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Michele Grenier of www.michelegrenierphoto.com is a full-time sports photographer specialising in high-performance and strength-related sports portraiture.
She aims to help companies, brands, and event organisations share compelling visual stories worldwide.
Take one look at her portfolio, and you'll see the work of a photographer who knows lighting, timing, editing, pain, commitment, speed, and pushing the limits.
Her work has graced the cover of sports and photography magazines and feature articles and blogs for photographers and sports brands.
In addition to her badass photography, she's an author, a Skylum Software and HoldFast ambassador, a speaker and an educator.
Based in Quebec City, Canada, I was eager to have her on the podcast and learn how to succeed with a sports portrait photography business.
Here's some more of what we covered in the interview:
- Who are Michele's clients
- The kind of sports photography Michele shoots
- Is there money in sports photography today
- The need to diversify your income stream
- Michele's other income streams
- Michele's revenue
- How important is it to get a degree in photography
- Is the impostor syndrome prevalent in the sports photography industry
- What is Skylum
- Is using AI in your editing process really useful
- The future of AI in the photography industry
- How to use Skylum
- Michele's post-processing process
- How Michele finds her clients
- How to approach prospect models to do practice photo shoots for portfolio building
- Michele's pricing structure
- How Michele handles model release forms
- How to solicit feedback from clients
- Why Michele stopped uploading posts on Instagram
- Why Michele chooses YouTube to showcase her business
- Michele's future photography business plans
What’s on Offer for Premium Members
If you’re a premium member, you should have received an email with links to your version of this interview – the full-length and more revealing version where you hear the absolute best tips and advice from every guest.
If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, get access to a fantastic back catalogue of interviews, and ALL future interviews delivered automatically to your phone or tablet.
Plus, special member-only interviews.
I strongly believe in taking a step backward to make two steps forward. – Michele Grenier
You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online.
Seriously, that's not all.
In addition to everything above, you'll get access and instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable and build friendships with other pro photographers with similar motives to you – to build a more successful photography business.
What is your big takeaway?
Following this interview, I’d love to know if you're taking anything away from what Michele shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business due to what you heard in today's episode.
When you want to make a living out of photography, yes you have to be able to do great pictures, but you also have to know how to make yourself seen, make your work seen, get new clients, advertising. – Michele Grenier
If you have any questions I missed, a specific question you’d like to ask Michele or if you want to say thanks for coming on the show, feel free to add them in the comments area below.
Do you need a photography website that works?
If you've always wanted a website that brings in clients and missed the live training, you can still access the course on the new course page set up on this website.
More details here: https://photobizx.com/websitecourse
And here are what a couple of attendees had to say following the training…
Via email from South Jersey wedding photographer, Gen Palmer.
Wow! If you have any kind of website I can’t recommend this course enough!!
Several years ago I paid $5k to have my branding done and my website designed. While the result was beautiful, it was nowhere near as impactful as my brand and website will be once I implement what Jeff teaches in this class!
For several hundred dollars, this is a no-brainer.
Via email from Toronto portrait and boudoir photographer, Carla Morgado.
Thanks for a great website course.
It was easy to implement the changes and now I have a new home page that guides the visitor to take action.
They know what I do, where I do it, why I’m different and how to take action.
Bait and Switch Marketing
If you missed all the chatter following this segment on A Current Affair, an Australian-based and very sensationalized, trashy news program, there was a feature on GAP Studios in Queensland.
The premise of the story was the studio's bait-and-switch marketing combined with pushy sales strategies
And you can hear my comments ad thoughts in today's episode prelude.
Also, you'll hear me reference the role-play interview with Lorena Cora, when you can listen here: https://photobizx.com/lorena-cora-coaching-call-for-photography-lead-qualification-giveaways
Lastly, if you're a Premium Member, you can read and contribute to the thread in our Group here.
iTunes Reviews and Shout-outs
I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons.
Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome!
Secondly, iTunes and Google are the biggest search engine for podcasts, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show.
If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google, and you can leave some honest feedback and a rating which will help both me and the show, and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name.
I always make sure that I have a great connection with the people that I'm working with. – Michele Grenier
Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast and email me your keywords or keyword phrase and where you'd like me to link to.
Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.
Thanks again for listening, and thanks to Michele for sharing her thoughts, ideas and advice on how to build a successful sports portrait photography business today.
I try to always remember when times are harder or when I'm just alone by myself and I'm doubting my skills or if I'm ever going to have a job again, just do something. Do action and things are going to happen after that. – Michele Grenier
If you have any suggestions, comments or questions about this episode, please be sure to leave them below in the comment section of this post, and if you liked the episode, please share it using the social media buttons you see at the bottom of the post!
That’s it for me this week; I hope everything is going well for you in life and business!
Thanks, and speak soon
The post 506: Michele Grenier – How to succeed with a sports portrait photography business appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.