The Digital Banking Podcast is powered by Tyfone. Tyfone is a dramastically better digital banking provider. Our appeal is unique, we collaborate closely with our customers and the banking ecosystem in an open approach coupled with a powerful user experience that helps “get things done”! On our podcast you will hear how digital banking plays a leading role for community minded financial institutions from the unique perspectives of our industry expert guests.
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The banking industry is undergoing a radical shift, one driven by new competition from fintechs, changing business models, mounting regulation and compliance pressures. Join us on Digital Banking Trends in Asia-Pacific by Temenos, a podcast where we speak to industry experts and practitioners to help banks chart a clear path forward to attain digital transformation.
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If you’re part of a financial brand marketing, sales, or leadership team, you know the entire industry is in the midst of exponential change fueled by new technologies. Consumers now make purchase decisions long before they walk into a physical branch location, if they walk into a branch at all, while mobile banks, digital lenders, and fintechs have transformed traditional growth models rooted in legacy broadcast marketing and branch sales strategies.Get ready to gain practical insights, pro ...
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386) The Financial Freedom System: Mastering Money for an Even Better Future
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85% of Americans feel anxiety and overwhelming emotions when thinking about their finances, a feeling that affects not only account holders but also those working within financial brands, possibly including the reader or listener themselves. This stress impacts personal health, relationships, and overall well-being, making it a significant issue th…
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Brian Kaas on Navigating FinTech Partnerships for Community Financial Institutions
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In this episode of the Digital Banking Podcast, host Josh DeTar welcomed Brian Kaas, Managing Director at TruStage Ventures, for an insightful discussion on the intersection of fintech investments and community financial partnerships. Drawing from his rich background, Kaas shared his experiences and the significant role that venture capital plays i…
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385) Uncovering the Impact of Customer Lifetime Value for Financial Brands
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This episode of the Practical Perspectives series uncovers the critical concept of customer lifetime value (CLV) and how not knowing this key metric can significantly affect a financial brand's success. Discover the intricate relationship between CLV and how understanding this figure can align marketing strategies for an optimized digital experienc…
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384) Leading Through Change: The Ripple Effect of Personal Transformation
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Navigating change and transformation in the financial industry presents a complex challenge. Leaders and organizations often struggle to adapt, especially with the rapid advancements in AI and technology, risking stagnation and loss of competitive edge. Without effective leadership and a commitment to personal and organizational growth, the gap bet…
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383) Uncovering Digital Blind Spots with Website Secret Shopping Studies
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Financial brands often face challenges in digital growth due to a lack of awareness about the problems within their websites. Many don't realize they have issues that hinder their digital performance, while others acknowledge these problems but do not feel the urgency to address them. Additionally, some brands feel stuck and unable to make progress…
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382) Digital Exploration: Finding Hidden Gold with Website Secret Shopping
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Many financial brands are navigating the digital landscape with blind spots, as our research indicates that a staggering 85-90% of financial brands have never conducted a website secret shopping study, leaving them in the dark about user experience. Imagine spending countless resources on designing and maintaining a digital platform, only to find o…
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381) 2050 Vision: Shaping the Future of Financial Brands Today
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The financial landscape is increasingly being influenced by factors such as technology and global economic shifts. Leaders must adapt to these changes to avoid falling behind, especially as traditional models of operation are disrupted. Dan Sullivan, founder of Strategic Coach, joins the show to introduce a framework for understanding these challen…
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Sarah Snell Cooke: Transforming Lives with Credit Unions
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In the latest episode of The Digital Banking Podcast, Josh DeTar welcomed Sarah Snell Cooke from The Credit Union Connection. They embarked on a discussion about Cooke's transition from journalism to becoming a credit union advocate. Cooke's unique insights into the challenges and opportunities within the industry were a focal point. The episode al…
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380) The 1994 Effect: How Age Shapes Digital Perception and Behavior
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We're seeing a clear split between those who've grown up with the internet at their fingertips and those for whom digital tech is a learned skill. This divide is particularly noticeable in areas like social media and finance, where traditional approaches clash with digital expectations, leading to a disconnect in communication and service usage. To…
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379) Beyond Acquisition: Mastering the Art of Customer Retention
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Financial brands face a critical issue with account holder retention, struggling to maintain the accounts they work hard to acquire, if they are even aware they have a problem. Banks and credit unions invest heavily in acquisition efforts, only to see their gains erode due to poor retention practices. Kelly Chambers, content strategist and writer, …
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378) Discipline is Destiny: The Path to Growth and Freedom for Financial Leaders
