最高の Smarter Business ポッドキャスト (2024)

1
Unleash The Power Of LinkedIn: Master The Art Of Podcast Promotion 44:30

6M ago44:30

44:30

Brenda Meller, LinkedIn Trainer and Podcast Host, Meller Marketing, joined Annette Richmond, Personal Brand Architect, Black Dog Marketing Strategies, to share tips on how podcasters can use LinkedIn to promote their shows. Topics included: ✅ Promoting your podcasts on your LinkedIn profile. Hint: it's more than putting it in the Featured section. …

1
Strategic Planning For 2024 Business Success 31:16

6M ago31:16

31:16

Michelle DeNio, Strategic Business Consultant, Michelle DeNio Consulting, joined Annette Richmond, Content Marketing Strategist, Black Dog Marketing Strategies, to discuss looking back on 2023 and strategic planning to ensure success in 2024. Topics included: ✅ How business has shifted over the last few years ✅ Common mistakes small business owners…

1
Unleash Your Business Potential With These Must-Have AI Tools 31:16

6M ago31:16

31:16

Frank Prendergast, Brand Consultant and Digital Marker, Frank and Marci, joined Annette Richmond, Personal Brand Architect, Black Dog Marketing Strategies, to learn how AI tools can help small business owners. Topics included: ✅ Making ChatGPT work for you. Hint: It's not just about the prompts. ✅ Several AI tools for small businesses and why they …

1
Command Every Room: Master the Art of Confident Public Speaking! 30:51

6M ago30:51

30:51

Shannon Daniels, Public Speaking / Communication Coach, SPEAC, joined Annette Richmond, Personal Brand Architect, Black Dog Marketing Strategies, to discuss how you can become a more confident speaker. Topics included: ✅ Techniques to calm your nerves before speaking. Hint: Music is marvelous. ✅ How to stop using filler words like um, ah, you know,…

1
Unlock the Secret Formula: Techniques To Find Your Next "Forever" Job 29:40

7M ago29:40

29:40

Linda Brubaker, PhD, Job Search Coach, LB Job Search Coaching, joined Annette Richmond, Personal Brand Architect, Personal Brand You, to share techniques to find your "next forever" job. Topics included: ✅ What does next "forever" job mean? Hint: You can have more than one. ✅ Common hurdles job and career changers make and how to overcome them ✅ Wh…

1
Don't Settle For Mediocrity: Unlock The Secret To a Fulfilling Career 33:13

7M ago33:13

33:13

Lisa McPhee, Career / Confidence Coach, Lisa McPhee Coaching Academy, joined Annette Richmond, Personal Brand Architect, Personal Brand You, to share how you can have a fulfilling career. Topics included: ✅ How to know when it's time to find a new job or change careers ✅ Common mistakes career changers make and how to avoid them ✅ Managing your exp…

1
How Sharing Your Expertise on LinkedIn Can Catapult Your Career or Business 30:17

8M ago30:17

30:17

Sue Griffey, Career Transition Mentor, SueMentors, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to talk discuss why the best way to prove your skill and knowledge is to share it with others. Topics included: ✅ Why it's better to freely give your knowledge away than hold it back ✅ How to use commenting as a strategy to hig…

1
Unlock Your Success: The Must-Have Tools to Propel Your Business and Career 38:39

8M ago38:39

38:39

Teddy Burriss, LinkedIn / Sales Navigator Strategist, Burriss Consulting, Inc. joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to discuss the essential business tools you need for your business and/or career journey. Topics included: ✅ How to know which apps to choose. Hint: How often will you use them? ✅ The top 5 tools tha…

1
Unlock The Hidden Power Of LinkedIn And Skyrocket Your Leads 33:20

9M ago33:20

33:20

Deanna Russo, LinkedIn Strategist / Coach, Leverage Up, LLC, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to discuss how to leverage LinkedIn to advance your business and/or career. Topics included: ✅ Optimizing your LinkedIn profile to attract your target audience ✅ Building your visibility on LinkedIn. Hint: It's about …

1
Thriving in the Virtual World: Navigating Obstacles for Remote Workers 30:50

9M ago30:50

30:50

Bill McClain, Customer Experience Expert, StratusDial LLC, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to discuss the challenges early careerists and employees, in general, have when working remotely: Topics included: ✅ The pros and cons of working remotely - there are some drawbacks ✅ How to be visible at work when you'…

