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TCL082 - How to measure the success of Coaching
Manage episode 343325608 series 2975415
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Please take 1 min to rate this podcast ! It will mean a HUGE deal to me. www.ratethispodcast.com/intellicoach How do we know that coaching is actually worth it? After all, it's costly: there is time and often also financial investment. Today, I share a way how we can make measuring effects easier! I actually use the thinking model that I introduce in this episode with pretty much any individual and corporate coaching and/or training client. It's powerful and it helps structure ideas! It's based on 5 levels of results:
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- Preference Needs: At this level we measure surface-level reactions and immediate post-session impressions. Think of smile sheets.
- Learning Needs: This level is about measuring how an intervention improved understanding, comprehension and knowledge in a field. Think of spaced of 'before' and 'after' surveys.
- Performance Needs: This level is about the expected change in actual behavior. We focus on how people do things differently. Think of observations.
- Business Needs: Organisations (and individuals) chase goals. At this evaluation level, we work to establish how the intervention improved actual business KPIs, such as retention, productivity.
- Payoff Needs: Any organisation wants to make sure that there is a Return On Investment. With a bit of work, this can be established!
- Kirckpatrick Training evaluation model: https://www.kirkpatrickpartners.com/the-kirkpatrick-model/
- Book: Measuring the Success of Coaching: A Step-by-Step Guide for Measuring Impact and Calculating ROI https://www.amazon.com/Measuring-Success-Coaching-Step-Step/dp/1562868233
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