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When you think of the term "discipline," what comes to mind? Is it a constraint or a catalyst for growth? Particularly in challenging times, discipline might be the key for financial brand leaders to elevate themselves, their teams, and their organizations. In this episode of the #BehindTheCover series, we Audrey Cannata and I explore "Discipline i…
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377) Leadership and the Hero's Journey: A Path to Personal and Professional Transformation
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Storytelling goes beyond just entertainment; it can truly change people. This power isn't just for leadership and personal growth but also helps motivate teams and bring about change in organizations. Joe Byerly, an active-duty Army lieutenant colonel and the mind behind "From the Green Notebook," discusses how understanding and leveraging the art …
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Ning Duong: Creating a Culture of Empowerment at Credit Union West
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In this episode of the Digital Banking Podcast, guest Ning Duong, Chief Operating Office of Credit Union West and host Josh DeTar discuss the progressive approach of Credit Union West towards empowering next-generation leadership and prioritizing employee well-being. The discussion revolves around the organization's commitment to nurturing next-gen…
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376) The Strategy Sprint: Mapping Your Digital Growth Marathon
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Facing the challenge of a race, whether in athletics or in the competitive financial industry, requires more than just showing up. Without a solid strategy, you're merely running without direction, risking not achieving your full potential in both physical races and financial growth. Just as athletes wouldn't dream of tackling a marathon without co…
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375) Shaping Financial Futures: The Financial Gym's Coaching Revolution
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Financial well-being is often compromised due to a lack of personalized guidance and accountability, leaving many feeling overwhelmed and underserved by traditional banking models. The gap between financial institutions and the personal financial health of individuals widens as services remain transactional rather than transformational, ignoring th…
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374) From Confusion to Clarity: Optimizing Digital Banking Applications
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In this episode of the Practical Perspectives series, we uncover the challenges faced by a credit union during its online account opening process, where major friction points led to a staggering 60% of users abandoning their applications. The complexity and frustration of the process were pinpointed as the primary issues. We explore the effectivene…
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373) Elevating Financial Brand Marketing From Event Planning to Strategic Growth
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Marketing often finds itself in a tight spot—seen as the event organizers and handling creative materials, but not always recognized for the strategic thinkers they are. This underestimation shadows the true potential of marketing to drive substantial growth and innovation. Martha Bartlett Piland, founder and president at Banktastic and a visionary…
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Sanjib Kalita: In Fintech Today, It Takes an Ecosystem
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In this episode of The Digital Banking Podcast, host Josh DeTar welcomed Sanjib Kalita, the Head of Industry for Fintech Meetup, an annual conference that brings together fintechs at all stages of development and financial institutions from across North America and beyond. Kalita shared his extensive experience in the fintech industry, discussing t…
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372) Beyond Budgeting: Achieving Balance Through Financial Coaching
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How would you define your relationship with money as a financial brand leader? What about the relationships that your account holders have with their money? And how might financial coaching help every single one of us reframe the relationships that we have with money so that we can all continue to level up our financial confidence? Expanding on epi…
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371) Transforming Member Engagement Through Niche Experiences
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Financial brands struggle to differentiate in a saturated market. Despite having diverse offerings, many institutions fail to create unique, engaging experiences for specific customer groups. Austin Wentzlaff, co-founder and CEO of Nook, introduces their innovative approach, focusing on niche markets through a combination of lifestyle and financial…
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370) Digital Growth Strategies: Balancing Internal Alignment with Market Presence
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Understanding specific needs of those in the communities you serve is critical, particularly in unique markets like rural areas. But where do you put your focus first? It's the age-old philosophical question of what came first...the chicken or the egg? Is it on the external digital experiences that will impact both account holders as well as prospe…
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369) Getting Financially Naked: Finding Hope Through Financial Coaching
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For many, the world of finance is not just about numbers and investments; it's an emotional and psychological battlefield. In this episode, we delve into the world of financial coaching, a lifeline for those drowning in financial troubles. Audrey Cannata, Operations Lead at the Digital Growth Institute shares her journey through financial hardship …
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Bill Kennedy: Personal Connections in Digital Banking
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In this insightful episode of The Digital Banking Podcast, host Josh DeTar welcomed Bill Kennedy, an experienced credit union executive currently at 4Front Credit Union. Kennedy, with over 35 years in the credit union sector, shared his unique journey in the industry. Starting out as a talented golfer hired by a bank to win tournaments, he accident…
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368) Financial Inclusion and Future Growth for Financial Brands
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Financial inclusion is not just a concept; it's a pathway to reshaping how we view prosperity and community engagement. But the financial industry still grapples with the complexities of truly achieving financial inclusion. Traditional models are being disrupted, leaving many organizations searching for effective strategies. Viola Llewellyn, the fo…
