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Best-Practice Approaches to Road Freight and Communities
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When? This feed was archived on September 02, 2022 17:38 (). Last successful fetch was on August 02, 2022 11:35 ()
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Manage episode 278664166 series 2382054
The freight industry is critical to the Australian and New Zealand economies. It comprises road, rail, sea and air transportation including supporting services such as warehousing, storage, freight forwarding and customs brokerage for both domestic and international trade.
As the freight task grows and perceptions of its impact increases, governments face increased community pressure that can lead to restrictions on freight operations. This creates the need for communication campaigns towards the community on the significance and value of freight whilst understanding and addressing possible community concerns.
Austroads commissioned research on ‘Best-Practice Approaches to Road Freight and Communities’ to develop guidelines for best-practice strategies and supporting materials for national, state/territory and local road managers to communicate the importance of freight to the community.
In this webinar, held on 26 November 2020, Drew Gaynor, Anthony Fisk, Christina Chin and Jack Doyle present the key findings of the review, focusing on:
- The importance of the Social Licence to Operate concept. - The development of the communications strategy encompassing the three levels of campaigns. - The ‘toolkits’ developed to guide road managers on the necessary steps required to undertake a campaign and the communication tools to inform and engage with the community.
189 つのエピソード
アーカイブされたシリーズ ("無効なフィード" status)
When? This feed was archived on September 02, 2022 17:38 (). Last successful fetch was on August 02, 2022 11:35 ()
Why? 無効なフィード status. サーバーは持続期間に有効なポッドキャストのフィードを取得することができませんでした。
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 278664166 series 2382054
The freight industry is critical to the Australian and New Zealand economies. It comprises road, rail, sea and air transportation including supporting services such as warehousing, storage, freight forwarding and customs brokerage for both domestic and international trade.
As the freight task grows and perceptions of its impact increases, governments face increased community pressure that can lead to restrictions on freight operations. This creates the need for communication campaigns towards the community on the significance and value of freight whilst understanding and addressing possible community concerns.
Austroads commissioned research on ‘Best-Practice Approaches to Road Freight and Communities’ to develop guidelines for best-practice strategies and supporting materials for national, state/territory and local road managers to communicate the importance of freight to the community.
In this webinar, held on 26 November 2020, Drew Gaynor, Anthony Fisk, Christina Chin and Jack Doyle present the key findings of the review, focusing on:
- The importance of the Social Licence to Operate concept. - The development of the communications strategy encompassing the three levels of campaigns. - The ‘toolkits’ developed to guide road managers on the necessary steps required to undertake a campaign and the communication tools to inform and engage with the community.
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