The Recruiting Brainfood Podcast: Your weekly 60 minute dose of brilliant conversation about Recruiting & HR
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Markéta Kabátová, spoluzakladatelka uLab, exGooglerka a PPC profík, vede podcast s diskuzí o tíživých otázkách marketingového oboru a PPC reklamy. Se svými hosty sdílí výsledky kampaní, zkušenosti, úspěchy i nezdary. Navzájem se motivují a přemýšlejí, kam se posunout a kde vidí budoucnost své práce.
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This is an *almost* daily personal audio journal, I00% unscripted and unedited. There will be ordinary days with small lessons & reflections, as well as accelerated learning projects detailing the insecurities, frustrations, and progress. どうぞ宜しく🙇🏻♀️
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Lead your Life! Impulse für Menschen, die Verantwortung übernehmen
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The team at the wildly popular TodayIFoundOut YouTube channel discuss a variety of fascinating topics to help you feed your brain.
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CEOs successfully leading growth companies require continual learning, new thinking and a guided approach. CEO BrainFood was created to be a resource and guide for entrepreneur founders and CEOs seeking insights and useful tools to help them build enterprise value, generate higher profits, and develop the talent needed to consistently win at the Great Game of Business.
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7 ZÁSADNÍCH PILÍŘŮ ÚSPĚŠNÝCH SPOLUPRACÍ | Markéta Kabátová a Petr Bureš
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A takto před Vánoci se Peťa s Markét potkali a rozebrali, na čem stojí ty nejúspěšnější spolupráce. Proč se některým firmám tak daří růst? Jsou to lépe nastavené kampaně? Vůbec! Děkujeme všem firmám, se kterými můžeme spolupracovat!🫶🏻 Naše socials🔗: https://linktr.ee/unicornslab
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Brainfood Live On Air - Ep283 - Sustainable Healthcare Recruitment - Strategies for 2024 & Beyond
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Sustainable Recruitment in Healthcare: Strategies for 2024 and Beyond The UK healthcare sector is at a critical crossroads. Recruitment challenges are intensifying, driven by an aging population, workforce burnout, and shifting political landscapes. As we enter 2024 under a new Labour government, healthcare recruiters must brace for significant pol…
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Brainfood Live On Air - Ep286 - 2024 in Review - State of Talent Acquisition
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2024 in Review: State of Talent Acquisition It's been another challenging year for Talent Acquisition - I make it two years since the hey days of 2021/2022. What can we learn from the current market conditions for Talent Acquisition, how are companies seeing the function and what are professionals doing to ensure they are staying ahead of the compe…
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8 KLÍČOVÝCH AKTIVIT CO BY MĚL DĚLAT PPC TEAMLEADER | Markéta Kabátová
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Zajímá vás, co by vlastně měl dělat teamleader?🤔 Máme tady pro vás 8 bodů, o čem by měl mít správný teamleader přehled, a co by měl řešit🔍 Instagram:🔗 | https://www.instagram.com/ulab.rocks?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==
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Brainfood Live On Air - Ep285 - 2024 in Review - State of Recruitment Advertising
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2024 in Review: State of Recruitment Job Advertising One of the themes of 2024 has been the surge of job applicants for the job adverts employers are posting out. It's clear that the economic conditions + AI-enablement has created the conditions where traditional duration based advertising is no longer a viable hiring approach - in fact, a counter …
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6 TIPŮ, JAK DOSTAT Z KAMPANÍ VÍC | Markéta Kabátová
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Tak co? Využíváte plný potenciál vašich kampaní?🤔Dnešní podcast vám pomůže si udělat rychlý check v 6ti bodech! Naše socials: 🔗 | https://www.instagram.com/ulab.rocks/ 🔗 | https://www.linkedin.com/company/10519212/admin/dashboard/
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Brainfood Live On Air - Ep284 - 2024 in Review - State of Flexible Working
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2024 in Review: State of Flexible Working The rise of the 'Alternative Workforce' has been a trend since before pandemic, as organisations sort to increase agility and reduce risk by expanding the pool of non-FTE into the workforce. Workers too have been keen to explore other ways in which to commercially engage with companies rather than being ful…
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LEARNINGS Z REKLAM NA KOLAGEN | Markéta Kabátová
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Všichni používáme na Metě broad nebo adv+ cílení v kombinaci s optimalizací na nákupy.To může vést k dost bizardním situacím.