1
Boost Your Online Presence: Unlock The Secrets To LinkedIn Success In 2023 30:19

9M ago30:19

30:19

Lynne Williams, Ed.D. Candidate, ATS Resumes and LinkedIn Branding Expert, Around the Clock Executive Helper, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to learn how to boost your personal brand on LinkedIn. Topics included: ✅ Developing a LinkedIn profile Headline that demonstrates your value ✅ Creating a compelling pr…

1
The Mindset Shift: Why Meeting People Outperforms Making Connections 33:33

10M ago33:33

33:33

Sonal Bahl, Career Strategist / Certified Career Coach, SuperCharge, joined Annette Richmond, Personal Brand Strategist, Personal Brand You to discuss bold networking moves, And how you can make them. Topics included: ✅ Why you shouldn't bother networking, what you should do instead. ✅ Shifting your mindset from making connections to developing rel…

1
Beat The Jitters And Shine On Camera With These Proven Tactics 29:02

10M ago29:02

29:02

Laura Doman, Speaker / Author / Coach, Laura Doman – Voice Actor, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to discuss how to be comfortable and present your best self during your next video interviews. Topics included: ✅ Techniques to relax so you can be your best self when the camera is rolling ✅ How to make the came…

1
Secret Formula For Catching A Recruiter's Eye On LinkedIn 34:13

11M ago34:13

34:13

Tiina Jarvet, Career Strategy Consultant / Headhunter, Tiina, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to share what recruiters are looking for on your LinkedIn profile. Get to know what makes them want to contact you, and how and when you should reach out to them. Topics included: ✅ What recruiters see when they look…

1
The Two Sides of Financing: Commercial and Consumer Lending Compared 24:49

11M ago24:49

24:49

Commercial customers financing their first business purchase are often shocked. Financing for business vehicles and equipment is *much* different than financing a car or a sofa. Rob and Jenn break down the complex worlds of consumer and commercial financing in a way that’s easy to understand.

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Unlocking the Secrets of Post-Pandemic Leadership Success 33:23

11M ago33:23

33:23

Craig Allan (The Black Knight), Coach, Consultant, and B2B Development Specialist, Different Mindset, Ltd., joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to discuss leadership in a post-pandemic world. Topics included: ✅ What leadership is and isn't. Hint: It doesn't come from your title. ✅ How the pandemic shifted the wor…

1
Top Financing Options for Equipment Dealers to Offer Their Customers 32:03

11M ago32:03

32:03

1
Beating the Odds: How to Land Your Dream Job Straight Out of College 28:51

11M ago28:51

28:51

Cathy Lanzalaco, Career Coach/ Persona Branding Specialist, Inspire Career, LLC, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to share strategies for new grads (with little experience) to find a job. Topics included: ✅ Biggest challenges that new grads face when looking for a job. ✅ Strategies to overcome the lack of conf…

1
Unlocking the Secrets: What Recruiters and Hiring Managers Want to See on Your Resume 30:18

12M ago30:18

30:18

Tom Powner, Recruiter and LinkedIn Trainer, Career Thinker, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to learn what recruiters and hiring managers want to see on your resume. What makes them want to interview you for a job? Topics included: ✅ What recruiters look for on resumes. Hint: demonstrate value ✅ Strategies to …

1
The Equipment Financing Question: Will Your Business Qualify? 18:33

12M ago18:33

18:33

1
Achieving Professional Success: Harnessing Personal Brand Power 29:51

12M ago29:51

29:51

Mary Fain Brandt, LinkedIn Trainer / Consultant, Mary Fain Brandt Coaching and Consulting, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to discuss why personal branding is a must for career professionals. Topics included: ✅ What personal branding is. Hint: it's not your brand colors. ✅ Developing your personal brand (even…

1
Financing Older Vehicles & Equipment: Your Roadmap to Success 14:40

12M ago14:40

14:40

1
Accelerate Your Job Search And Career: Unlock LinkedIn's Potential 31:25

1y ago31:25

31:25

Sarah Burgess, LinkedIn Career Coach, Koru Associates Limited, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to talk about using LinkedIn to develop your career. Topics included: ✅ Mistakes people make on their LinkedIn profiles and how to fix them ✅ LinkedIn strategies to accelerate your job search and career ✅ LinkedIn n…

1
Networking for Job Search and Career Success: Tips for LinkedIn and In-Person Events 35:18

1y ago35:18

35:18

Phil Davis, Career Coach and Recruiter, FulPhillment Solutions, LLC, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to discuss networking and job search strategies and techniques for 2023. Topics included: ✅ Strategies to build your network on LinkedIn and in person ✅ Imposter syndrome, everyone has it sometimes ✅ Strategie…

