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#18: Strategy for a B2B2C Business

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コンテンツは oneeyedeer によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、oneeyedeer またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作権で保護された作品をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal

In "EP 18: Strategy for a B2B2C Business" of the “One Eye Deer” Podcast, learn how you can implement a strategy for a B2B2C business.

B2B2C refers to business to business to customer.

But first, let us understand the more traditional B2C and B2B business models.

B2C means a business sells to consumers, while B2B is a business that sells to other businesses.

This means B2B2C is a business sells to consumers and businesses in parallel

As a category, it is harder to explain and understand than B2C or B2B. But it is becoming increasingly important.

In the simplest terms, B2B2C is when a business manufactures a product and distributes the product through a network of channels or sales partners.

However, they also accept orders, direct from customers, through their own eCommerce store. In which case, they do not have to pay a cut to the channel partner.

There are some key benefits of a B2B2C model, including reduced operating costs, better access to customer data and insights, and leverage the credibility of distribution partners.

So how can you take advantage of the B2B2C business model?

Join certified marketing management consultant, J C Sum, as he discusses the strategy to a successful B2B2C business.

Subscribe and listen to all One Eye Deer episodes on Apple Podcasts, Spotify, Google Podcasts, or your favourite podcast app.

About One Eye Deer:

The One Eye Deer podcast is produced by Evolve & Adapt, an award-winning strategy & digital consulting firm based in Singapore and Malaysia.

If you are looking to build your brand and generate massive leads and sales, book a marketing consulting call at EvolveAdapt.com

The “One Eye Deer” mascot was designed by Eugina Lee (IG : lee.eugina) based on the concept developed by J C Sum.

One Eye Deer theme performed and produced by Darren Teh, An Honest Mistake

Adapted from "Do-Re-Mi", “The Sound of Music”. 1959 Rodgers and Hammerstein.

  continue reading

21 つのエピソード

Artwork
iconシェア
 

アーカイブされたシリーズ ("無効なフィード" status)

When? This feed was archived on October 16, 2023 21:30 (6M ago). Last successful fetch was on October 17, 2023 12:31 (6M ago)

Why? 無効なフィード status. サーバーは持続期間に有効なポッドキャストのフィードを取得することができませんでした。

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 334267950 series 3335964
コンテンツは oneeyedeer によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、oneeyedeer またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作権で保護された作品をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal

In "EP 18: Strategy for a B2B2C Business" of the “One Eye Deer” Podcast, learn how you can implement a strategy for a B2B2C business.

B2B2C refers to business to business to customer.

But first, let us understand the more traditional B2C and B2B business models.

B2C means a business sells to consumers, while B2B is a business that sells to other businesses.

This means B2B2C is a business sells to consumers and businesses in parallel

As a category, it is harder to explain and understand than B2C or B2B. But it is becoming increasingly important.

In the simplest terms, B2B2C is when a business manufactures a product and distributes the product through a network of channels or sales partners.

However, they also accept orders, direct from customers, through their own eCommerce store. In which case, they do not have to pay a cut to the channel partner.

There are some key benefits of a B2B2C model, including reduced operating costs, better access to customer data and insights, and leverage the credibility of distribution partners.

So how can you take advantage of the B2B2C business model?

Join certified marketing management consultant, J C Sum, as he discusses the strategy to a successful B2B2C business.

Subscribe and listen to all One Eye Deer episodes on Apple Podcasts, Spotify, Google Podcasts, or your favourite podcast app.

About One Eye Deer:

The One Eye Deer podcast is produced by Evolve & Adapt, an award-winning strategy & digital consulting firm based in Singapore and Malaysia.

If you are looking to build your brand and generate massive leads and sales, book a marketing consulting call at EvolveAdapt.com

The “One Eye Deer” mascot was designed by Eugina Lee (IG : lee.eugina) based on the concept developed by J C Sum.

One Eye Deer theme performed and produced by Darren Teh, An Honest Mistake

Adapted from "Do-Re-Mi", “The Sound of Music”. 1959 Rodgers and Hammerstein.

  continue reading

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