How Kristi Soomer created a Versatile and Sustainable fashion brand-L Ep 73

Fascinating Entrepreneurs

Encircled is a slow fashion brand that does it all. Founded by Kristi Soomer, Encircled is one of the few apparel brands that is a Certified B. Corp, which puts the planet and people before profits. To give you some perspective, there are only 9 apparel brands in Canada that are Certified. B Corps, and only 4 of these are female-founded/majority female owned B.Corps.

Encircled’s factories are located in Toronto, and they are OEKO-TEX(R) 100 Certified, meaning that no harmful substances are used to make their clothing, just sustainably sourced, ultra-soft fabrics and a whole lot of love. They are also super transparent about each of their fabrics, which are posted online here.

Encircled strongly encourages us to minimize our carbon footprint, so the brand offers versatile multi-way clothing that provides endless wardrobe options. For instance, their popular Revolve Dress is a beautiful garment that can be worn 6 different ways!

Where to Find Kristi Soomer

Website: https://www.encircled.ca

• Instagram: @encircled_
• Facebook: encircled
• Twitter: @encircled

SPONSOR

This episode is sponsored by Entire Productions- Creating events (both in-person and virtual) that don't suck! and Entire Productions Marketing- carefully curated premium gifting and branded promo items.

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