1
The Infrastructure Bill Explained: How Your Business Can Get a Piece of the Pie 17:40

1y ago17:40

17:40

1
Create a Winning Workplace: How Company Culture Can Make or Break Job Interviews 32:56

1y ago32:56

32:56

Felipe Cofino, Executive Recruiter and LinkedIn Coach joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to share how to figure out if a company’s culture is a good fit for you. Topics included: ✅ How companies can create a culture that empowers and retains employees ✅ Strategies to determine if a company's culture is a good fi…

1
Private Seller Equipment Financing: Pros, Cons and How-To 25:44

1y ago25:44

25:44

As mentioned in the episode, here is a link to Lemon Squad: https://lemonsquad.com/

1
Recharting Your Course: Harnessing the Power of a Career GPS 33:19

1y ago33:19

33:19

Shelley Piedmont, Career Coach and Resume Writer, Career GPS, LLC, and Annette Richmond, Personal Brand Designer, Personal Brand You, discussed how to build a more successful career by crafting your career GPS. Topics included: ✅ How taking the YouMap assessment can help you choose a career ✅ Managing expectations about your new job (no job is perf…

1
New LinkedIn Features We Love (And Why You Should Try Them) 32:24

1y ago32:24

32:24

Jeff Young, LinkedIn Trainer, The LinkedIn Guru, and Annette Richmond, Personal Brand Strategist, Personal Brand You, shared a few new LinkedIn features. New features included: ✅ Using and customizing LinkedIn profile Activity section (still rolling out) ✅ Ability to Star ⭐direct messages on LinkedIn (still rolling out) ✅ Scheduling newsletters and…

1
From Zero to Equipment: Financing Your Startup's Growth 32:52

1y ago32:52

32:52

Please welcome two equipment finance experts, Jenn and Bobby.They're here to explain how startups can acquire the necessary equipment they need to operate and grow their businesses. Jenn and Bobby have extensive experience in the finance industry and have helped numerous startups overcome the challenges of equipment financing. In this episode, they…

1
How To Have More Successful Virtual / Video Job Interviews / AI Video Interviews 31:20

1y ago31:20

31:20

Paula Christensen, Certified Professional Resume Writer and Interview Coach, Strategic Career Coaches, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to discuss how to stand out in video interviews and navigate AI (artificial intelligence) interviews. Topics included: ✅ Studies show that virtual interviews are here to stay;…

1
The Great Rebalance - What Does This Mean For Job Seekers? 33:31

1y ago33:31

33:31

Mark Anthony Dyson, Blogger, Podcaster, and Speaker, The Voice of Job Seekers, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to discuss the potential implications of The Great Rebalance for you. Topics included: ✅ Effects of today's economic climate on the power balance between employers and jobseekers ✅ Are hybrid work en…

1
Equipment Financing for Customers: How to Avoid Deal Killers 26:25

1y ago26:25

26:25

Now, I know what you're thinking - "equipment financing? Sounds boring!" But hold on to your calculators, folks, because this episode is going to be anything but dull. We're going to be diving deep into the world of equipment financing, exploring all the pitfalls, roadblocks, and deal killers that can bring your business to a screeching halt. From …

1
The Art Of Turning Your Show Guests Into Enthusiastic Fans 31:59

1y ago31:59

31:59

Gillian Whitney, LinkedIn Video Marketing Coach, Video Easy Peasy, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, as they talk about how to be a fun show host (and guest). Hint: it’s about making others feel comfortable and taking yourself lightly. Topics included: ✅ How to make your guests feel comfortable on your show ✅ T…

1
Online Reviews: What to Look for in an Equipment Financing Company 24:07

1y ago24:07

24:07

1
Unlock Career Opportunities By Investing In Social Media 32:16

1y ago32:16

32:16

Danielle Guzman, Future of Work Influencer, Mercer, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to learn the benefits of investing in social media for your career. Topics included: ✅ Why building a professional presence online is important ✅ The benefits of networking without global boundaries ✅ How to build relationship…

1
Fuel Your Business Growth By Mastering A Leadership Mindset 29:34

1y ago29:34

29:34

Vamsi Polmetla, Founder / CEO, Make More Leaders, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to discuss how to master a leadership mindset. Topics included: ✅ Why mastermind groups are so powerful, and how they can fuel your success ✅ Why the people you surround yourself with is critical; you are who you spend time with…

