Uncovering the Concept of Connected Vehicles with Marcus Welz, Hyundai - Part 1


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Imagine being in a car that allows you to subscribe to the features you want instead of visiting a dealership to get them. On top of that, you would also be able to get system updates, sync with your cloud playlists, weather updates, assisted driving, among others.

Well, that’s what car manufacturers are seeking to do as they push to create connected vehicles.

They are essentially turning cars into computers that we can drive and get a far better user experience.

It's all understandable because users' needs have expanded beyond moving from point A to point B and accelerating to certain speeds in seconds. The ability to connect the vehicle to one’s devices as well as the internet will soon be a necessity rather than a luxury.

In this episode, the first part out of two, Ed Bernardon interviews Marcus Welz, Vice President Smart Mobility at Hyundai. He’ll help us understand the concept of connected vehicles and the benefits they provide to the users. He’ll also share with us the challenges that they face in the development of these vehicles.

Some Questions I Ask:

  • What exactly is a connected vehicle? (02:16)
  • How do the monitoring features contribute to improved user experience? (10:13)
  • How does your past experience, working on intelligent traffic systems, help you in the job you are in now? (18:37)
  • What do you think would motivate the different players to work together to maximize the benefits of connected vehicles? (25:22)

What You’ll Learn in this Episode:

  • The negative side of connected cars (05:22)
  • The different aspects of a connected car and how they all work together to create a customized experience (06:59)
  • How the connected car project aligns with Hyundai’s vision (12:03)
  • How different people view and relate to the concept of connected vehicles (20:28)

Connect with Marcus Welz:

Connect with Ed Bernardon:

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