Hiring five star growth marketers for effective scaling with Growth Marketing Advisor and Founder at Kurve, Oren Greenberg #9

Scale of One to Tech

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3y ago 50:35

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With an almost immeasurable series of variables that come with setting up a growth framework, there are numerous, invaluable lessons to learn from the experience that Oren Greenberg has amassed, nurturing massive growth in startups and corporates alike.

From the considerations of building in-house functions vs enlisting the specialisms of an agency, to identifying the right skills in budding growth marketeers, and much more, we hear from Oren - a Growth Marketing Advisor and Founder of Kurve - on the next, insightful episode of the Scale of One to Tech podcast.

This episode covers

The varying experiences advising in scaleups vs corporate environments
Making a switch from traditional marketing to growth marketing
Qualities that make a great growth marketing team
Attributes of a good leader
Deciding between building an in-house team or considering agencies
How internal education becomes a block for marketeers
Whether to look for generalists or specialists

Links and references at: https://www.acquiredigitaltalent.com/
Get in touch: alex@acquiredigitaltalent.com

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