1
The True Cost of Equipment Financing For Your Business 34:23

1y ago34:23

34:23

1
Career Change Strategies: How To Leave One Dream Job For Your Next One 28:58

1y ago28:58

28:58

Shannon Russell, Career Coach and Podcast Host, Second Act Success, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to share strategies for leaving one dream job for another. Topics included: ✅ Why it's important to research your "dream" job, it may not be what you think ✅ Strategies for shifting to a new career, knowing you…

1
Business Strategies For Social Entrepreneurship Success 29:20

1y ago29:20

29:20

Toni McLelland, Critical Friend and Business Mentor, 1st Life Group, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to learn strategies for business startups for social entrepreneurs. Topics included: ✅ Why working for social good doesn't mean you can't make money ✅ Why businesses need to be driven by social responsibility,…

1
Smarter Equipment Finance: Jobs, Culture, and You... 23:42

1+ y ago23:42

23:42

Here is the article discussed in the show regarding $22/ hour for fast food workers in California: https://abc7.com/california-minimum-wage-increase-fast-food-industry-restaurants/12595521/#:~:text=California%20fast%2Dfood%20businesses%20prepare%20for%20minimum%20wage%20increase%20in%202023,-ByCarlos%20Granda&text=With%20California's%20minimum%20wa…

1
How Curiosity Drives Career And Business Success 31:39

1+ y ago31:39

31:39

Stewart Wiggins, Chief Advisor, Induna Advisors, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to discuss the importance of creativity. Topics included: ✅ Why it's important to be open to new ideas ✅ How lack of curiosity can stall business success ✅ Ways to boost your creativity (openness is key) Smarter Career and Busine…

1
Learn How To Avoid Alienating People On LinkedIn 30:26

1+ y ago30:26

30:26

Jeff Young, LinkedIn Trainer, The LinkedIn Guru, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to discuss LinkedIn etiquette and personal posts. Topics included: ✅ Best practices for commenting on other people's posts ✅ Differences between personal posts and sharing personality in your posts ✅ Importance of being comfortab…

1
How Executive Presence Can Move Your Life And Career Forward 34:18

1+ y ago34:18

34:18

Joseph Rosenfeld, Executive Presence Strategist, Joseph Rosenfeld, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to discuss the importance of presence in your life and desires. Topics included: ✅ What contributes to executive presence ✅ How "professional" attire has shifted, what works today ✅ What you wear can boost your …

1
WHY Your Company exists: Do Your Employees and Customers know? 26:22

1+ y ago26:22

26:22

Here is a link to Simon Sinek's Ted Talk and here's his famous book.

1
How To Boost Your Communication Skills (Be A Calm, Clear Communicator) 29:39

1+ y ago29:39

29:39

Christopher Johnson, Virtual Event Producer and Voiceover Artist, Calm, Clear Communications LLC, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to learn techniques for calm, clear communication. Topics included: ✅ Biggest mistakes event planners and producers make ✅ How to have a more "melodic" speaking voice ✅ Tips for mo…

1
Why LinkedIn Is Essential To Your Successful Job Search 32:11

1+ y ago32:11

32:11

Phil Davis, Career Coach and Recruiter, FulPhillment Solutions, LLC, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to learn how to make networking on LinkedIn part of your job search strategy. Topics included: ✅ Why you need to focus on more than your resume ✅ The top challenges facing job seekers today ✅ Why knowing a com…

1
How To Become A Top Speaker In Your Industry 29:10

1+ y ago29:10

29:10

Brenden Kumarasamy, Public Speaking Coach, MasterTalk, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to learn how to become a top 1% communicator in your industry. Topics included: ✅ How to become a more effective communicator ✅ Techniques to improve your communication skills ✅ How to be more comfortable speaking in public…

1
Why Telling Your Career Story Can Help You Thrive At Work 29:46

1+ y ago29:46

29:46

Dawid Wiacek, No-Nonsense Executive / Career Coach, CareerFixer, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to learn strategies to help you thrive in your career. Topics included: ✅ Telling your career story, not just your employment history ✅ Why research is essential before a job interview ✅ The importance of employer…

1
What Do Recruiters And Hiring Managers Really Want In Candidates? 31:55

1+ y ago31:55

31:55

Russell Podgorski, Chief Executive Recruiter and Career Coach, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to discuss what’s really going on in the recruiter’s and hiring manager’s minds. An experienced recruiter in the healthcare industry, Russell is passionate about recruiting, retaining, inspiring, and developing tale…

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