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Správa PPC kampaní může být fakt stresující: Velká zodpovědnost, nikdy nekončící TODO list, pořád se na nás hrne spousta novinek...Jaký je váš recept na zbavení se stresu?🤔
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Founders Focus - Ep52 - Up close and personal with Matthijs Metzamaekers, Founder of Carv
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Founders Focus is the show where we get up close and personal with the leaders of the businesses changing the way we work today. Next up is Matthijs Metzemaekers, CEO of Carv - Why do it the second time round?- What are you doing differently at Carv vs your previous tech startup projects?- What are you doing in a same or similar way?- When did the …
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Brainfood Live On Air - Ep282 - 2024 in Review - State of Sourcing
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2024 in Review: State of Sourcing Being able to find candidates for hard to hire roles - typically 'sourcing' them from the Internet - has been the backbone of the recruiter skills matrix since the early 2000's. There are thousands of people in industry who consider themselves to be 'sourcers' first rather than 'recruiters'. Yet with the rise of Ge…
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Brainfood Live On Air - Ep281 - US Presidential Election - Impact on TA and HR
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US Presidential Election: Implications for TA / HR Perhaps the most significant election on the planet is who our American friends choose to be the next President of the country. Will it be current VP Kamala Harris who offers a continuity programme or will be it be a remarkable return to Donald Trump for a second term? It's an incredible moment and…
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Brainfood Live On Air - Ep280 - 2024 in Review UK Staffing Market
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2024 in Review: UK Staffing Market Recruitment has gone through another turbulent year and it's clear that the global staffing market has had one its most challenging years recent times. How has the UK fared, what are the reasons for this and how do we think the prospects will look in 2025 and beyond? - State of UK staffing Marketing- Big agency bo…
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Brainfood Live On Air - Ep279 - Diversifying Your Talent Pipeline Using Employee Referrals
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Diversify Your Talent Pipeline with Employee Referrals Employee Referrals are often thought of as 'anti-diversity' because we inevitably recommend people who are most like us. However, are we throwing out the baby with the bathwater if we dismiss ERP as a channel for talent? - State of Employee Referrals - how many people get hired via this method?…
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Brainfood Live On Air - Ep278 - Hiring in the Gulf States in 2024 & Beyond
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Brainfood Live On Air - Ep278 - Hiring in the Gulf States in 2024 & Beyond Over the past 24 months there is been no region on the planet more dynamic and exciting than the Gulf. For decades a commodity / resource economy dominated by the Oil industry, in recent years we have seen huge changes at every level of society, government and industry as th…
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PMAX SCRIPTY, KTERÉ BY JSTE MĚLI POUŽÍVAT | Markéta Kabátová
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Které pMax scripty by jste měli používat pokud máte pMaxku?🤔🎧 Poslechněte si dnešní podcast kde, Markét popisuje, jak dané scripty fungují ➡️ které nasadit a sledovat💡
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Brainfood Live On Air - Ep277 - Hiring in Hong Kong and Beyond
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Brainfood On Tour - Hiring in Hong Kong in 2024 & Beyond I am in Hong Kong at least once every year (hi Ma) but have never done a focused show on the recruitment and job market in the Fragrant Harbour! Huge amounts of change going in HK, as elsewhere - how is the recruitment market changing and what are the prospects for the future? - State of Hiri…
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JAK NEZAKRNĚT JAKO TEAMLEADER | Markéta Kabátová
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🎧 | Poslechněte si užitečné tipy od Markét kde vysvětluje⬇️👉🏻 | Jak se dál rozvíjet?👉🏻 | Jak dál posouvat svoje znalosti a posouvat tím i svůj tým?
