106. What Mariah Carey's Failed Trademark Application Teaches Us About the Opposition Process


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We may disagree about when is too soon to start blasting Christmas music there is no denying that when the time comes, Mariah Carey is on top of the playlist. After almost 30 years on the charts, the pop diva earns 2.5 million dollars from her hit, All I Want For Christmas. It's no wonder she's been dubbed the Queen of Christmas.

During today's episode of the Own Your Genius podcast, we take notes from Mariah Carey's failed attempt to benefit from the Queen of Christmas moniker. Key discussion points from this episode include:

  • Every trademark clearance search should include common law use
  • What it takes to oppose a trademark application
  • What to do if someone opposes your application

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