Get access to the world's best brains when it comes to building momentum online for established consumer brands. Join our hosts and their expert guests for conversations about ecommerce strategies, trends, and innovations. Access our brain trust and boost your brand's ecommerce potential. Ecommerce Braintrust
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This podcast is dedicated to help you better understand the biology, psychology and physiology of human decision making in order to help you become a more impactful communicator and a driving force for change. Support this podcast: https://podcasters.spotify.com/pod/show/driving-change-podcast/support
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Join hosts Rhett Hall, Jared Komenda, and Sean Wilson as they talk life and everything that entails. Every week Rhett talks with a new guest in a one-on-one chat.
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Hosted by Silicon Valley entrepreneurs and investors Adam Jackson and Gabe Luna-Ostaseski, "The Way Work Should Work" explores new business models, incentive systems and ownership structures that will affect how every single one of us works. We’re joined by top tech investors, business leaders, and academics on the front lines shaping the future of work. This podcast is produced by Braintrust, the first user-controlled talent network that enterprises use to access highly skilled technical ta ...
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Winning Search, Unlocking Reviews, and the ROI of Content With Profitero’s Mike Black - Episode 381
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29:28Welcome to The Ecommerce Braintrust podcast, brought to you by Julie Spear, Head of Retail Marketplace Services, and Jordan Ripley, Director of Retail Operations. Today, we’re thrilled to welcome back Mike Black, former CMO and current Chief Growth Officer at Profitero. We’ll be diving into key insights from Profitero’s latest reports, exploring th…
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Sprinkling Pixie Dust: Disney's Magic and Leadership with Hugh Kincaid
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52:36In this episode of Driving Change, Jeff Bloomfield sits down with Hugh Kincaid, a 40-year veteran of The Walt Disney Company. From scooping ice cream at Disney World’s grand opening to shaping the company’s organizational culture, Hugh shares his journey of personal growth, leadership, and the intentional lessons he learned along the way. With anec…
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Full Funnel Then vs. Now - A Case Study a Year in the Making - Episode 380
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31:14Welcome to The Ecommerce Braintrust podcast, brought to you by Julie Spear, Head of Retail Marketplace Services, and Jordan Ripley, Director of Retail Operations. Today, we’re excited to welcome back our Director of Retail Media, Ross Walker, who will be sharing surprising insights from his work with a major beauty brand. We’ll dive into a compelli…
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Introducing the Women in Retail Media Collective - Episode 379
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21:20Welcome to The Ecommerce Braintrust podcast, brought to you by Julie Spear, Head of Retail Marketplace Services, and Jordan Ripley, Director of Retail Operations. Today, we’re excited to welcome Ana Laura Zain, CMO of the retail media ad tech platform Pentaleap, and her colleague Emma Helsloot, Pentaleap’s Director of Sales. Ana and Emma are also t…
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Play Offense: Transform Your Life One Decision at a Time with Paul Epstein
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43:49In this episode of the Driving Change Podcast, Jeff Bloomfield sits down with Paul Epstein, bestselling author of The Power of Playing Offense and Better Decisions Faster. A former executive with the Clippers, Hornets, Kings, and 49ers, Paul shares his journey from his humble roots and personal loss to building a career in professional sports and b…
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The Retail Round Up - You Get an Ad Platform, You Get an Ad Platform…We All Get an Ad Platform? - Episode 378
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23:57We officially closed the book on the first month of 2025 and it’s the perfect time to introduce a fresh new format we’re calling the Retail Roundup. For this inaugural edition, we’ve brought in two of our go-to experts to break down what’s really happening in the industry. Joining us today are Ross Walker, Director of Retail Media at Acadia, and Ar…
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Tracing the Past, Present, and Future of Conversion Rate Optimization Across DTC and Amazon - Episode 377
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28:16Today, we’re thrilled to have two of Acadia’s brightest minds in organic optimization join us. First, we have Brittany Flanagan, Head of CRO at Acadia, with over 15 years of growth marketing experience across brands and agencies. Joining her is Julian Galindo, Senior Account Manager on our Retail Team and a recognized expert in driving organic grow…
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From Zero to Retail Ready With Tim Wilson and Ken Beemer - Episode 376
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23:40Today, we’re thrilled to welcome two exceptional guests. Tim Wilson, the Chief Revenue Officer at ProductWind — a cutting-edge retail influencer marketing platform designed to help products launch and thrive organically online. Joining him is Ken Beemer, Director of Client Growth at Acadia, where he drives partnerships that fuel business growth for…
