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Design has been transforming lives and improving the way we interact with systems and technology for many years now. But due to its intangible nature, humans have defaulted to seeing design as only the beautiful shell that often wraps well design products. But design is much more than aesthesics. Design for good is a podcast that would explore the beautiful world of design and how it can be applied to global social impact. This podcast would be a mix of interviews and personal stories of peo ...
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Design in Good Company

Randy Dean Oest & Brodrick Lothringer

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Welcome to Design in Good Company. Your go-to podcast for where creativity, community, and values converge. Here at Four Kitchens, we're not just about making great designs, we're about making designs that do great things.
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Damn Good Interior Designer

Cheryl Kees Clendenon and Liz Lapan

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Join Cheryl Kees Clendenon and Liz Lapan, the dynamic duo behind the visionary and integrator balancing all the moving parts of a full service interior design firm in their no-nonsense and thought-provoking podcast, the Damn Good Designer. Each episode is full of damn good truths and real talk as they share invaluable insights on how to run and build a successful business while challenging the norms, the industry, each other and YOU. Emphasizing a business-savvy approach, Cheryl and Liz take ...
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We host conversations at the intersection of experience design and social change to be a resource for heart-centered designers who are called to create experiences that heal our world. You will hear from professionals inside and outside the museum and cultural sectors whose expertise can inform questions like, How might we design for compassion? Or, Create digital experience accessible for all? Or, how might we create teams primed to foster a sense of belonging for diverse groups? Together, ...
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How many bad meetings have you been a part of? From unproductive Zoom calls to chaotic meetings filled with too many big personalities—we’ve all experienced a spectrum of disastrous meetings. If you’re tired of saying or hearing, “This could have been an email,” Episode 5 of “Design in Good Company” teaches listeners how to turn their meetings from…
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We are hitting a hot button this week and it is definitely too juicy for public consumption. Charging hourly is dead - yes, we said it. We are seeing too many coaches out there appealing to the low hanging fruit, NOT BELIEVING IN YOU or thinking you can handle flat fee pricing. We are here to tell you, you can! We are here to help you shift your mi…
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Have you ever seen a triangle cereal box? There’s a reason why the shape of cereal boxes hasn’t changed while the images on the front continue to evolve. In design, there's a delicate balance between standing out and blending in—veer too far to one side and you can find yourself losing the interest of your audience. This week, Randy Dean Oest and B…
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If you’re terrified of public speaking, you’re not alone. Speaking in front of a crowd, especially one that may not be engaged, can be enough to send some people running for the hills. The art of public speaking goes far beyond a strong delivery; it's about embracing the thrill of the stage and taking a step outside your comfort zone. Randy Dean Oe…
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We're trying something new this week and Cheryl is in the hot seat while Liz interviews her about her process for initial consultations, also known as "The Cheryl Show." Cheryl goal is simply to get to know the potential clients and see if her firm can help them. She doesn't worry about being overly prepared for these meetings because they are orga…
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In this episode, we discuss the significance of project pricing and minimum spend requirements for achieving profitability in your design firm. But what exactly do these terms mean, and how can you integrate them into your design business? Today, they will discuss the strategy of implementing this business model and explain why this can be a major …
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Resumes are the first step towards securing a new position—but is your resume ready to compete in this evolving job market? If your resume is strictly black and white and only uses Times New Roman, it may be time to revisit the document. Randy Dean Oest and Brodrick Lothringer sit down to discuss the UX of your resume, giving listeners a guide to c…
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Are your clients dragging their feet, hemming and hawing after the presentation and maybe even ghosting you--what do you do? In this episode we discuss five considerations when a client is not making decisions and how to handle them. Designers need to ask themselves certain questions to help determine exactly where the problem lies and if the indec…
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What exactly is a visual scope of work? Cheryl and Liz discuss how theirs has become a game changer not only for In Detail but many other designers Cheryl has coached over the years. In this episode they dive into strategies for creating a successful scope of work and how it can be a powerful marketing tool for your business, how useful they are in…
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Welcome to our show! Join our hosts Randy Dean Oest and Brodrick Lothringer as we explore the intersection of personal values and collaborative creativity. We'll share our sources of inspiration, from the serenity of a swimming pool to the simplicity of Marco Pierre White's scrambled eggs. We'll also discuss AI's role in transforming the way we app…
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How can you be team player without giving up your own rights? Working with contractors can be a tricky relationship when they want you to stay in your lane--BUT it doesn't have to be. Creating a team approach with positioning in your marketing, the copy that you use, the verbiage that you talk about, and how you talk about it with other people, all…
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Our firm, In Detail Interiors, gets a lot of leads and I am grateful for every single one of them. However, that doesn't mean we take on every job of every size and every type--and neither can you. You must have guidelines (NOT A SCRIPT) on how you determine what will work for your set up of your firm, your bandwidth and your resource capacity. Lea…
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Going to High Point Market and learning about what you sell is the BEST investment you can make for your business! After 29 markets Cheryl had the honor of talking with Tammy Nagem, CEO of High Point Market authority, to tell you why market is still one of the best business investments you can make. Learn how Tammy and her team help optimize the ex…
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In the way of the word today you need to be able to stay competitive and take into consideration allowing clients to use credit cards. Cheryl and Liz discuss the importance of this for anyone who sell products if you want to grow. Are you analyzing your costs effectively with the cost of doing business? You should be--here we deep dive into the cos…
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Successful businesses, do not operate on a basis of having to trick people--so why are businesses doing this? Fear. We have to consider where we are as an industry if we are so fearful of clients finding something out about the names of our vendors or comparison shopping. Interior design is about creativity, expertise, and creating unique spaces th…
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Cheryl and Liz are exploring five key roadblocks to bringing a new client on board and signing that contract. By showing your expertise to the client earlier than later, you remove many difficulties from the sale itself and you set yourself up for being able to deliver your best work. You cannot rely on the lead to peruse every detail of your websi…
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We are not holding back this week - the term "red flag" is banned! (at least in my book) Stop the mob mentality that a client is a "red flag" for asking questions about your contract or process. Your mindset must shift from "run, run, get out now!" to "they do not know, what they do not know". You must be educating your client and positioning your …
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Some episodes are too bold for public consumption! Click here to listen to our EXCLUSIVE podcast on reinventing your client presentation! 3 ways to join us on this journey. No need to wait. There is a price point for everyone! How do you determine what your client is really entitled to when they are buying your creative skills? We are discussing th…
