Episode 024: This is L., B-Corps, & Business for Good with Pam Geist

The Days for Girls Podcast

Pam Geist is the brand director of This is L.: a mission-driven period care brand dedicated to making exceptional menstrual products accessible for all. L. offers a wide range of beautiful, sustainable, body-friendly tampons, pads, liners and wipes at an affordable cost – while also working with non-profits like Days for Girls to support menstrual equity projects around the world. As one of our biggest impact partners, their generosity has allowed us to serve thousands of vulnerable menstruators in need.

In this interview, Pam dives into the founding, mission and model of This is L.; how their two-globally business approach is making a difference for menstruators in the U.S. and abroad; and her thoughts on our economy’s shift toward “businesses as forces for good.”

Highlights

• How This is L. is making period care accessible for menstruators around the world.
• Why L.’s unique balance of affordability and sustainability speaks to consumers.
• L.’s origin story: how founder Talia Frankel, a former photojournalist, was inspired to increase period care accessibility after capturing the humanitarian impact of menstrual taboo, AIDS and lack of education opportunities for girls in Africa and India.
• All about L.’s solidarity model: how they’re making a global impact by supporting local leaders and strategically-selected nonprofits like DfG.
• What it means to be a B Corp. Certified company with a “give back” business model

Connect

• Website: www.thisisl.org
• Instagram: @thisislperiod

Bio

Pam Geist is the brand director of This is L.: a B Corp. Certified, mission-driven personal and period care brand. This is L. offers tampons, pads, liners and wipes made with organic cotton, without the organic price. And they recently launched a pH balanced intimate wash designed for intimate skin, free of fragrance and full of skin-loving ingredients like essential oils and vitamin E. Pam attained her MBA from the Wharton School and her BA and MA in English at Stanford University, graduating Phi Beta Kappa. Born and raised in New York, Pam currently resides in Cincinnati, enjoying the tremendous cost-of -living downward adjustment. In her spare time she volunteers with the Ohio Justice and Policy Center as well as with Cincinnati Therapeutic Riding and Horsemanship. This is L. is an impact partner at Days for Girls, funding a variety of different projects around the world.

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