How to Launch New Products #67

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著作 Mark Mitchell の情報はPlayer FM及びコミュニティによって発見されました。著作権は出版社によって所持されます。そして、番組のオーディオは、その出版社のサーバから直接にストリーミングされます。Player FMで購読ボタンをタップし、更新できて、または他のポッドキャストアプリにフィードのURLを貼り付けます。

Successfully launching new is very difficult. Even the best companies don't always succeed. The building materials industry is not very good at launching new products because they develop new products very often.

I interview David Daniels from Brainkraft, an expert in new product launches about what it takes to successfully launch a new building materials product.

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