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Brainfood Live On Air - Ep276 - Hiring in Australia 2024 & Beyond
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Brainfood On Tour - Hiring in Australia in 2024 & Beyond Its been two year since I was last in Australia so it is a welcome return to one of the most unique recruitment markets on the planet. Everything about Australia is simultaneously familiar yet strange and that includes everything you're going to see in recruiting. How has Australia weathered …
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Brainfood Live On Air - Ep275 - How to Hire in Thailand in 2024 & Beyond
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Brainfood On Tour - Hiring in the Thailand in 2024 & Beyond I've been to Thailand a number of times but never long enough to actually speak to a local recruiters on what is going on in this beautiful country. Unfortunately, I don't speak Thai so until Crowdcast manages to do auto translate on the fly, we're going to be speaking with English speakin…
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JAK HLEDAT PŘÍLEŽITOSTI K RŮSTU SAAS A B2B | @Lukas Menhert
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🟡 | Lukas Mehnert je jeden z top expertů na růst B2B a Saas 👉🏻 | Markéta měla to štěstí, že ho mohla vyzpovídat a Lukas nasdílel tipy, kde hledat příležitosti pro růst ❗️| Nenechte si ujít tento výživný díl PPC Brainfood!
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Brainfood Live On Air - Ep274 - Hiring Manager Self Serve - How TA Can Empower the Line!
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Hiring Manager Self Serve: How To Can Empower the Line! Centralising recruitment is the default for 'knowledge' based businesses; the opposite is true for every other type of business. If your organisation is a multi-location, moves physical items, has warehouses, and huge diversity of job roles, then chances are you will necessarily have a more de…
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👀 | Nejosobnější podcast Markéty:👉🏻 | Jaké je to být máma a vést firmu?👉🏻 | Co by radila ženám, které plánují děti a zároveň pracovat?🎧 | Poslechněte si podcast, ale tentokrát nečekejte žádné akčních kroky, ani zázračné tipy😉🦄 | Naše socials:🔗 | https://linktr.ee/unicornslab
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🟡 | Proč je dobré mít vizi jako teamleader a taky pro svůj tým? 🎧 | Poslechněte si tipy od Markét která mluví ze svých zkušeností! 🦄 | Naše socials:🔗 | https://linktr.ee/unicornslab
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Brainfood Live On Air - Ep273 - EU AI Act 2024 - Implications for Recruiters, TA, HR and Rectech
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EU AI Act: Implications for Recruiters, Talent Acquisition and HR One of the biggest challenges we have in our industry is to stay compliant. In a world where the innovation rate of Artificial Intelligence has long since outstripped anyone's ability to keep on top of it, we're left to seek guidance from legislators which we hope know what they're d…
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Brainfood Live On Air - Ep272 - Reviewing Doing More With Less - A Year in Recruitment Efficiency
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Reviewing 'Do More With Less' - Recruitment Efficiency in 2024 Recruiters have been under pressure all year - maybe even longer than that - to 'do more with less'. This means either increase effort or increase efficiency. And given that we are already at 100% capacity with reduced TA teams, the latter is the only option! How have we done - what exa…
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🟡 | Jestli děláte B2B, tak tento rozhovor je pro vás MUST!🟡 | Tom Komárek nasdílel spoustu praktických tipů, jak pracuje s firmami a pomalu je dostává k budování brandu🟡 | A co se dozvíte:👉🏻 | Jaké jsou rozdíly mezi budováním značky u B2B a B2C? 👉🏻 | Kdy by měl B2B začít budovat brand?👉🏻 | Jak vymyslet strategii, co by měla B2B značka komunikovat? …
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Brainfood Live On Air - Ep271 - Hiring Insights from 1 Million Job Interviews
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Hiring Insights from 1 Million Job Interviews Interview Intelligence is a category which has exploded into industry consciousness over the past 12 months. Employers are finally learning that in order to have hiring success, you have to ensure that your interviewing game is elite. We are finding out some incredible insights in how recruiters and hir…
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PPC Brainfood: Obsahová kampaň vs lookalike | uLab Podcast
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Founders Focus - Ep50 - Up close and personal with Maxime Legardez Coquin, CEO of Maki People
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Founders Focus is the show where we get up close and personal with the leaders of the businesses changing the way we work today. Next up is Maxime Legardez Coquin, CEO of Maki - When did you know you were going to be an entrepreneur?- What are the strengths of a founder coming into a new domain?- Is there a formula for success as a CEO of a fast gr…
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Brainfood Live On Air - Ep270 - Maternity Return - Are Employers Doing Enough (or Anything At All?)
