11. Why I Ditched My Price List

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At a recent summit that I spoke at - I made one of the most controversial statements that had the chat exploding with comments.
I told them that I ditched my price list.
I decided to ditch my price list years ago. I realized that by having a price list I was letting my clients simply order off a menu like they were at McDonald's when instead I wanted to run my business like a 5-star restaurant.
Giving our clients a pricing menu- is like asking them to read a different language. No matter how beautiful or perfectly crafted, our clients don’t truly understand what it means.
I made the decision to get to know my clients. Determine what their needs are, educate them, and then provide them with exactly what they truly want.
Connect with Karinda!

Thanks for listening!

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