195. GO BIG #2: A Big Idea to Rethink the Economy

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Hello! From New Zealand to Finland, countries are experimenting with alternatives to using gross domestic product (GDP) as the primary measure of national success. For our second special episode on ideas from Ed’s book Go Big, we’re asking: could changing what we measure help to transform the economy? Katherine Trebeck from the Wellbeing Economy Alliance talks us through the recent developments. We catch up with economist Kate Raworth about how her idea of Doughnut Economics is taking the world by storm. And Mayor of Newham Rokhsana Fiaz tells us about using health and wellbeing as the measure of local success.


Go Big is out now in hardback, ebook and audiobook, narrated by Ed and with a bonus conversation between Ed and Geoff: https://www.penguin.co.uk/books/1119347/go-big/9781847926241.html



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