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Small Nonprofit: Fundraising Tips, Leadership Strategies, and Community-Centric Solutions

Further Together: Fundraising Strategies for Nonprofit Organizations

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Welcome to Small Nonprofit, the podcast designed for leaders, fundraisers, and advocates in the nonprofit sector who want to create real change. We provide small nonprofit organizations with strategies to enhance their fundraising campaigns, improve nonprofit governance, and implement ethical fundraising practices that resonate with today’s values-driven donors. Hosted by an experienced nonprofit consultant, Maria Rio, this show delves into the unique challenges of nonprofit fundraising and ...
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In this episode of The Small Nonprofit Podcast, Maria and Caitlin dive into why fundraising should never be a solo effort and how nonprofit professionals can engage their teams, board members, and leadership in fundraising efforts. They share personal experiences, actionable strategies, and tips to create a culture where fundraising is a shared res…
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In this episode of The Small Nonprofit Podcast, Maria breaks down the nine biggest red flags to watch for during your nonprofit job search. While the sector is full of impactful orgs, not all are well-managed or even stable. Maria shares tips on spotting warning signs—like financial instability, poor leadership, and lack of work-life balance—before…
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In this episode of The Small Nonprofit Podcast, Maria chats with Sheela Mahajan, founder of the Nonprofit Science Institute and host of the Nonprofit Science Podcast. Sheela shares how nonprofits can move beyond reactive decision-making and start thinking more strategically. They discuss the challenges of shifting organizational mindsets, how to im…
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In this episode of The Small Nonprofit Podcast, Maria and Caitlin dive into the biggest fundraising trends shaping the nonprofit sector this year. From the rise of Community-Centric Fundraising and AI-driven tools to the ongoing burnout crisis, they break down what’s ahead and how nonprofits can prepare. They explore how ethical storytelling is bec…
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In this episode of The Small Nonprofit Podcast, Maria is joined by Caitlin McBride to discuss how nonprofit fundraisers can transition smoothly into the new year after the year-end fundraising rush. They share strategies for celebrating success, reflecting on what worked, and setting yourself up for long-term sustainability—without burning out. If …
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In this episode of The Small Nonprofit Podcast, host Maria Rio dives into the Five Pillars of Great Fundraising, a powerful framework to help nonprofits assess and optimize their fundraising strategies. Maria explains how nonprofit leaders can evaluate their efforts, identify gaps, and implement changes that lead to sustainable growth. Whether you'…
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In this episode of The Small Nonprofit Podcast, Maria sits down with Caitlin McBride, an experienced fundraiser and consultant, to discuss the unique challenges and opportunities of being a one-person fundraising department. Caitlin shares her journey from working in large fundraising teams to becoming the sole fundraiser at small nonprofits. She p…
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Is your nonprofit fundraising strategy working? In this episode of The Small Nonprofit Podcast, Maria speaks with Kel Haney, a fundraising coach and consultant, about transforming donor engagement through personalized and strategic phone calls. Kel introduces her "ditch the script" approach and her "five-minute fundraising ask" framework, which emp…
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Can nonprofits truly live their values? Learn how to align organizational values with action from the experienced leadership of Hoang Murphy, CEO of People Serving People. In this episode, we discuss building workplace cultures of transparency, centering lived experiences in decision-making, and embedding nonprofit values into budgeting and operati…
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Is the nonprofit-industrial complex STUCK? Discover the journey of implementing Community-Centric Fundraising (CCF) principles with your host Maria Rio and Marie-France, Director of Community Engagement and Major Gifts at TNG Community Services. In this episode, they discuss the complexities and rewards of aligning fundraising strategies with equit…
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Are you slipping into slip into siloed efforts in the nonprofit sector? Join Lanrick Bennett, Executive Director of Charlie's FreeWheels, as he discusses building a culture of collaboration in nonprofits. Lanrick shares his journey from a career in government and advocacy to leading a youth-centered cycling nonprofit, weaving themes of equity, lead…