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Maternity Returnees: Are Employers Doing Enough (Or Anything At All?) Maternity Leave is a policy most employers have in place, but what about Maternity Return? Most employers seem not to have any policy at all, leaving the experience of returning mothers mainly up to the line management, with predictably variable results! We're going to dive into …
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PPC Brainfood: Lokalizace: Na co se často zapomíná při lokalizaci? | uLab Podcast
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🟡 | Rozhodli jste se rozšířit pole působnosti do zahraničí a nefunguje vám to podle vašich představ? 🤔🟡 | Lokalizace jsou plné pastí, Markéta v novém podcastu popisuje hned 7 chyb, které v překladech často vídáme. 🟡 | Podívejte se, jestli jste taky neudělali v lokalizaci některou z těchto chyb. 🚫 👉🏻 | Pro více zajímavostí a tipů ze světa PPC nás sl…
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Founders Focus - Ep51 - Up close and personal with Runar Reistrup, CEO of YunoJuno
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Founders Focus is the show where we get up close and personal with the leaders of the businesses changing the way we work today. Next up is Runar Reistrup, CEO of YunoJuno - What are the differences leading a startup / scale up vs a mega corp?- Do the order of the most management skills change with this context?- As a leader, how do you prepare a c…
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Brainfood Live On Air - Ep269 - New Labour Govt - What Can Recruiters / HR Expect?
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NEW GOVERNMENT: WHAT CAN RECRUITERS / HR EXPECT? We'll be over a month since the General Election, in which almost all pollsters predict the Labour Party forming the government with the largest majority since Tony Blair 1997. How radical will this new government be? Are we going to see New Labour 2.0 or as some critics contend, Tory-lite 2.0? Whate…
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Brainfood Live On Air - Ep268 - How to Build a Job Scraper (as a non-coder!)
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HOW TO BUILD A JOB SCRAPER USING PYTHON (AS A NON-CODER!) Friends, you don't need me to tell you that the job market for Talent Acquisition professionals has been in the toilet for the past 18 months. So much so that I have even had to close down the Brainfood Jobs Job Board - for lack of posted jobs! When the competition out there is as fierce as …
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PPC Brainfood: Ondra Sláma: YouTube a jeho videokampaně | uLab Podcast
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V dnešní epizodě s hostem Ondrou Slámou probíráme: 🟡 | Jak je na tom YouTube v ČR 🟡 | Jak velký je rozdíl oproti televizi 🤔 | Poslechni si celý podcast a dozvíš se plno hodnotných informací! 👉🏻 | Pro více zajímavostí a tipů ze světa PPC nás sleduj! https://linktr.ee/unicornslab
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Brainfood Live On Air - Ep267 - Real Use Cases in Recruitment Automation Live Demos
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REAL USE CASES IN RECRUITMENT AUTOMATION: LIVE DEMO Friends, I'm on a mission: industry everywhere is in a race for become AI-enabled, and those that are slow to adopt are going to be outcompeted by those who can now move faster and better. What we've been lacking is real examples of how RPA (Recruitment Process Automation) and AI can really take o…
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Brainfood Live On Air - Ep266 - How to Hire a Chief People Officer
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HOW TO HIRE A CHIEF PEOPLE OFFICER (CPO) It's the most senior role in the People department, one that many a recruiter eventually aspires to, but I suspect not many of us have had to try and recruit for one! We're going to dive into the world of C-level hiring, but with a twist, for the C-suite exec leading our own department! - What are the circum…
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PPC Brainfood: Lidi a pokojovky: Co mají společného? | uLab podcast
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Dneska odlehčené prázdninové téma: co mají společného lidi a pokojovky?Pokud jste team leadeři, tak si tento díl nenechte ujít. Odkaz na blog: https://www.ulab.rocks/blog/cz/
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Brainfood Live On Air - Ep265 - New Job as a Recruitment Leader - The 100 Day Plan
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NEW JOB AS A RECRUITMENT LEADER: THE 100 DAY PLAN We know that it continues to be a tough market out there, but I am heartened to see more than few of my close contacts secure new positions lately. Not only do we hope that this is the beginning of a mini-bounce back for the TA job market, but it is also an ideal opportunity to speak to the newly hi…
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Founders Focus - Ep49 - Up close and personal with Steve Bartel, CEO of Gem
