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MomBoss Marketing

MomBoss Marketing

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Welcome to MomBoss Marketing! I’ve had a home business for over 20 years. I’ve tried it all and I’m sharing what actually works. I’ll show you how to get more leads, sales, and clients, by building your home business on social media. Visit my blog at http://KariBaxter.com.
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Which is the difference between chat box and virtual appointment type experience? Shall companies have both? To be fully functioning they should work together in synchronicity, to create an outstanding experience for your customers. There are customers who come to your website and want to talk to someone and set up a virtual appointment with an in-…
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In the second part of the interview at Retail Remix, Olivia adds more useful insights about how to close the gap between digital and physical luxury experiences. The core benefit of digital is that it can reaffirm and amplify heritage, helping to build a long-term positioning. There are many ways brands can share their stories about what makes them…
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Conversation Couture’s Sales Manager, Gabriela Mota, joined Amira Hirani and Jonathan Davies, from our partner Vee24 in a Live Webinar last week about the human side of virtual sales! While consumers shift their purchasing habits to an online space, human involvement in this buying journey can be invaluable. If you are busy and you don’t have the t…
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In this episode, Olivia Steele interviews Tomer Azenkot, the CEO of VEE24, a partner of Conversation Couture which provides a suite of tools that enable instant engagement for websites. When it comes to technologies, VEE24 gets you covered: automated FAQ, person to person communication with text, voice or video, co-browsing, in store or online appo…
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Conversation Couture’s legendary programs are now available at TalkShopLive®. What is the advantage for you? You can ask us questions, live! In this episode you will hear Professor Emily Leavitt replying to a gentle viewer and explaining a simple, yet effective technique to listen without interrupting. Secret revealed! If you missed the June 13th, …
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This guest episode of Couture Conversation podcast has been recorded during Olivia Steele’s interview at Luxury Daily's sixth annual eConference. As you may remember, she was featured last year in the “Luxury Women to Watch list”: the list of Women Entrepreneurs who are set to make a mark in the world of luxury. Olivia talks about “Balancing the Ph…
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Conversation Couture is the only Certification Program for the Retail industry. At the House of Retail Education we have set a new standard for anyone selling online and we are ready to set yourself up for driving and retaining the relationships with your clients. Customers really want to feel understood, but very few courses can teach you how to c…
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We live in a time where connecting is very simple, but building an actual connection is very challenging: only 20% of people are able to connect with their customers. One of the reasons is that only 20% of the communication is verbal, all the rest is nonverbal (eye movements, lip movements, smiling or not smiling, tone of voice). Those nuances are …
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In this special episode of Couture Conversations, we share the first part of Olivia’s interview at Retail Remix. The host Alicia Esposito chats with Olivia Steele about her unique expertise: closing the gap between digital and physical luxury experiences. “When you buy luxury goods you have to be emotionally connected with the brand, the only way t…
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The new episode of the podcast has been recorded during April’s show at TalkShopLive. Customer frustration is expensive and costs thousands of dollars in missed sales. Less than 5% of clients reach the checkout page while shopping online. Olivia Steele and Emily Leavitt explain the milestones of the Virtual Experience programs and how Conversation …
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What’s the real meaning of the words “customer care”? We put so much effort into defining the “customers”: are they loyal or new, high or medium spending? As entrepreneurs and managers, we focus every day on knowing our potential and actual clients better and better. It doesn’t often happen, instead, to think about “care”: the first impression we g…
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In this episode of Couture Conversations podcast, Olivia Steele interviews Jie Gao, the CEO and Founder of VERSINE SKINCARE. The two female founders talk about how a very simple and common situation in a woman’s life can lead to a product without precedents, yet so much needed: a skincare line pregnancy safe, scientifically tested. The plus? Jie de…
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Choosing what to wear at the beach can be stressful for women, but it does not need to be! Olivia is joined by Alexa Dodson, the CEO and founder of Lexaswim to discuss her sustainable swimwear line that is gorgeous and female body friendly! Lexaswim features classic silhouettes with a modern twist and fresh one-of-a-kind prints, hand drawn in house…
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Why start any company in a saturated market? Well, thats simple, your mission and the reason the market needs it! In this episode Olivia is joined by Lindsey Martin the founder and CEO of Kiramoon Beauty. They discuss why in an industry full of competition, her mission was personal, why she had to bring her vision to life, and how she went about ex…
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Have you ever wondered how someone got to where they are today? I know I have! On todays episode I am joined by Alejandra, she co-founded Everly Candles, and has quite an incredible journey that led her to building her own company!! We dig deep into what the entrepreneurial fire within is, and the lessons that led to her to creating this incredible…
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On today's episode, Olivia is joined by Dr. Ani!! She is a Clinical Pharmacist, bestselling author, TV host and a keynote speaker, with specialization in Holistic Health coaching, Nutrigenomics , Functional Medicine, Diabetes management, Gut health, Pharmacogenomics and Mindset coaching. After years of successfully working with hundreds of patients…