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Is your nonprofit aligned with your values or is it perpetuating harm? In this thought-provoking episode of The Small Nonprofit, Maria Rio sits down with Sheetal Puri, digital fundraising leader at Wikimedia Foundation, to discuss the critical issues of value misalignment, nonprofit burnout, and workplace culture in the nonprofit sector. Together, …
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Ready to rank higher on Google and have donors find YOU? Join digital marketing expert Matt Diamante as he shares how Nonprofit SEO and digital funnels can revolutionize nonprofit fundraising. Learn actionable fundraising tips to optimize your website, attract donors, rank higher on Google, and build lasting relationships. From creating engaging fu…
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Sick and tired of constantly feeling stressed, overwhelmed, and burned out? Join Maria and Kimberley McKenzie in this insightful episode on nonprofit burnout prevention. Kimberley shares her transformative 4C framework—Culture, Confidence, Collaboration, and Coaching—to help organizations reduce staff burnout, enhance team resilience, and create su…
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Dealing with rising disconnection, financial stress, and generational shifts in the nonprofit landscape? Building community connections during these challenging times might be the answer. But How? In this episode, Maria sits down with Nicole from Canada Helps and Sam from Apathy Is Boring to explore the power of nonprofit community building. They d…
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How much time are you spending on tasks that could be automated? Are you a small nonprofit looking to save time, retain donors, and streamline operations? Join Maria as she sits down with Rachel Bearbower, founder of Small Shop Strategies and The Nonprofit Automation Agency. Rachel shares expert tips on leveraging automation tools like CRMs, email …
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Is your nonprofit to be "corporate-ready"? Unlock the potential of corporate partnerships for your nonprofit with insights from Heather Nelson, founder of BridgeRaise. With over 15 years of experience in corporate fundraising, Heather shares actionable tips on how small nonprofits can create meaningful corporate relationships. From overcoming fears…
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Wondering how to secure more major gifts for your nonprofit? Join us as we dive into the art of major gift fundraising with Rhea Wong, former Executive Director and current fundraising expert. In this episode, Rhea shares practical tips for identifying major donors, building lasting relationships, and transforming your fundraising strategy. From co…
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Are you inspiring or traumatizing donors and supporters? Storytelling is a powerful tool for nonprofits, but how can it be done ethically and with care? In this episode, Maria Bryan, a trauma-informed storytelling expert, shares actionable strategies for gathering, crafting, and distributing stories in ways that promote safety, resist harm, and mai…
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Are you ready for Muslim Philantropy? Join Maria and Sarah Ali as they discuss the dynamic world of digital-first fundraising, the power of Muslim giving, and how nonprofits can embrace cultural competency to diversify their donor bases. Sarah shares insights from her journey as a digital-first fundraiser, her work with the Muslim Philanthropy Netw…
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Wanna know what the future holds? Welcome to another inspiring episode of Small Nonprofit. This week, Maria sits down with Kamilah Martin, founder and CEO of Katalyst, to discuss how the nonprofit sector is evolving and why consulting might be the future of work for nonprofit leaders. Kamilah shares her journey from being a VP at an international h…
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Heard of fractional fundraising but not quite sure if it's a good idea? Fractional fundraising is transforming how small nonprofits tackle resource challenges and in this episode of Small Nonprofit, Maria chats with Nina Horvath, Executive Director of the Coastal Jazz and Blues Society, about how her organization leveraged this innovative model to …
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Wondering how to make millions for your nonprofit? Join us for an inspiring conversation with Quilen Blackwell, co-founder of Chicago Eco House and Southside Blooms, as he shares how sustainability and social enterprise can transform communities. Quilen discusses his journey from starting with zero funds to running a $2 million nonprofit. Learn how…
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Do donors realy know what you do and how you do it? Join us for an insightful conversation with Kathryn LeBlanc, a communications consultant specializing in social impact. Kathryn shares her expertise on overcoming common nonprofit messaging challenges, creating concise and emotionally resonant messages, and developing strategic communications plan…
