05: Why You Need to Stage the Homes You Are Selling

You Own It | Real Estate | Property | Real Estate Agents | Realtor | Broker In Charge

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What does theater set design and staging a home to sell have in common? A lot actually! This week, Carla sits down with her own home designer Cora Sue Anthony to talk about the powerful, but a subtle art of home staging. Taking elements from her background in drama and design, Cora Sue looks at home design as a way to shape the emotions you feel when you walk into a house.

Cora Sue knows that it takes a special touch to stage a house. Listen this week as she shares her creative approach to business, tips, and tools of the trade, and stories that are both funny and inspiring. Buying a home is already emotional, so let’s use design to show off the best of those emotions!

Today, Cora talks about:

Cora Sue’s journey from theater set designer to home stager.
The theory of home staging.
Modern homes v. Contemporary homes.
Cora Sue’s secret beginnings to her home design business.
How design generates an emotional response for the buyer.
Cora Sue shares a funny staging story!
Tips for people who want to begin staging.
Cora Sue’s inspirational makeovers for chemotherapy wards.