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#454 How to Make Your Website Generate More Leads (ft. Ian Miclean)
Manage episode 468766964 series 3075632
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In this episode of the Contractor Growth Network Podcast, Sean sits down with Ian Miclean, CGN's Director of Marketing, to break down website best practices for contractors. Your website is your #1 sales tool, but if it’s not structured correctly, it could be hurting your business instead of generating leads.
- Ian shares essential Website 101 tips, covering:
- The real role of a contractor’s website and how to optimize it for leads
- Common website mistakes that turn away potential clients
- SEO basics to improve visibility on Google
- The importance of high-quality images & videos for credibility
- How to structure calls-to-action (CTAs) for higher conversion rates
- Why site speed and mobile optimization matter more than ever
If your website isn't generating leads, this episode will help you identify what's wrong and how to fix it—without hiring a web developer!
Subscribe now and start turning your website into a lead-generating machine!
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