307 - How To Never Miss A Marketing Lead Again with Sarah McConnell, VP of Demand Generation at Qualified

The Marketing Millennials

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Don’t get it twisted: SDRs do a ton of work and their job entails a TON.

So when you’re taking inbound leads, talking to potential clients, leading demo requests, etc. it’s a lot to handle—but there’s a possibility that AI SDRs can help streamline all of it. Plus, it could mean more outbound opportunities and chances to help marketing departments, too.

AI SDRs also have capabilities that regular SDRs may not have, like remembering hundreds of posts, giving lists of product recs and more. How do you train them to do it? Is there a limit to how much knowledge they can take? What about AI from an authenticity standpoint?

Plus, find out how AI may actually drive web traffic and not leave a single ticket behind. What does this mean for the traditional SDR role?

If you’re wanting to stay up-to-date with the latest in how AI can help sales and marketing, this is the episode for YOU.

Follow Sarah:

LinkedIn: https://www.linkedin.com/in/sarahmcconnellmarketing/

Follow Daniel:

YouTube: https://www.youtube.com/@themarketingmillennials/featured

Twitter: https://www.twitter.com/Dmurr68

LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

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