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It is a choice to be professional. One you make to uphold professional standards and practice in such a way that you are advancing your firm. No one is going to do it. In order to advance as a strong contender in the marketplace and someone that is respected and viewed as a serious business owner, then you must be aware of what is happening in the …
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Some episodes are too bold for public consumption! Click here to listen to our EXCLUSIVE podcast on reinventing your client presentation! 3 ways to join us on this journey. No need to wait. There is a price point for everyone! Leaders are going to grow their business by continuously assessing what might need to be disrupted in their current busines…
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Liz and I have decided that the holidays need to be further spread apart. How do we talk to Congress about making that happen? Just kidding! We don’t need to go down that rabbit hole--we are already busy enough. This is about being in control and how we are going to respond to certain situations that are going to come up in your business. What acti…
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Are you giving clients the yearning for more? Showing passion is one of the most important things you can do as a business to demonstrate to your clients what it is that you are bringing to the table. Passion for my work is why I get up in the morning and being excited about what the day holds---and have an eagerness to jump into it. It’s not alway…
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Hello Friends! We are taking a little break for the winter, working up some new offerings for you, and lining up some exciting episodes! Our first digital offering is almost ready for you! It’s the 5-Step process I’ve used when facilitating teams to design personalized ways to build more trust, encourage vulnerability and lead with compassion. We'v…
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Cheryl the “easy-chair” psychologist is back today and we are going to throw a little reverse psychology at you! Have you ever thought about throwing all the negatives on the table to reinforce positive thoughts in your client? Whoa--I know it seems a little crazy. BUT disarming people with an approach that is not expected can work beautifully, if …
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Are you really considering where the interior design industry (and market) are going today? How you got started in this business is NOT what is going to keep you relevant. This is one of the fastest growing and ever-changing industries out there and we as business owners must be thinking about and asking your clients for feedback. Feedback should b…
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When designing spaces, why is a feminist lens important? What might egalitarian social spaces look and feel like? How might museums, parks and cities be designed differently to include the needs of women, caregivers and girls? Historically, a male-centric perspective has been dominant in the design of spaces - particularly cities - which has led to…
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Today's episode is about the cost of doing business. Optics matter. Client's trusting you know how to manage money--matters. Understanding there is no free lunch--matters. Here is the drum roll take away. It takes money to make money. Ta da! Professional designers understand that it costs money to travel to market to learn about the products they s…
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Why are selling products a win? Cheryl and Liz delve into the balance between selling design services and products and unveil key strategies for successful navigation of the procurement process. Selling product is not for the faint of heart - you will face challenges in managing inventory, shipping and managing vendor relationships but is worth it …
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Today, Cheryl and Liz focus on the difference between the calls to "charge what your worth" vs charging your value. Are you choosing to engage with a client simply because they are willing to pay your hourly rate, or is it because their project will bring real currency in terms of value to your firm? Have you set an hourly rate arbitrarily with no …
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How does close observation lead to empathy and compassion? This week, we’re honored to hear from Bonnie Pitman, a national leader in education and the public engagement of art, who has been a thinker and a doer on the bleeding edge of arts education and engagement for 40 years. After a long career in art museums, Bonnie is now working on ways to cu…
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How does close observation lead to empathy and compassion? This week, we’re honored to hear from Bonnie Pitman, a national leader in education and the public engagement of art, who has been a thinker and a doer on the bleeding edge of arts education and engagement for 40 years. After a long career in art museums, Bonnie is now working on ways to cu…
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Summary Do your clients have a fear of creativity? In this episode, Cheryl and Liz dive into the art of building strong client relationships by addressing and alleviating the client's fears during the design process. The episode demonstrates the importance of understanding clients' psychology and the need to create unique, growth-inducing experienc…
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The word “transparency” has been hijacked. Cheryl and Liz discuss the cake story and how it relates to business by stressing the importance of clear communication, pricing, and setting expectations with clients. They emphasize building trust from the start and having a structured business plan to succeed in the design industry. Designers should be …
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Cheryl does not hold back today on how she feels about being “overwhelmed.” In their conversation, Cheryl and Liz discuss the influence of negativity within our language on one's mindset, self-assurance, teamwork, and client relationships. As you reflect on their discussion, remember two key points: Resilience is king & Confidence is the currency o…
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What does a trauma-informed digital experience look like? Or, better said, what does it feel like? Why is trauma-informed design particularly important for today’s digital experiences? We hear answers to these questions and more this week from Melissa Eggleston and Carol F Scott, PhD - the women behind Trauma-informedTech.com. Melissa is an expert …
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If your goal is to become a full-service design firm, it's important to embrace innovative design and challenge your clients to do the same. You must push yourself beyond your comfort zone to persuade clients to explore unfamiliar territory. You're not merely a personal shopper but a designer who brings ideas to life, overseeing a project from ince…
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"Are you ready for this?? I think you are! My contention is designers do not hire soon enough. They are driving the boat trying to navigating the rough currents alone. Don't let this be you--Look for an integrator to climb into the boat with you. ( And if you are an integrator and need the visionary to get you onto a bigger boat--well that can happ…
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We know we all have biases - it’s our brain’s way of speeding up decision-making and keeping us safe. We also know these quick decisions and snap judgments often don’t reflect today’s real world challenges and dangers. Destigmatizing bias is an important step toward acknowledging and then interrupting bias, but how might that work, exactly? And how…
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I ran across the concept of Feminine Exhibit Design when doing some post-conference research - and it perked my ears right up! What is feminine exhibit design? And, why is it important? Margaret Middleton has been focusing on these questions for several years now, and spent a little time with me to discuss. Margaret is a thought leader in the inclu…
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If you are dissatisfied with your current client base or having issues with clients not trusting the process, consider reframing your marketing efforts. In this episode, Cheryl and Liz discuss the importance of how you market your firm in the ways that you probably do not often think about.. When you undervalue your creative skills by “discounting”…
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Welcome to the inaugural episode of the Damn Good Designer, where Cheryl and Liz of In Detail Interiors will share invaluable insights on building your successful design business with no topic off the table. Today they focus on a successful initial consultation. It might surprise you what Cheryl refuses to do or discuss when meeting the client for …
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Join Cheryl Kees Clendenon and Liz Lapan, the dynamic duo behind the visionary and integrator balancing all the moving parts of a full service interior design firm in their no-nonsense and thought-provoking podcast, the Damn Good Designer. Each episode is full of damn good truths and real talk as they share invaluable insights on how to run and bui…
  continue reading
 
