has helped increase her email open rates and make email writing more enjoyable. She provides examples and in…

In episode 77 of the Email Sound Booth Podcast, Liz Wilcox, known as the 'fresh princess of email marketing', addresses common misconceptions about her $9/month email marketing membership. She dispels the myths that low-cost memberships attract poor-quality customers, necessitate upsells for profitability, and are easy to sell. Wilcox shares her po…

In episode 76 of the Email Sound Booth Podcast, host Liz Wilcox shares valuable insights on crafting swipe emails that affiliates will be eager to use. Liz emphasizes the importance of making the process as easy as ABC 123 for affiliates and provides practical tips such as tailoring emails to different types of affiliates, specifying optimal sendin…

Liz Wilcox kicks off the first Friday affirmation of 2025 in her email sound booth, encouraging listeners with positive affirmations to start the new year with energy and optimism. The affirmations focus on self-uniqueness, productivity, forgiveness, gratitude, and abundance, aimed at helping listeners release negative habits and embrace their succ…

In episode 74 of the Email Sound Booth Podcast, Liz Wilcox discusses key insights on email marketing gleaned from Chad White's work. She highlights two essential social contracts: one between marketers and inbox providers, emphasizing the need for emails that engage recipients to avoid being marked as spam, and another between marketers and subscri…

In episode 73 of the Email Sound Booth podcast, Liz Wilcox dives into the evolving conversation around using AI in email marketing, sparked by discussions in the podcast's Facebook group. Liz shares her own approach to email marketing and insights from various experts, including a Pinterest expert who uses a custom GPT for drafting emails and a cop…

In Episode 72 of the Email Soundbooth podcast, host Liz Wilcox shares 25 key insights she wishes her members understood by 2025. Covering a range of topics from the importance of staying true to oneself, embracing slow growth, and the value of networking, to practical advice like saving money for services over courses and the benefits of email mark…

In this episode of the Email Sound Booth Podcast, host Liz Wilcox returns after a holiday break to set the stage for 2025. She discusses her health journey over the past few years, including the setbacks she experienced from participating on the reality TV show Survivor. Liz emphasizes that her primary goals for 2025 are focused on maintaining her …

In this episode, Liz Wilcox delivers a Friday affirmation session focused on email marketing. She provides a series of affirmations designed to boost confidence and commitment in email marketing. Listeners are encouraged to pay attention to any affirmations that make them pause and to reflect on these moments for personal growth. The affirmations e…

In this episode of the Email Soundbooth podcast, Liz Wilcox discusses a common mistake creators make: not sharing the creative process with their email list. She emphasizes the importance of involving your audience in each step of product development, using examples from her experiences and successful strategies employed by Disney. Liz shares her j…

In episode 68, Liz Wilcox, the fresh princess of email marketing, addresses common questions about using images in emails. She discusses the importance of brand consistency, her preference for plain text emails, and strategic use of images and GIFs for boosting engagement during sales and pre-launch phases. Liz also provides best practices for imag…

In episode 67 of the Email Sound Booth Podcast, Liz Wilcox shares five effective strategies to transition your followers from social media to your email list. Liz provides actionable tips including monthly giveaways, contests, quizzes, email exclusives, and product pre-launch tactics. She emphasizes the importance of engaging your followers and tur…

In this episode of the Email Sound Booth Podcast, Liz Wilcox shares her insights on dealing with negative and rude replies in your email inbox. She discusses various strategies such as ignoring and deleting, clarifying misunderstandings, and defending your business and community when necessary. Liz also emphasizes the importance of not matching neg…

In this episode of Friday Affirmations, Liz Wilcox shares affirmations aimed at boosting confidence and peace for business owners, with a focus on improving sales. Liz emphasizes the importance of believing in your products and services, and the positive role selling plays in your business. She guides listeners through affirmations that reinforce m…

In episode 64 of the Email Sound Booth Podcast, Liz Wilcox emphasizes the importance of regularly downloading and saving your email list. She explains how this precaution ensures you maintain ownership even if your email service provider unexpectedly shuts down your account. Liz provides practical guidance on how to schedule this task annually, sto…

In this episode, Liz Wilcox, a.k.a. the fresh princess of email marketing, offers practical advice on how to get back on track with your email marketing after a hiatus. She discusses strategies based on the length of your absence, from picking up where you left off to reintroducing yourself through a modified welcome sequence. Liz emphasizes the im…

In Episode 62 of the Email Soundbooth podcast, host Liz Wilcox discusses the essential factors to consider when choosing an email service provider (ESP). With over 600 new members joining her email marketing membership recently, many have been seeking advice on ESP selection. Liz guides listeners through defining email marketing goals and needs, su…

In this episode of the Email Sound Booth podcast, Liz Wilcox shares practical tips on how to increase engagement and get people to reply to your newsletters by asking simple yes or no questions. She discusses the importance of starting conversations, placing yes or no questions strategically in different types of emails, and even provides a bonus t…

In this episode of 'Email Sound Booth - Friday Affirmations Edition,' Liz Wilcox guides listeners through a series of affirmations designed to foster positivity and empowerment in their personal and professional lives. Listeners are encouraged to repeat the affirmations and reflect on any that evoke a strong emotional response. The affirmations foc…