Exclusive | MVP – The Master’s Voice Podcast: Nikhil Dey, Executive Director, Adfactors PR: Finding fantastic!

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My guest on this, the 58th episode of our award-winning podcast series MVP – The Master’s Voice, is Communicator and Coach Nikhil Dey - Executive Director, Adfactors PR. Nikhil brings a strong and significant mix of 20 years of distinguished experience in both, the agency and corporate sides of communications. He is also a big believer in the power of coaching to catalyse positive change, and particularly over the past few years, has been mainlining on what he describes as ‘Building teams in times of trouble; unlocking ideas and creating impact.’ This aspect hijacked our conversation, as did the significant new Social Impact and ESG practice that Nikhil has partnered in creating for his agency -- India’s biggest, most awarded and highly respected, Adfactors PR.

We speak about the Why, the What, the USPs and the strengths of the Social Impact and ESG practice, and about how Nikhil has been helping create a work culture where the teams can do their best work at Adfactors PR.

How does what Nikhil does as a coach intersect with the communications world? What's proven a crossroads between the two for him, Nikhil tells me, is his obsession with ‘Finding fantastic. Finding the alignment between the human being and the human doing’.

The agency is sharply focused on employee well-being, engagement and L&D, and in continuously growing an environment that allows high performing teams to deliver excellent work to hundreds of clients. In that part of our conversation, Nikhil provides what is certainly a strategic deep dive that would benefit every consultant and service provider, team leader and member across agencies seeking insightful guidance to provide professional excellence of the highest standards.

Nikhil, who has also been training corporate leaders on multiple aspects of strategic communications and public relations for several years now, recently got certified as a coach.

We speak of the areas Nikhil provides coaching in, and how what he does as a coach intersects with the communications world. And what's proven a crossroads between the two for him, Nikhil tells me, is his obsession with ‘Finding fantastic. Finding the alignment between the human being and the human doing’.

Nikhil shares what’s been his biggest learning over the last few years when it comes to leading a team, and how his primary focus is on bringing together the parts crucial to the whole of a solid work environment. These parts are Work Culture, Client Centricity, Collaboration and Innovation, and Nikhil believes that what stitches them best together is team safety at various levels.

All this and more, in this, the 58th episode of MVP – The Master’s Voice Podcast that won a Gold at the 11th ACEF Global Customer Engagement Awards for the category of Most Admired Podcast; Sub-Category: Best Podcast in the Media, Marketing and Business category, and also won a special award at India Voice Fest 2021, which is the world’s biggest fest for professionals in the Voice Industry, and was held across 7 days with more than 5000 professionals attending it virtually.

So tune in to an insights-filled, rewarding episode featuring Nikhil Dey, Executive Director, Adfactors PR, in conversation with me in this, the 58th episode of MVP - The Master's Voice Podcast.

Thank you for your time.

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