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On todays episode the Founder and CEO of Sieme joins us! Cassandra Kane spent almost a decade designing luxury ready-to-wear, leather and fur, outerwear and eveningwear for designer brands in New York. In 2017 she followed her heart to Florence, Italy to learn the art of Italian handbags. While working in Italy, she saw the incredible amount of was…
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In this short solo episode Olivia gets into the magic trifecta of what business need in order to star their journey to maximize their sales within the new virtual and online sales channel. A lot of incredible information is packed into 8 minuets, you'll want to be sure you are ready to take some notes. Want to get started in one of our programs? Ex…
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Ever wonder how someone got to where they are today? They had extreme patience in pivoting. On todays episode Olivia is joined by Alexis Fox the founder and CEO of Shop The Muse, a women owned marketplace that exclusively sells female founded company products only. Alexis shares her own journey in this wild ride of entrepreneurship, and shares incr…
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On todays episode you will hear from Brett Lauren, Founder and CEO of Brett Lauren Jewelry. Olivia and Brett discuss the shift of mindset and differences of an employee mindset to a CEO mindset. She stresses the idea of surrendering to what you need help with, and what she hold herself accountable for. Coming from an impressive background in the fa…
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Welcome to season 2 of Couture Conversations Podcast! Almost every single founder I’ve spoken to has their unique why, and story. While this is a condensed version of mine I am elated to share that this season is all about the Female Founders’ stories, how in the heck they got to where they are now wrapped up in a couture Couture Conversation. Thes…
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Are you curious about Conversation Couture? Listen to this one min quick overview of why started, what we offer, and how it benefits you! Want to get started in one of our programs? Explore our courses at ConversationCouture.com. 🛒 Got any questions? Email us at info@conversationcouture.com. ✉️Olivia Jane Steele による
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In this episode Olivia gets into the details about an education in fashion and how its falls next to an education in finance. There are many ways those in the finance industry can upskill and educate themselves, but what is out there for those in fashion?! We get into it all in this episode. Want to get started in one of our programs? Explore our c…
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In this episode I discuss how technology in compliment with human to human communication is changing the game on how we understand why we buy! Learning why your customers are buying has never been easier to learn, and the more you know the more you can maximize sales! To learn more about this click HERE.…
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The Couture Conversation Podcast is back! Happy 2022 Y'all. In this episode I go over the difference between how to easily create a more positive work environment by simply switching around solving a problem, to finding a solution. Too often leaders will say "we have a problem" which instantly will raise heart rates, instead saying "I need your hel…
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In fashion you must stay focused. Dialing back the clock to 2009 in NYC I learned just how different listening and focusing are. When used together they are quite the power house! In this episode I'll go over why its not enough to just listen to drive a sale, and what makes focusing a lot easier.Olivia Jane Steele による
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Traditional Sales training, what a drag am I right?! But, there are ways to entice and captivate sales specialists to enjoy the training, and even more so make it their own that benefits their commission and the companies bottom line. This episode I get into exactly what makes training so much better not just for the people attending but for the br…
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When a customer is buying an item online there needs to be enough details shared about the product in order for an informed buying decision to be made. Writing detailed information to share in the description is essential to creating a positive buying experience. But, it is necessary to include information that is similar to the in store buying exp…
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Ever say to yourself "I feel like I've seen something similar somewhere!"?! The reality is, you probably have in some capacity. Trends come and go, but it is the journey they take that is so intriguing, and what ends up making history in may cases. Yet, on the way to greatness there are many challenges, such as those copying our work. This episode …
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Pricing plays into our emotions when buying, and dictates how we feel about our purchases. When a person sees a high price tag automatic assumptions are made about it, and when the price is low different assumptions are made. In todays episode I discuss why this matters in the luxury retail industry, and how paying a higher price is justified throu…
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On todays episode I talk about the elegance of simplicity and how it bleeds into so many aspects in life. Keeping things simple, with communication, and how it's so relatable to the luxury fashion industry. Have you ever emailed a CEO and you spent a long time crafting the perfect message for them to reply with a few words or 1 sentence? Me too! Th…
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On todays episode we dive into my personal up-bringing, and feature a man of legacy I called Papa. My Grandfather was one of the most inspiring people in my life, and this episode gets into his impact, wise words, and mentality that I am honored to speak about. This couture conversation dials back in time, and was actually some of the first couture…
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Here is the deal y'all we live in a culture of immediate gratification, but when starting any business or going after what I call "sharks" the big boss companies as clients I have to remind myself that it takes a while. Success that is sustainable takes a while to achieve. Sure, you can make a quick payday from a few things but there is such beauty…
