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Get to know the real Maverick Carter. He's the CEO of Springhill Entertainment and longtime friend and mastermind business partner of Lebron James. Carter and James are helping shape culture while empowering others through their new entertainment company.
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Coach Hawk sits down with one of his former players, Maverick Carter for an in depth look at what makes Maverick tick. Carter has long been the brains behind some huge business deals and ventures that he and his childhood friend Lebron James have undertaken. Take a listen to what he has to say and you'll know exactly why it's not just Lebron James talent that has gotten them this far.
Carter doesn't hold back while discussing topics such as how Nike helped develop him, defining exactly what "branding" is, empowerment, and marketing strategies involving perhaps the most recognizable sports figure in the world.
Carter and Coach Hawk also talk about the climate of the nation today and why there's so much to be optimistic about and why it's so important. Here's a clue: they both have young kids.
Finally, you'll get to hear Carter talk about their huge plans for building the premier entertainment company of the future. All this and so much more.
The tip-off question has to do with the challenges facing a first year head coach.
The Buzzer Beater is a follow up on the value and role of optimism that Carter and Coach Hawk touched on during their discussion.
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