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Introducing the ENDCAP Awards with Chris Perry of firstmovr - Episode 375
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35:45Welcome to The Ecommerce Braintrust podcast, brought to you by Julie Spear, Head of Retail Marketplaces Services, and Jordan Ripley, Director of Retail Operations. Joining us today is none other than Chris Perry of firstmovr — a frequent guest and the industry’s go-to “CPG whisperer.” Chris is here to introduce The ENDCAPS, his innovative new indus…
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Most Popular Episodes of 2024 | Replay: Building For A Multichannel Future - Episode 374
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33:57Thank you for an incredible 2024! 🎉 We are grateful for such an engaged community of listeners. To celebrate, we’re re-releasing 2 of our most popular episodes of the year. This week we’re bringing back “Building For A Multichannel Future“ with Paul Sonneveld of MerchantSpring. We hope you enjoy it! --- Welcome to another episode of The Ecommerce B…
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Most Popular Episodes of 2024 | Replay: Escape from Retail Island - Episode 373
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21:50Thank you for an incredible 2024! We are grateful for such an engaged community of listeners. To celebrate, we’re re-releasing 2 of our most popular episodes of the year. This week we’re bringing back “Escape from Retail Island“ with Jared Belsky. We hope you enjoy it! --- Welcome to another episode of The Ecommerce Braintrust podcast hosted by Aca…
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We Asked 16 of Our Podcast Guests What’s in Store for 2025 - Here’s What They Said - Episode 372
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40:53Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear and Director of Retail Operations, Jordan Ripley. This will be our very last episode of 2024 and we are closing out the year with a bang. We reached out to all our podcast guests from 2024 and asked them two thought-pro…
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Coaching that Clicks: The Neuroscience of Success
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58:11In this year-end special episode of the Driving Change Podcast, Jeff Bloomfield sits down with Dr. Dan Docherty, Chief Coaching Officer at Braintrust, to explore the profound influence of NeuroCoaching® on leadership, relationships, and personal growth. They dive into the science-backed framework of the Six Ps—Purpose, Perspective, Plan, Progress, …
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What Can Google’s SEO Evolution Teach Us About Amazon SEO? With Scott Walldren and Julian Galindo - Episode 371
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37:22Welcome to another episode of The Ecommerce Braintrust podcast hosted by Director of Retail Operations, Jordan Ripley. Today, we’re excited to welcome two of Acadia’s top experts in organic optimization for Google and Amazon. Scott Walldren, Head of SEO with over 15 years of experience, and Julian Galindo, Senior Account Manager, and Amazon organic…
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2024 Reflections: Transformative Stories to Inspire Your 2025
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41:23This special end-of-year episode of the Driving Change Podcast highlights some of the most inspiring moments from 2024's guests. Host Jeff Bloomfield revisits conversations with thought leaders and change-makers, showcasing their insights on emotional intelligence, transformation, resilience, and purposeful living. The episode also introduces the n…
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Turkey Infinite Recap with Ross Walker, Joanna Otto, and Predrag Vetnić - Episode 370
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24:17Welcome to another episode of The Ecommerce Braintrust podcast hosted by Director of Retail Operations, Jordan Ripley. Today, we're bringing together some of Acadia's brightest minds from our retail media, account management, and strategy teams for a roundtable discussion. They'll share their initial insights into what set this Black Friday and Cyb…
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Dream It, Do It: The Bucket List Mindset with Travis Bell
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54:11Podcast Summary In this captivating episode of Driving Change, host Jeff Bloomfield sits down with Trav Bell, also known as "The Bucket List Guy." Trav shares his transformative journey from a personal trainer to a global advocate for intentional, purpose-driven living. Through humor, passion, and candid vulnerability, Trav explains how he uses the…
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Growth vs. Cannibalization: How to Approach Incrementality Measurement on Instacart with Juan Munoz & Robert Benlloch - Episode 369
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24:07Welcome to another episode of The Ecommerce Braintrust podcast hosted by Director of Retail Operations, Jordan Ripley. In this episode, we’re joined by Instacart experts Juan Munoz and Robert Benlloch to tackle some key retail media questions: Is my ad spend cannibalizing my organic sales? How should I be assessing my investment for growth? And wha…
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Building for Incrementality, Interoperability, and the Future of Retail Data with Pacvue’s Geoffrey Beliard - Episode 368