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367) Banking on Discipline: A Key to Digital Growth
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There is one word that differentiates financial brand marketing sales and leadership teams who are just dreaming about maximizing their future digital growth potential compared to those that are doing it right now today. Discipline. That's why in this episode of the Practical Perspective series, James Robert Lay gives you three practical ways that …
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366) Saying No to Grow: Strategic Decisions For Financial Brand Marketers
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"No" is one of the most powerful words that can unlock future growth for you and for your team. Saying "no" or even "not yet" might just be what you need to level up your loans and deposits at your bank, credit union, or fintech. In this episode, part of the Real Solutions series, we're joined by Jill Sammons, Senior Vice President of Marketing, We…
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365) Aligning Perspectives for Collaborative Growth: Overcoming Organizational Obstacles
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Financial brand leaders face the challenge of bridging the empathy gap with both existing and prospective account holders. This issue is compounded by internal perspectives and resistance to change. On this episode of the Real Solutions series, Jonathan Clay, a skilled data analyst at Louisiana Federal Credit Union, joins the shows to discuss the c…
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Siva Narendra: The Future of Community Financial Institutions Is Bright
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In the latest episode of The Digital Banking Podcast, host Josh DeTar welcomed Dr. Siva Narendra, CEO and co-founder of Tyfone. The episode centered around the digital transformation thought leader Dr. Narendra’s look back on 2023’s biggest moments in banking and technology, and his predictions for 2024 and beyond. DeTar and Narendra discussed the …
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364) Beyond Banking: Applying Philosophy in AI, Marketing, and Leadership
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Does the word "philosophy" take you back to a monotonous college lecture that was a struggle to sit through? Well, today's episode is set to change that perception. We're not just talking about philosophy in the abstract; we're diving into how its ancient wisdom, surprisingly practical and relevant, can revolutionize the way banks, credit unions, a…
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363) Digital Resilience: Steering a Credit Union Through Crisis, Mergers, and Brand Innovations
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Imagine it's early 2020. The world is about to enter an unprecedented period of lockdown due to COVID-19. Your credit union is facing not only this global crisis but also an impending merger, the launch of a new brand, and the daunting task of building and continually optimizing a website to support various business lines. Overwhelmed? Stressed? In…
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362) Breaking Barriers: Embracing AI and Specialization for Marketing Growth
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Many marketing teams within banks and credit unions struggle with integrating new technologies like AI and adapting to changing member behaviors. Adam Remshifski, VP of Analytics and Digital Marketing at American Heritage Credit Union, shares his journey of evolving the marketing department to meet these modern demands. However, adapting to these c…
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361) Decoding Financial Decisions Through Emotional Market Research
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Traditional market research in finance is heavily focused on quantitative data, neglecting the nuanced emotional factors that influence customer choices. The gap between logical reasoning and emotional influence in financial decision-making leads to ineffective marketing and customer engagement strategies. Grant Gooding, founder and CEO of Proof Po…
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360) Transforming Financial Coaching: From Stigma to Strategy
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Is financial coaching a path toward future growth at your bank, at your credit unit, your FinTech? Are there strategic elements that need to be put in place before a financial coaching program can be developed and then expanded? On this episode of the Real Solutions series, James Robert Lay highlights the transformative potential of financial coach…
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359) Digital Leadership: Navigating People and Culture
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Digital leadership transcends technology. It's about a human-centric approach that enables individuals to achieve new growth levels. This includes being open to continuous learning, prioritizing team dynamics, and fostering a culture that values innovation and human connection. In this episode of the Digital Leadership series with Audrey Cannata, O…
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James Burke-Frazier: The Genuine Drive Behind Credit Union Innovation
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In this episode of The Digital Banking Podcast, host Josh DeTar welcomes James Burke-Frazier from Jack Henry, highlighting his genuine passion for credit unions and service. Burke-Frazier, affectionately known as JBF, is celebrated for his authenticity and dedication to finding solutions that align with the core mission of credit unions. His approa…
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358) Empathy and Innovation: Transforming Culture in Financial Services
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In today's rapidly evolving financial landscape, the challenge isn't just about adopting new technology, but also about fostering a culture that embraces empathy. Why is this so crucial? Because a positive, empathetic culture directly impacts growth, innovation, and customer relationships in banking, credit unions, and fintech. In this episode of t…
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357) Financial Brand Marketing: Bridging the Disconnect Between CEOs and CMOs
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According to the Wall Street Journal, there is a significant disconnect between CMOs and CEOs. This is compounded by the rapid evolution of consumer behavior and technology, leaving traditional marketing strategies outdated and ineffective. This disconnect leads to a lack of understanding and appreciation of the role of marketing, often relegating …