- Summer Break Announcement - I hope everyone is enjoying their summer, taking things a bit slower, getting rest and having some fun! Here at Dig In UX and MuseumX podcast - we are wrapping up a few large consulting projects, and I’m trying to take things a bit more slowly this summer, so we are moving into a little podcast break. We'll be spending…
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PART 2 of 2 This week - the tables are turned! If you wanted to learn a bit more about me - here’s your chance. One of my favorite people, who is also a former neighbor and former museum colleague, interviews me! Nicole has the curiosity bug as badly as I do, so she’s one of my favorite people to explore ideas, make connections and generally chat w…
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This week - the tables are turned! If you wanted to learn a bit more about me - here’s your chance. One of my favorite people, who is also a former neighbor and former museum colleague, interviews me! Nicole has the curiosity bug as badly as I do, so she’s one of my favorite people to explore ideas, make connections and generally chat with. She’s a…
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We know creating equity-driven, inclusive experiences is critical to our institutions, sector, communities and society. But how might we make strides towards equity - as an institution? How might we continue on our own individual equity, diversity, and anti-racism journeys - together as an organization? We heard from Lauren Young with Beloved Commu…
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How might a nature experience be purpose-built for healing? The Bloedel Reserve is a botanical garden with a very unusual design choice - no signage! There are no plant identification labels and (almost) no navigation signage. It’s a space not meant for learning about nature, it’s meant for learning about yourself. At the Blodel, the point is to sl…
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PART 2: What’s the formula to spark and then activate compassion? As you’ll learn in this episode - there is one! I had the pleasure of interviewing Amanda White, Director of Content for Local Projects in NYC. Amanda is a leader in experience design on a global stage - with 17 years' experience in leading content development for design. She leads t…
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What’s the formula to spark and then activate compassion? As you’ll learn in this episode - there is one! I had the pleasure of interviewing Amanda White, Director of Content for Local Projects in NYC. Amanda is a leader in experience design on a global stage - with 17 years' experience in leading content development for design. She leads teams to …
  continue reading
 
How do you present emotionally challenging content to your audience in a way that they might connect with, rather than be overwhelmed? I interview Kelley Szany at Illinois Holocaust Museum and Education Center about strategies and tactics they use to help visitors connect with holocaust and genocide content. We discuss the art of storytelling, the …
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