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Have you heard of the "Shift the South" report? Join Maria Rio and Carmen Randolph, CEO of the Women’s Foundation of the South, as they shed light on the critical funding challenges faced by nonprofits serving women and girls of color in the U.S. South. In this thought-provoking episode, Carmen discusses the disparities in philanthropic investment,…
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Are you including admin costs in your funding requests? Join Juliana Sprott, Chief Giving Officer of the Sprott Foundation, as she shares her journey from sports broadcasting to becoming a leading voice in trust-based philanthropy. In this insightful episode, Juliana discusses the evolution of the Sprott Foundation, the importance of listening to g…
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Feeling intimidated by the competition? Join Maria Rio and Roz Zavras, founder of the Center for Community Collaboration (C3), as they discuss innovative approaches to nonprofit support through collaboration and resource sharing. In this episode, Roz dives into the challenges and opportunities of working together in the nonprofit sector, emphasizin…
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Taking yourself a little too seriously? Join us for a bold and humorous conversation with Vu Le, the voice behind the popular blog Nonprofit AF. In this episode, Vu shares his journey into the nonprofit sector, the origins of his blog, and how humor can be a powerful tool for advocacy. He dives deep into issues plaguing the sector, from donor-cente…
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What is trust-based philanthropy? In this episode of Small Nonprofit, Maria sits down with Megan Lorius, Managing Director of the Sprott Foundation, to explore the principles and practices of trust-based philanthropy and grant-making. Megan shares insights into how the foundation supports nonprofits by centering trust, human connection, and respect…
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DEI or JEDI? Why are we putting Justice first? In this episode of The Small Nonprofit Podcast, Chris Talbot-Heindel shares their expertise and insights on the nonprofit sector's need for justice, equity, diversity, and inclusion (JEDI) principles. Chris discusses how centering justice in our work can lead to collective liberation, the challenges of…
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Are you walking the talk? In this episode of Small Nonprofit, Maria sits down with Rickesh Lakhani, Founder and Lead Consultant of Radiance Advisory, to discuss how nonprofits can truly align their organizational practices with their stated values. Rickesh highliths strategies for creating a culture of trust, addressing systemic issues, and holding…
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Do you find it challenging to turn one-time gifts into lasting relationships? In this episode of Small Nonprofit, Maria Rio is joined by Owen O'Doherty, CEO of DonorSee, to explore the art of storytelling and how small nonprofits can leverage technology to build engaged donor communities. Owen shares insights on using video, AI, and authentic story…
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Have you ever thought about merging your nonprofit with another organization? Or maybe transferring a program to another nonprofit? You might be thinking, "That sounds complicated and risky!" But what if strategic collaboration could be the key to unlocking your nonprofit's full potential? In this episode of Small Nonprofit, Maria Rio is joined by …
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Struggling to connect with your service users and donors in a meaningful way? On this episode of Small Nonprofit, Ashley Alaniz-Moyer, Executive Director of the Hispanic Scholarship Consortium and co-founder of Refuerzo Collaborative, shares her insights on refreshing your approach to community engagement. Ashley and Maria discuss innovative ways t…
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Are you constantly exhausted, overwhelmed, and struggling to find the motivation to keep going? In this episode of Small Nonprofit, Maria Rio is joined by the inspiring Kashana Palmer, CEO of Management Co, to explore the importance of rest, humanity, and self-awareness in nonprofit leadership. Together, they discuss how rest and intentionality can…
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Curious about balancing experience and fresh ideas on your nonprofit board? Or seeking ways to keep fundraising events engaging in the digital age? In this special Mother’s Day episode of Small Nonprofit, Maria Rio is joined by Suzanne Wilcox, Director of Developmental Fundraising at Evergreen, and her mother, Martha Schwieters. Together, they shar…
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How about turning your LinkedIn profile into a powerful fundraising tool? Join Maria Rio and LinkedIn expert, Michelle Benson, as they share actionable strategies for nonprofits to build their digital presence and attract funders via LinkedIn. In this episode, Michelle discusses how to create content that actually enagges donors and funders as well…