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356) Bridging the Digital Empathy Gap in the Financial Industry
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One of the primary challenges faced by financial institutions today is the growing digital disconnect between them and their customers. This disconnect is fueled by a lack of understanding and empathy towards customers' emotional journeys, especially in times of financial stress. The failure to address this gap can result in lost opportunities, dec…
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355) Transforming Minds: Inspiring Change Within Your Organization
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In the Age of AI, organizations face the challenge of undergoing various transformations - digital, marketing, sales, brand, and cultural. However, a critical aspect often overlooked is the human transformation, which is essential for both the institutions and their account holders. This episode of the Banking on Digital Growth podcast, featuring D…
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Disrupting the Financial Services Supply Chain, with Sarah Howell
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In this episode of The Digital Banking Podcast, host Josh DeTar welcomed Sarah Howell, the Head of Partnerships for Infinant. The discussion began on a heartfelt note, addressing the devastating fires in Lahaina and their impact on Sarah's family. The Hawaiian community's resilience and the overwhelming support they received from various quarters, …
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354) Navigating Chaos with Clarity: Emotion, Education, and Empowerment in Leadership
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Today's financial landscape is fraught with rapid change and unpredictability. Leaders within banks, credit unions, and fintech firms are seeking footholds in this shifting terrain, striving to provide a clear vision and steady path forward. In this episode of the Digital Leadership series with Audrey Cannata, Operations L ead at the Digital Growth…
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353) Collaborative Learning: The Key to Digital Growth for Banks and Credit Unions
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The financial industry, particularly community banks and credit unions, face challenges in adapting to digital transformation. Many of these organizations struggle with staying competitive and relevant in a rapidly evolving digital landscape, where traditional approaches are becoming less effective. Matt Vance, FVP of Marketing & Product Strategy a…
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352) Level Up in the Age of AI: Five Key Trends in Marketing and Sales
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It's no secret the digital landscape is evolving rapidly, and staying ahead is no longer a luxury—it's a necessity. Customers demand seamless digital experiences, competitors are leveraging AI to gain an edge, and internal processes are crying out for automation. Meanwhile, your sales and marketing strategies might feel stuck in a pre-2020 world, a…
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351) Redefining Marketing's Role: Overcoming Perception Gaps for Future Growth
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Financial marketing and sales leaders often face a critical challenge: a perception gap rooted in outdated experiences and education. The misalignment between marketing’s potential and the perceived role it plays within banks, credit unions, and fintech firms can lead to a disconnect with other business lines, undermining both internal collaboratio…
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350) The Future Growth Index: Measuring Adaptability in Uncertain Times
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Change is hard. Physically. Mentally. Emotionally. And with the rapid advancement of technology, particularly artificial intelligence (AI), change can induce fear and resistance among individuals, teams, and organizations. On this episode of the Digital Leadership series, Audrey Cannata and James Robert Lay discuss the 'Future Growth Index,' a tool…
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349) Navigating the Human-AI Intersection in Organizational Leadership
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As AI becomes increasingly capable in data processing, there's a growing concern that the human element may be sidelined. Leaders are faced with the daunting task of fostering a culture of continuous learning and curiosity, all while ensuring that their strategy aligns with their actions to maintain trust within their organization. The fear of beco…
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Understanding the Evolving Landscape of Financial Fraud, with Uku Tomikas
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In this enlightening episode of The Digital Banking Podcast, host Josh DeTar engaged in a thought-provoking conversation with Uku Tomikas, a leading expert in the field of financial fraud prevention. They examined the ever-evolving landscape of financial fraud, exploring the ingenious tactics employed by fraudsters in today's digital age. Tomikas s…
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348) Beyond the Numbers: Data-Driven Growth with a Human Touch
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The industry is at a crossroads, with banks and credit unions clamoring for deposits and customer retention, while fintechs are rapidly innovating to attract the same customers. The transactional nature of current financial services fails to provide a comprehensive view of a consumer's financial health, leading to missed opportunities for engagemen…
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347) Digital Money Demystified: The World of Crypto and NFTs
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The world of digital currency, including cryptocurrencies and NFTs, is often shrouded in confusion and misinformation. This lack of clarity breeds fear, uncertainty, and doubt (FUD), as well as a fear of missing out (FOMO) during market highs. The sensational headlines and the rapid pace of technological and regulatory changes only add to the confu…
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Financial Freedom and Breaking Cycles: David Dindi's Vision
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In this insightful episode of The Digital Banking Podcast, host Josh DeTar engaged in a thought-provoking conversation with David Dindi, founder of Atomic Invest. The discussion revolved around the intersection of finance and technology, highlighting the potential for financial institutions, particularly community ones, to create meaningful change …
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