How To Improve Your BD Game with Bill Caskey


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Becoming a high achiever takes focus, commitment, and curiosity, which drives us to learn. Today our hosts Brenton Gowland and Ron Tomlian are talking with guest Bill Caskey about his advice on becoming a high-achieving business development professional. Bill has been training sales teams and executives since 1990. He is also a co-host of the wildly successful Advanced Selling Podcast, the top sales training podcast in the world with over 12 million downloads. The advice he shares is real-world and can be put into practice in our organisations immediately.
The topics we cover in this episode are:

  • The difference between sales and business development
  • The best attributes of great business development people
  • Do salespeople make good business development people
  • What pitfalls do business development people fall into, and how do they get unstuck
  • The number one thing business development people can do to improve their performance
  • Is the old saying, always be closing, a good mindset for modern business development
  • Advice for business owners, execs and managers to help their business development people succeed
  • What to do if you don't have any sales or business development people

Be sure to check out Bill Caskey's podcast, the Advanced Selling Podcast.
Helping businesses find their new shape.
SA Business Builders
Business leaders social group based in South Australia

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