Secret Escapes’ formula for hiring best-in-class performance marketers with Head of Performance & Revenue, Rumyana Miteva #2

Scale of One to Tech

コンテンツは Alex Marriner - Acquire Digital Talent によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャストコンテンツは、Alex Marriner - Acquire Digital Talent またはそのポッドキャストプラットフォームパートナーによって直接アップロードされ、提供されます。誰かがあなたの著作権で保護された作品をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal。

3+ y ago 20:48

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Would you take the best digital marketeer in the world if they were a poor cultural fit for your business? Striking a balance between skills and shared values is key as you expand your workforce - something that Secret Escapes’ Head of Performance and Revenue, Rumyana Miteva knows all too well.

Rumyana joins Alex Marriner in episode 2 of the Scale of One to Tech podcast to discuss how Secret Escapes have maintained passion and engagement from their staff and the tools used to do so. They also explore the recent shift towards T-Shaped marketeers, identifying current and future business needs, and upskilling your team.

This episode covers

Improving your business development communications
Assessing current and upcoming business needs
Identifying cultural fits in employment candidates
Diversity and inclusion when hiring
Specialist vs T-Shaped marketeers
Keeping staff engaged and passionate

Links and references at: https://www.acquiredigitaltalent.com/
Get in touch: alex@acquiredigitaltalent.com

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