S3E04 - Marketing Rock and Roll, Part One

Under the Influence with Terry O'Reilly

著作 Apostrophe Podcast Network の情報はPlayer FM及びコミュニティによって発見されました。著作権は出版社によって所持されます。そして、番組のオーディオは、その出版社のサーバから直接にストリーミングされます。Player FMで購読ボタンをタップし、更新できて、または他のポッドキャストアプリにフィードのURLを貼り付けます。

7M ago 24:16

MP3•エピソードのホーム

In part one of a two-part series, we’ll trace the marketing of rock all the way back to its origins with Elvis Presley and his wily manager Colonel Tom Parker. We’ll tell the story of how the Beatles lost millions by not following Elvis’s blueprint, and how the Rolling Stones borrowed a page right out of the books of Madison Avenue to compete against the Fab Four.

Plus, what show on marketing rock and roll would be complete without mentioning the biggest marketing machine in the history of rock and roll – KISS.

Part Two will begin with the emergence of MTV.

It's a fascinating and interesting journey.

Hosted on Acast. See acast.com/privacy for more information.

288 つのエピソード