#48: B2B marketing heading into 2023, growing your career in a down economy, continuing to bet on LinkedIn organic & more with John Short (Founder & CEO Compound Growth Marketing)

Exit Five - B2B Marketing with Dave Gerhardt

Dave is joined by John Short (Founder & CEO of Compound Growth Marketing) to talk about the state of B2B marketing / B2B SaaS as a of December 2022 heading into the new year, tips for growing your career during a time when company growth might be slower, and why they are continuing to bet on LinkedIn organic as a key channel for B2B company growth.

Thanks to Demandwell, our presenting sponsor for the Exit Five podcast.

https://www.demandwell.com/

Demandwell is the best SEO solution for B2B SaaS marketers. They’ve helped customers like Lessonly drive 40% of their revenue from organic search. And they helped Terminus’s make organic search their number one source of demos

Here’s how it works:

1. Results: Demandwell is built for driving the outcomes that b2b marketers care about - demand, traffic, leads, and revenue.
2. Ease and control: Junior team members can follow recommended steps in the platform, while experts can customize and maintain full control over their work.
3. Speed: With everything in one platform, Demandwell helps you crank out content that ranks and drives leads in minutes rather than hours.

SEO expert or not, you should give Demandwell a try, and listeners of the Exit Five podcast can get a free competitive SEO Audit to see how you’re ranking relative to your competitors

Go to demandwell.com/fomo to get your free SEO consultation today.

Thanks to my friends at hatch.fm for producing the podcast for me. They give you unlimited podcast editing and strategy for your B2B podcast.

Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.