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コンテンツは Carter Thomas: Appreneur, Business Strategist and App Marketer, Carter Thomas: Appreneur, Business Strategist, and App Marketer によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Carter Thomas: Appreneur, Business Strategist and App Marketer, Carter Thomas: Appreneur, Business Strategist, and App Marketer またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作権で保護された作品をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal
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How To Make A Billion Dollar App In 3 Steps

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Manage episode 170789430 series 1090150
コンテンツは Carter Thomas: Appreneur, Business Strategist and App Marketer, Carter Thomas: Appreneur, Business Strategist, and App Marketer によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Carter Thomas: Appreneur, Business Strategist and App Marketer, Carter Thomas: Appreneur, Business Strategist, and App Marketer またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作権で保護された作品をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal
How To Make A Billion Dollar App In 3 Steps

How do you make a billion-dollar app company?

This is for anybody who’s thought, “Hey, this could be a huge app.”

Here are 3 key things that are the foundation of a billion-dollar app business. Even if you’re just getting started and you have big dreams, this is a good set of guidelines.

  1. Market leadership

You need to be the market leader in some particular market: a niche market or a big market. Or you need to solve a very specific problem for somebody who is already a market leader. One example is Instagram, and another one is WhatsApp. Both bought by Facebook.

Whenever you look at any big app idea or any big company, what you’ll see is that they become the best at something very specific. For Instagram it’s photo sharing, and for WhatsApp, it’s messaging. And typically a much bigger company buys them for having the solution to a problem that they have.

  1. Solving problems

You either need to solve a problem that everybody has or you need to solve a very expensive problem that one person or a small group of people has.

Look at dating apps. They’re solving a massive problem that a lot of people have. Same goes with music apps like Pandora and Spotify.

Then there’s Uber. The company bought a trucking app for $600+M. The trucking app’s technology had huge value for Uber.

  1. You need to have the average person or some market force growing your company for you.

You need to be able to launch the product and then leverage the momentum of the world that starts to grow and grow your business. That can be through things like viral loops, like people sharing with each other or word of mouth.

You have to have some market force that’s propelling you. Timing is part of it. Also, it’s the way that it interacts with people so that the app is growing faster than you could ever buy the installs yourself. You need some sort of growth that’s pulling you up that level.

If you get those three things, you’re on track for something really big.

See ya!

Carter

The post How To Make A Billion Dollar App In 3 Steps appeared first on Bluecloud Solutions - App Marketing.

  continue reading

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Artwork
iconシェア
 
Manage episode 170789430 series 1090150
コンテンツは Carter Thomas: Appreneur, Business Strategist and App Marketer, Carter Thomas: Appreneur, Business Strategist, and App Marketer によって提供されます。エピソード、グラフィック、ポッドキャストの説明を含むすべてのポッドキャスト コンテンツは、Carter Thomas: Appreneur, Business Strategist and App Marketer, Carter Thomas: Appreneur, Business Strategist, and App Marketer またはそのポッドキャスト プラットフォーム パートナーによって直接アップロードされ、提供されます。誰かがあなたの著作権で保護された作品をあなたの許可なく使用していると思われる場合は、ここで概説されているプロセスに従うことができますhttps://ja.player.fm/legal
How To Make A Billion Dollar App In 3 Steps

How do you make a billion-dollar app company?

This is for anybody who’s thought, “Hey, this could be a huge app.”

Here are 3 key things that are the foundation of a billion-dollar app business. Even if you’re just getting started and you have big dreams, this is a good set of guidelines.

  1. Market leadership

You need to be the market leader in some particular market: a niche market or a big market. Or you need to solve a very specific problem for somebody who is already a market leader. One example is Instagram, and another one is WhatsApp. Both bought by Facebook.

Whenever you look at any big app idea or any big company, what you’ll see is that they become the best at something very specific. For Instagram it’s photo sharing, and for WhatsApp, it’s messaging. And typically a much bigger company buys them for having the solution to a problem that they have.

  1. Solving problems

You either need to solve a problem that everybody has or you need to solve a very expensive problem that one person or a small group of people has.

Look at dating apps. They’re solving a massive problem that a lot of people have. Same goes with music apps like Pandora and Spotify.

Then there’s Uber. The company bought a trucking app for $600+M. The trucking app’s technology had huge value for Uber.

  1. You need to have the average person or some market force growing your company for you.

You need to be able to launch the product and then leverage the momentum of the world that starts to grow and grow your business. That can be through things like viral loops, like people sharing with each other or word of mouth.

You have to have some market force that’s propelling you. Timing is part of it. Also, it’s the way that it interacts with people so that the app is growing faster than you could ever buy the installs yourself. You need some sort of growth that’s pulling you up that level.

If you get those three things, you’re on track for something really big.

See ya!

Carter

The post How To Make A Billion Dollar App In 3 Steps appeared first on Bluecloud Solutions - App Marketing.

  continue reading

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