[Feature Friday] Brad Farris on Why Running A Business Is The Best Self Improvement Program - The ROI Online Podcast Ep. 40

The ROI Online Podcast

On this episode of the ROI Online Podcast Steve talks with Brad Farris about what it takes to run a business and how it changes you along the way. Brad works at Anchor Advisors where they help owners of growing creative service firms who do marketing, advertising, PR, and web design to better run their businesses.

To better do his job, Brad, who normally adapts to whatever the situation requires of him, had to get very intentional in what problems he solved and the work he wanted to do. After figuring that out and learning how to market it, clients now show up at his door looking for the help he offers.

But the surprises that come with running a business are still relentless—in a good way.

Brad’s constantly asking how he can make his business better, how he can be a better leader, how he can treat his body better, and he recommends everyone else do the same. Because most business owners want to hit the elite 2% of businesses that have more than 20 employees and make between 5 and 10 million dollars, so they can sell it and retire off the profits. The only way to do what is to constantly be growing as a person.

People say parenting teaches them more about themselves than they ever thought possible, but Brad says running a business taught him even more than parenting about how he is and what he’s capable of.

The problem is, in growing and running a business, you can never never be just one thing. Once you get out of the startup phase, what you do completely changes, and some CEOs aren’t prepared for that transition. In this episode, Brad offers great advice on how to reframe the way you measure success when your daily tasks change and you let your team take over.

Brad’s best advice for pushing yourself and growing as a person and a business is to raise your prices because it attracts better clients. When you’re not desperate to pull in more work, when you’re attracting the clients who see the value in what you do, you become better for it. You can pay your employees more and you can narrow down your market and create raving fans.

You can learn more about Brad here:
https://anchoradvisors.com

Read the books mentioned in this podcast:
The Golden Toilet by Steve Brown
Predictable Success by Les McKeown

Enroll in the QuickStart Academy today to learn how to develop and implement a proven growth strategy that grows your ROI, your business, and your confidence. Learn more HERE.

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