# 42 - De Novo Marketing Strategy to Maximize Profitability on Day One


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As your healthcare group expands, you need de novo offices to be profitable from day one. This means it is imperative to have an effective marketing strategy before your new office opens. But where do you start?

On this episode of Ignite, our hosts, CEO, Alex Membrillo, and SVP of Healthcare Marketing, Lauren Leone, discuss how to develop a de novo marketing strategy that will help your multi-location healthcare group establish a digital presence, attract-high quality traffic, and maximize profitably on day one.

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