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Founders Focus is the show where we get up close and personal with the leaders of the businesses changing the way we work today. Next up is Steve Bartel, CEO of Gem. - When did you realise you were going to set up a company?- In what ways does being an engineer help you as a tech CEO?- In what was does it hinder you?- What aspects of being a CEO ha…
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PPC Brainfood: Kdy jít na Microsoft Ads a na co si dát pozor | uLab podcast
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Uvažovali jste někdy nad tím, jestli by se vám vyplatilo inzerovat na Microsoft Ads? V této epizodě podcastu se Markéta Kabátová podělí o to, jak se rozhodnout a na co si dát pozor. Stačí 10 minut a nakrmíte svůj mozek! 🧠 🍔 Odkaz na blog: https://www.ulab.rocks/blog/cz/
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Brainfood Live On Air - Ep264 - How to Ethically Implement AI into Talent Acquisition
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HOW TO ETHICALLY IMPLEMENT AI INTO TALENT ACQUISITION One of the factors slowing down AI Adoption is justifiable concern on the ethics of AI. How do we ensure that we are not exacerbating bias, privileging one demographic over another and treating human beings as lesser than the machines? It's been great to see software vendors take the lead in try…
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Founders Focus - Ep48 - Up close and personal with Sam Dhesi CEO of Popp.ai
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Founders Focus is the show where we get up close and personal with the leaders of the businesses changing the way we work today. Next up is the CEO of one the new wave of AI-native tech startups which are transforming enterprise recruitment, Sam Dhesi - When did you realise you were going to set up a company?- What are the strengths of a founder co…
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Brainfood Live On Air - Ep263 - Public Speaking Tips for Newbies
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PUBLIC SPEAKING TIPS FOR NEWBIES: HOW TO DELIVER YOUR BEST RECFEST TALK Once upon a time, I too was also a reluctant public speaker. In fact, I did not even see the point of attending industry conferences - after all, what did I have to say, what did I have to learn? I am very glad that I accepted the invitation of one Mr Stephen Donaldson to give …
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Founders Focus - Ep47 - Up close and personal with Dina Bay, CEO of PitchMe
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Founders Focus is the show where we get up close and personal with the leaders of the businesses changing the way we work today. Next up is Dina Bay, CEO of PitchMe. I do believe this is the first time we have had a Founders Focus with the fellow Alumni of St Andrews University - a moment to celebrate! - When did you realise you were going to set u…
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Brainfood Live On Air - Ep262 - Skill Based Hiring - A Conversation with Johnny Campbell, CEO of Social Talent
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SKILL BASED HIRING: A CONVERSATION WITH JOHNNY CAMPBELL One of the first people to really break down to task and activity level was Johnny Campbell. As CEO of market leading hiring training company SocialTalent, his taxonomy of the skills required by a recruiter to perform in their work remains a canonical artefact in the world of talent acquisitio…
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Founders Focus - Ep46 - Up close and personal with Roderick Smythe, CEO of Glyde Talent
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Founders Focus is the show where we get up close and personal with the leaders of the businesses changing the way we work today. I'm delighted to be speaking to the one and only Roderick Smyth - serial entrepreneur with multiple exits and now the founder and CEO of Glyde Talent - the AI powered recruitment platform which enables recruiters to sourc…
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PPC Brainfood: Lead gen kampaně: Instant form vs. landing page | uLab podcast
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V dnešní epizodě bude Markéta Kabátová řešit otázku lead gen kampaní. V jakém případě se vyplatí vést na landing page a kdy je naopak lepší vést instant form na Metě nebo Linkedinu? Stačí 10 minut a nakrmíte svůj mozek! 🧠 🍔 Odkaz na blog: https://www.ulab.rocks/blog/cz/lead-gen-kampane/
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Brainfood Live On Air - Ep261 - How to Assess and Implement Your New ATS (Part One)
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HOW TO SELECT AND IMPLEMENT AN ATS: A MASTERCLASS There will come a point in every Talent Acquisition professionals career where you will have to make a decision on which ATS to use. Likely to be the most significant technology decision you'll ever make, it is also - outside of payroll - likely to be the biggest ticket investment that you'll ever h…
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