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#61 Unlocking Growth with Positioning at Tech Startups With April Dunford Author of Obviously Awesome
Manage episode 288976377 series 2898495
April Dunford Author - Obviously Awesome chats with Amit Somani Managing Partner Prime Venture Partners.
Listen to the podcast to learn about:
02:00 - Discovering the Power of Positioning
06:10 - Positioning your Product in a Market Category
07:39 - How to Position Yourself Against a Giant
12:35 - How a Startup Should Think About Choosing a Niche
18:50 - Differentiating a Startup in a Crowded Market
25:00 - "Category Creation is Something You Don't Want to Do Unless You Have To"
32:50 - How to Use Trends to Position Yourself
37:00 - Developing Your Positioning Thesis as a Startup
You can read the complete transcript here
Enjoyed the podcast? Please consider leaving a review on Apple Podcasts and subscribe wherever you are listening to this.
Follow Prime Venture Partners:
Twitter: https://twitter.com/Primevp_in
LinkedIn: https://www.linkedin.com/company/primevp/
This podcast is for you. Do let us know what you like about the podcast, what you don't like, the guests you'd like to have on the podcast and the topics you'd like us to cover in future episodes.
Please share your feedback here: https://primevp.in/podcastfeedback
141 つのエピソード
Manage episode 288976377 series 2898495
April Dunford Author - Obviously Awesome chats with Amit Somani Managing Partner Prime Venture Partners.
Listen to the podcast to learn about:
02:00 - Discovering the Power of Positioning
06:10 - Positioning your Product in a Market Category
07:39 - How to Position Yourself Against a Giant
12:35 - How a Startup Should Think About Choosing a Niche
18:50 - Differentiating a Startup in a Crowded Market
25:00 - "Category Creation is Something You Don't Want to Do Unless You Have To"
32:50 - How to Use Trends to Position Yourself
37:00 - Developing Your Positioning Thesis as a Startup
You can read the complete transcript here
Enjoyed the podcast? Please consider leaving a review on Apple Podcasts and subscribe wherever you are listening to this.
Follow Prime Venture Partners:
Twitter: https://twitter.com/Primevp_in
LinkedIn: https://www.linkedin.com/company/primevp/
This podcast is for you. Do let us know what you like about the podcast, what you don't like, the guests you'd like to have on the podcast and the topics you'd like us to cover in future episodes.
Please share your feedback here: https://primevp.in/podcastfeedback
141 つのエピソード
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