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We all meet people, but never know just how impactful one person can be. This time hop episode goes into a couture conversation in Italy, about when and where I found my purpose, passion and drive with a few fun stories along the way. When we feel our most free, is when we are able to dream big.Olivia Jane Steele による
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In this episode, Olivia talks about the time she was fired, and how it changed everything for her. There are moments in everyones life where they have a choice to go left or right. While we may not know exactly how we will respond, we have two main ways of responding to being fired, to sulk, or for it to give you a fire inside. She discusses how se…
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Have you ever been in a situation where you leave and say "wow I wish I would have said X" instead of what actually came out? If so, then this episode is for you. On todays episode I go into the key differences of what reacting vs responding are and how to transition in to a responding mindset. You will leave this episode feeling confident with so …
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On today’s episode, Olivia is joined by her business partner Emily, who is also her older sister. Emily began her career in education technology back in the 90's or as she says when the internet started, and has since become a serial entrepreneur launching and running several successful companies. Now the sisters run Conversation Couture together. …
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On today’s episode, Olivia is in Las Vegas at the Smart Retail Technology Exposition! This episode is a recording of her speech at the Expo on Wednesday, introducing a new way to drive sales online by re-focusing on something we already utilize every day: communication. She dives into what inspired her to start her own company, the top 3 reasons wh…
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On today's solo episode, Olivia shares the pivotal moment which changed her perspective and career path with one simple question: Is this sustainable? She dives into the top 3 questions she asks clients when they first start working together, and several questions to ask yourself in order to develop a plan of action...with, of course, the story tha…
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On today's episode, I am joined by the two creators and owners of KT Winery! These boss women own a winery in Napa, y'all, and are changing the game of how wine is purchased, enjoyed, and celebrated. We break down what it's like embarking on the journey of business ownership at this elite level. Also, I got an exclusive preview of their new line an…
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On today’s episode, I am joined by Jazmine Bolton, the CEO and owner of Body Well Balanced. If you have ever worked on the floor in a retail store, you will truly love, appreciate, and have so many take-aways from this episode. We dive into some hard truths and reality of what goes on behind the scenes at the sales associate/store manager level in …
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Couture in french translates to sewing or dressmaking, however this one little word has taken on a life of its own. An entire billion dollar industry has been built around it, giving a measurement to garments that are not only part of our past, but also what future generations will look to define where we are now. And one generational staple in the…
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Rarely do our expectations match reality. The beauty of jumping into something new is that any prior illusion you may have had is blown away by a newfound understanding of how things actually work. Entering the couture fashion world, I was full of preconceived notions of what I thought it would be like. While it did have some of those elements, it …
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Welcome to the Couture Conversation Podcast! When done well, the customer only experiences the luxurious side of the luxury retail industry, but the truth is that a lot of blood, sweat, and tears goes into creating that experience behind the scenes. This is all about what it actually takes to create that experience for each customer. We will discus…
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Episode 33 - Do you ever feel blah — uninspired, like you don’t want to work, talk to people, or make posts on social media?Snap out of it quick with these 5 tips & get back in the game!****Welcome to MomBoss Marketing!Join the discussion in the MomBoss group here:http://mombosshustle.comGet all my training at http://KariBaxter.com Follow me on Fac…
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Episode 32 - When you’re building a network marketing business on social media, should you lead with the product or the business?What’s the best choice for YOU? Do you always have to do one or the other?****Welcome to MomBoss Marketing!Join the discussion in the MomBoss group here:http://mombosshustle.comGet all my training at http://KariBaxter.com…
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Episode 31 - Should you build 2 network marketing companies at the same time? I see this question a lot and here’s my 20+ year industry opinion!****Welcome to MomBoss Marketing!Join the discussion in the MomBoss group here:http://mombosshustle.comGet all my training at http://KariBaxter.com Follow me on Facebook at http://Karibaxter.com/facebookpag…
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Episode 30 - This is Rule #1 for building your network marketing business on social media, using Attraction Marketing and getting people to come to you. Plus a cool tip to generate interest and excitement in your prospects, unity in your team, and build a bigger sense of community.Enjoy!****Welcome to MomBoss Marketing!Join the discussion in the Mo…
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Episode 29 - Do you want to build a big Network Marketing team? Do you want to make a big impact? Do you want to leave a legacy?If you have big goals, check out these five traits of influencers. 😎 Make sure YOU have them and learn how to spot them and develop them in your team. 🙌🏼C’mon over to my Facebook page and tell me your favorite one! ****Wel…
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Episode 28 - In this episode, I tell you about my day where I didn’t work at all. Nothing. Nada. Zip. I give you permission to stop hustling!! If you’re feeling burnt out or overwhelmed, try taking a day off and see how you feel. ****Welcome to MomBoss Marketing!Join the discussion in the MomBoss group here:http://mombosshustle.comGet all my traini…
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