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Are you constantly losing your best fundraisers? Join Maria Rio and Laura Vitelli, co-founder of Staiger, Vitelli & Associates, as they share actionable insights on how nonprofits can attract, retain, and support their top fundraisers. Laura highlights the challenges fundraisers face, the importance of value alignment, and how to foster a supportiv…
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Can you support your cause AND prioritize worker's rights? Nonprofit workplaces often come with an expectation of self-sacrifice. Staff are expected to work long hours, accept below-market pay, and tolerate unfair conditions – all in service of the mission. But what if there's a better way? Join Maria Rio and Christina Rousseau, a labor organizer a…
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Does your nonprofit seem to be just scraping by even though everyone is working harder than ever? It's not just your organization. The nonprofit sector is in crisis, facing issues like shrinking revenue, chronic underfunding, staffing struggles, and increasing demands from the community. Join Maria Rio and Nicole Gagliardi, a nonprofit governance c…
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Does your nonprofit talk a good game about diversity and inclusion, but the action never seems to follow? Maybe you've been part of mandatory trainings that left you asking, "Okay, but now what??" Join Maria Rio and Jade Pichette, Director of Programs at Pride at Work Canada, as they explore how organizations can implement effective DEI strategies …
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Feel like you're constantly chasing, juggling, and maybe even losing ground? Join Maria Rio and communication expert Maryanne Dersch, founder of Courageous Communication, as they discuss how nonprofits can master the art of influence, release fear, and embrace bold communication strategies. Maryanne shares how organizations can stand in their value…
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What if everyone in you nonprofit was a fundraiser? Join Maria Rio as she chats with Tammy Ebuen, Senior Director of Development at Visions of Science, about creating a shared fundraising culture and engaging program staff in fundraising campaigns. Tammy shares her personal journey from HR admin to fundraising leadership and discusses the impact of…
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Think you know how donors behave? Think again! Join Maria and Tim Sarrantonio, Director of Corporate Brand at Neon One, as they explore the realities (and myths) of monthly giving and donor retention. They talk about the psychology behind giving and Tim shares insights from a five-year analysis of donor data, revealing that recurring donors give ne…
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Why are fundraisers of color leaving the sector? Join Maria and Marissa as they explore the vital role of mentorship in supporting fundraisers of color in the nonprofit sector. Marissa, a California-based mentor and facilitator, shares her experience running a cohort for BIPOC fundraisers and leaders. She is uniquely positioned to provide key insig…
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Tired of the same old fundraising that doesn't reflect your community? Join Maria and Madeline Taylor as they dive into the unique fundraising efforts at Out On Screen, a queer-focused nonprofit in Vancouver, BC. Madeline shares their approach to Community-Centric Fundraising, showcasing queer stories in the Vancouver Queer Film Festival, and using…
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Does making your nonprofit feel inclusive seem impossible? Today, we're getting real about diversity, equity, and inclusion in our sector. Join host Maria Rio and Michelle Okere, an expert in nonprofit equity, diversity, and inclusion, as they discuss how communication and belonging play a crucial role in nonprofit success. Michelle shares her live…
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Ready to rethink nonprofit leadership and accountability? Scandals, harmful practices, and image-obsessed leaders plague our sector, but it doesn't have to be this way. Join host Maria Rio and Liz LeClair -- an intersectional feminist, fundraiser, and advocate -- as they discuss accountability, equity, and systemic challenges in the nonprofit secto…
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What if you could turn your biggest supporters into top-performing fundraisers? Discover the untapped power of peer-to-peer fundraising with Tess Conrad, founder of Full Potential Fundraising. Tess breaks down how nonprofits, big and small, can engage their supporters to become ambassadors for their cause. From setting realistic goals to crafting e…
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Why do "big nonprofits" use those emotional, tear-jerking stories? Well, today, we are sharing a much better (and more ethical) way to inspire donors. Discover how ethical storytelling can transform your nonprofit's marketing strategy and deepen donor relationships. Diana Farias Heinrich, a marketing and communications expert, shares her insights i…
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