CEO Stories- Ryan Dahnert, Plymold

The Lazy CEO Podcast

In this episode of "The Lazy CEO Podcast," host Jim Schleckser welcomes Ryan Dahnert, the CEO of Plymold, a manufacturer of furniture and fixtures for commercial service. Ryan discusses the journey of his company and the challenges he faced as a first-time CEO. Here are the key points discussed in the podcast:

1. Plymold's Business: Plymold manufactures furniture and fixtures primarily for commercial service, focusing on fast-food restaurant chains, travel stops, and more. The company has been in business for 75 years and has been employee-owned since 1992.

2. Reorganization Process: Ryan describes the reorganization process he initiated after becoming CEO in 2019. At the time, the company had five different business divisions with varying customer bases and product offerings. They decided to focus on what they were truly great at, which was metal frame furniture fixtures combining steel, wood components, upholstery, and laminate materials.

3. Challenges During COVID-19: The podcast discusses how Plymold navigated the challenges brought about by the COVID-19 pandemic. Initially, their primary clients in the quick-service restaurant industry were severely impacted. However, they adapted by focusing on remodeling and adapting to changing market conditions.

4. Lease Negotiations: Ryan shares a successful negotiation experience regarding a lease for a facility they no longer needed, highlighting the importance of assessing the unique situation and being assertive in negotiations.

5. CEO Project Support: Ryan credits his involvement in the CEO Project, a peer group for CEOs, as a valuable source of support and guidance during challenging times. The group provided insights and helped him make critical decisions for the company's future.

6. Dealing with Tragedy: The episode also touches on the personal tragedy of losing a key team member, which was a difficult experience for Ryan and the company. They discuss how Plymold worked through the grieving process and supported their team during this challenging time.

The podcast highlights the importance of focus, adaptability, and seeking support from peers and mentors in navigating the complexities of running a business and facing unexpected challenges.