Greg McKeown on Effortless Work: Make It Easier to Do What Matters Most with


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Greg McKeown is the host of the What’s Essential podcast and author of Essentialism: The Disciplined Pursuit of Less and, more recently, Effortless: Make It Easier to Do What Matters Most. His goal is to help successful people become very successful by avoiding the errors he’s found in his research that keep them from breaking through to their highest points of contribution.

Today, we talk about his book Effortless. He talks about why he wrote the book and notes the importance of focusing on the essentials. He shares his philosophy on how to get more return out of the same amount of effort. He talks about the Big Rock analogy, and he notes the weight of holding grudges. He talks about the power of getting into an effortless state, and he discusses how to break the surviving/reacting cycle that many of us live our lives in.

“Burnout is not a badge of honor.”

- Greg McKeown

Key Takeaways this week on the L3 Leadership Podcast:

● The power of focusing on the essentials

● ROE: Return on Effort

● The Big Rock analogy

● The weight of holding grudges

● Breaking the surviving/reacting cycle

● Creating systems for the future

Mentioned Resources:

The What’s Essential Podcast

Essentialism by Greg McKeown

Effortless by Greg McKeown

Henne Jewelers

Beratung Advisors

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