最高の Email Deliverability ポッドキャスト (2024)

Is GMAIL turning your old email addresses into spam traps and honeypots? How do you get started segmenting your newsletter list? Is Luke's offspring watching Scooby-Doo? All this and more...Luke Avedon & Ed Forteau による

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Gmail 2024 Updates 32:08

Play Pause

1y ago32:08

32:08

The one about the terrifying new announcement from GMAIL, "New Gmail protections for a safer, less spammy inbox." Read the announcement here: https://blog.google/products/gmail/gmail-security-authentication-spam-protection/Luke Avedon & Ed Forteau による

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Bobi Nikolovski of Flowium 45:01

1+ y ago45:01

45:01

Bobi Nikolovski is a Head Email Marketing Technician & Quality Assurance Specialist at Flowium. In this one Luke grills a real newsletter whiz on how ecommerce brands can keep that deliverability flowing (get it - flowing / Flowium). 00:00.00 lukeavedon All right? We're here with Bobby from flovium the brilliant email mastermind Bobby how did you g…

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Your TLD Is Hurting You 5:36

1+ y ago5:36

5:36

In this episode of the podcast, I talk about TLDs and their impact on deliverability. Summary? Don't use vanity (.wtf), ccTLDs (.so) or free TLDs (.tk).Jesse Hanley による

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Daniel Shnaider - Founder of warmy.io and anybiz.io 43:47

1+ y ago43:47

43:47

Secrets of email warm-up from the master. I especially loved the info on API reputation. About warmy.io: Auto all-in-one tool for email deliverability to make your Email Channel Reliable. We help you to increase deliverability Real mailboxes, real people About anybiz.io: The most innovative B2B sales machine. You are a busy entrepreneur, and you wa…

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Mr. Deliverability 31:29

1+ y ago31:29

31:29

First episode of the show! Luke grills his co-host on all things email deliverability.Luke Avedon & Ed Forteau による

1
We All SOFTFAIL A Little Sometimes 9:29

1+ y ago9:29

9:29

In this episode of the podcast, I talk about an experience I had dealing with SOFTFAIL errors — it cost me thousands! — and how to debug them. I also talk about SPF, DMARC, DKIM and other terms in a simple to understand way.Jesse Hanley による

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Tracking Pixel Trickery 6:57

1+ y ago6:57

6:57

In this episode, we discuss the topic of tracking pixels and their implementation in email marketing. The host shares a recent experience where a customer canceled their account because they were not receiving the same performance as their previous tool. Upon investigation, it was found that the customer's emails were too long, causing the tracking…

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DMARC and BIMI: Lessons Learned From PrettyLitter and Eargo 35:21

3y ago35:21

35:21

BIMI (Brand Indicators for Message Identification) allows your company logo to be displayed alongside your email messages as a reward for authenticating and verifying information about your brand. In this episode of Email Deliverability Unfiltered, we welcome Ron Dorsey, Director of Lifecycle Marketing at Eargo, and Matthew Seifert, Senior Director…

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From Spam To Inbox: The Eargo Journey 37:51

3+ y ago37:51

37:51

What’s a legitimate sender to do when they find themselves caught up in a cycle of low deliverability and poor engagement? Together with Ron Dorsey, Director of Lifecycle Marketing at Eargo, we review the specific gameplan that got them from the spam folder to the inbox and key takeaways that you can apply to your own email program.…

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Deliverability Damage Control: How to Remediate Issues 1:06:49

4y ago1:06:49

1:06:49

We're joined by Tamara Bond, dotdigital’s Delivery Operations Manager and mail-server-tinkerer in chief to help discuss the process of navigating through deliverability issues.

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Common Email Deliverability Myths (Debunked) 37:46

4y ago37:46

37:46

There are a lot of myths circling around the email community that need to be put to rest. Here are our top deliverabiliy myths, based on our interaction with customers and the email community, including myths about General Email Marketing, Email Content, Data Collection and Email Verification

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Email and the Customer Experience (feat. Kath Pay) 46:15

4y ago46:15

46:15

Customer experience, or CX, is the impression that you give your customers, and has a huge impact on your brand. We join Kath Pay to discuss how email impacts CX and how the Holistic Approach to email impacts CX and deliverability.

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All About Permission 42:56

4y ago42:56

42:56

Permission is a foundational part of email deliverability. That is, a recipient has given explicit and informed consent to receive email from you. In this episode, we're joined by Skyler Holobach, the Senior Manager of Email Reputation for Pardot & Salesforce Marketing Cloud to discuss the essentials of permission and understanding the legal and te…

1
Email Authentication 42:36

4y ago42:36

42:36

While it would be great for mailbox providers to be able to trust the mail based on your sending domain right off the bat, anyone who’s gotten a spoofed email that they thought was legitimate knows that isn’t always the case. That’s where authentication comes into play. One of the more technical aspects of email, email authentication, is a series o…

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Email Metrics - Measuring Deliverability 33:49

4y ago33:49

33:49

One of the keys to mastering email and deliverability is knowing how to measure success or failure. However, there is no cut-and-dry deliverability score that will accurately predict whether you will land in the inbox every time. We cover how to navigate email metrics with guest expert Alyssa Dulin of Convertkit.…

1
Understanding Sender Reputation 11:18

4y ago11:18

11:18

Whether you land in the inbox or in spam is determined by the recipient’s mailbox provider (Gmail, Outlook, etc.), and the mailbox providers use sender reputation to determine whether you’re trustworthy enough to go to the inbox. In this episode, we cover the basics of sender reputation and what factors influence it.…

1
What Is Email Deliverability and Why Does It Matter? 19:00

4y ago19:00

19:00

If you’ve been in the email marketing game for any time, you’ve probably heard about the importance of deliverability. But do you know exactly how it applies to your own email program and affects your relationship with inbox providers, your sending platform, and your subscribers? In this first iteration of a new series on deliverability, we’ll brea…

聞く価値のあるポッドキャスト

ポッドキャスト Email Deliverability

聞く価値のあるポッドキャスト

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Email Deliverability Unfiltered

Kickbox

1
The Email Deliverability Podcast

Luke Avedon & Ed Forteau

1
Bento on Air: Email Marketing & Deliverability Podcast

Jesse Hanley

1
Link Branding 7:34

1
Reminder: Gmail and Yahoo Requirements 5:49

1
Gmail & Yahoo Requirements 12:38

1
2024 GMAIL Updates Part 2 and PotPourri 31:10

1
Gmail 2024 Updates 32:08

1
Bobi Nikolovski of Flowium 45:01

1
Your TLD Is Hurting You 5:36

1
Daniel Shnaider - Founder of warmy.io and anybiz.io 43:47

1
Mr. Deliverability 31:29

1
We All SOFTFAIL A Little Sometimes 9:29

1
Tracking Pixel Trickery 6:57

1
DMARC and BIMI: Lessons Learned From PrettyLitter and Eargo 35:21

1
From Spam To Inbox: The Eargo Journey 37:51

1
Deliverability Damage Control: How to Remediate Issues 1:06:49

1
Common Email Deliverability Myths (Debunked) 37:46

1
Email and the Customer Experience (feat. Kath Pay) 46:15

1
All About Permission 42:56

1
Email Authentication 42:36

1
Email Metrics - Measuring Deliverability 33:49

1
Understanding Sender Reputation 11:18

1
What Is Email Deliverability and Why Does It Matter? 19:00

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