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31:16Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear and Director of Retail Operations, Jordan Ripley. Today we’re joined by Geoffrey Beliard, Senior Director of Product Solutions at Pacvue. Geoffrey has spent decades leading data and analytics teams both on the brand sid…
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Product Variations Revisited with Zlatana Pejovic - Episode 367
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22:42Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear and Director of Retail Operations, Jordan Ripley. Today, we’re excited to revisit the important topic of catalog organization with seasoned expert and Operations Manager, Zlatana Pejovoc. A couple of years back, we rele…
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From Journalism to Empowerment with Kerrie Lee Brown
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46:38Summary Kerrie Lee Brown's journey from journalist to self-care advocate is anything but typical. Starting in the world of bodybuilding magazines, she dove into other people’s stories, interviewing celebrities like Arnold Schwarzenegger and Sylvester Stallone. Imagine interviewing celebrities like that and thriving in a high-stakes media career—onl…
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Measuring Retail Media Incrementality With Andrew Lipsman & Meghan Corroon - Episode 366
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34:21Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear and Director of Retail Operations, Jordan Ripley. Today we’re joined by two amazing guests: Meghan Corron, Co-founder & CEO at Clerdata, and Andrew Lipsman, a notable industry analyst who heads up Media, Ads, and Commer…
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Emergence of Brand-Tailored Promotions with Joanna Otto - Episode 365
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24:38Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear and Director of Retail Operations, Jordan Ripley. Today we’re joined by long-time Amazon insider Joanna Otto. Joanna has spent over a decade across brand side roles, Amazon-focused agencies, and internally at Amazon. Mo…
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Navigating Adversity, Finding Purpose with Craig Lucas
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47:10In this episode of Driving Change, Jeff Bloomfield sits down with a remarkable guest, Craig Lucas, founder and visionary behind Authentica. Craig shares his personal journey, from the trials of rebuilding his life after unexpected professional challenges to creating transformative experiences for individuals and organizations. But just as you think…
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Brand Building on Amazon | Live at unBoxed with Jeff Cohen - Episode 364
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24:31Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Director of Retail Operations, Jordan Ripley. We're coming to you live from unBoxed in Austin, Texas, with a very special guest: Jeff Cohen, Amazon's Ads Tech Evangelist who will be sharing insights into the latest developments in the Amazon ads ecosystem. This episod…
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Fall Big Deal Day Recap with Logan Nielsen and Zach Christensen - Episode 363
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24:21Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Director of Retail Operations, Jordan Ripley. In this special edition, we dive into the results of this year's Prime Big Deal Days with some top-tier experts from the industry. Joining us are Logan Nielsen, an Account Manager at Acadia and our resident Prime Day hype …
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Overcoming Adversity and Finding Purpose with Chad Foster
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44:19In this powerful episode of the Driving Change Podcast, host Jeff Bloomfield sits down with Chad Foster, a trailblazing motivational speaker and the first blind person to graduate from Harvard Business School’s Leadership Program. Chad shares his extraordinary journey from a childhood diagnosis of impending blindness to becoming a leader in the cor…
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Preparing For Next Year’s AVNs with Martin Heubel of Consulterce - Episode 362
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33:46Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear and Director of Retail Operations, Jordan Ripley. Today we’re joined by Martin Heubel, founder of Consulterce and leading expert on Annual Vendor Negotiations or AVNs. Martin spent nearly 5 years internally at Amazon in…
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In this episode of *Driving Change*, host Jeff Bloomfield sits down with legendary comedian Jeff Allen, whose journey from addiction and brokenness to clean comedy and redemption is nothing short of remarkable. From the man behind the phrase "Happy Wife, Happy Life," Jeff's story will have you laughing one moment and deeply moved the next. But what…
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Reevaluating Amazon As A Branding Channel with Julian Galindo and Laurie Tovo - Episode 361
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27:33Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Director of Retail Operations, Jordan Ripley. Today, we are joined by two of Acadia’s resident experts: Julian Galindo, Senior Account Manager, who oversees brand strategy for some of our most prominent client partners, and Laurie Tovo, a key member of our media team …
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