How Gabby Rosen Flipped a Newsletter for 18x in Under a Year

Startup Acquisition Stories

What does it take to sell a startup for almost 20 times what you paid for it?Gabriella (Gabby) Rosen says it comes down to three things:Having an unfair advantage when you buyListing on Acquire.com for slightly less than it’s worth when you sellUnderselling the product in the listing when you sellGabby originally acquired her newsletter Nomad Cloud while working as a partner at an email outreach startup called EOC. When she spotted the digital nomad newsletter on Acquire.com, she knew it was a perfect fit for her expertise.Using EOC’s tools for highly-targeted email outreach, Gabby and her business partners at EOC turned thousands of keyword searchers into active readers of Nomad Cloud. They also systemized content creation with the help of an assistant and ChatGPT. Soon it was bringing in thousands of dollars a month.But her email startup was growing quickly too. Enough that Gabby couldn’t justify splitting her time between two businesses. She moved to sell Nomad Cloud on Acquire.com. With the help of Acquire’s acquisition manager Robbie, she flipped the business for 18 times what she paid for it.Tune into Gabriella Rosen’s chat with Andrew Gazdecki as they discuss:🚀 Gabby’s thoughts on how to flip startups on Acquire.com.📩 Why newsletters are underrated assets for acquisition.💡 The systems Gabby used to bring in buyers willing to pay twice her asking price.