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The Affiliate Guy Podcast is your source for affiliate marketing news, tips, and strategies to take your online business to the next level. Learn how to boost your commissions, manage affiliate programs, and so much more. More information at theaffiliateguy.tv and mattmcwilliams.com.
 
WellAttended is a theatre and event marketing podcast for producers looking to increase their ticket sales. William Rader interviews today's most successful event producers once a week, so that you can learn new ways to promote your shows. Each episode ends with actionable advice that you immediately use to increase ticket sales. If you're listening on iTunes, please make sure to subscribe.
 
Sports Interactive Studio Director Miles Jacobson, comedian Tony Jameson and football journalist and author Iain Macintosh discuss the bestselling football management game, Football Manager. The game allows you to live out the ultimate dream of managing your favourite club — you make the big decisions, you decide on transfers, tactics and substitutions Hosted at the Apple Store, Regent Street in London.
 
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show series
 
I was chatting with my friend Adam Houge the other day and he was telling me how he turned a free virtual event into a 3-day moneymaker...with a small audience and no overhead. So I asked him to share it with my podcast audience. You gotta hear this! LINKS MENTIONED IN THIS EPISODE Adam Houge's Site: adamhouge.org…
 
Today I have a super special guest who is going to blow your mind. She’s sharing how to fascinate your audience and create amazing content whether it’s email or social media or whatever. And we’re going to talk about how to get actual results - meaning you actually make money - from social media marketing. This is so good you don't want to miss it!…
 
The word leadership has a lot of misconceptions. We think of leaders as older, smarter, more qualified, and deemed worthy of the title of “leader.” As a result, we shrink back from our own ability to lead. We diminish our own qualifications and consider ourselves unworthy of such a title. We play small. But here’s the exciting and hopefully encoura…
 
After more than a decade of being an entrepreneur, working with entrepreneurs, and now coaching entrepreneurs, I’ve found there are 3 types of entrepreneurs. In today’s episode, we’ll explore all 3 types, discover which one you are, and how to get to be a Type 3 Entrepreneur (that’s what we all want). LINKS MENTIONED IN THIS EPISODE Passion to Prof…
 
My father never owned a computer. Never owned a cell phone. That I know of he never got on the internet a moment in his life. Yet he taught me almost everything I know about online marketing and business. He was never famous and never had a following but left a legacy that lives to this day...Today I’m sharing some of the most powerful lessons my d…
 
As we wind down a year like no other (at least in most of our lifetimes), it’s time to look ahead to 2021. Today, I share how my 2020 predictions turned out and reveal my bold predictions for the year ahead. LINKS MENTIONED IN THIS EPISODE Affiliate Insider Monthly Trial: mattmcwilliams.com/podcastdeal…
 
Most successful businesses are built on ONE thing...and it’s not the right idea, talent, or timing. It’s FAILURE. And the reason why most businesses don’t succeed and don’t make it past their first year or two is very simple...they don’t fail enough. Today, I’ll share how successful businesses are built on failure, how to use your failures as a cat…
 
Getting noticed today is easier than at any point in human history. But standing out today is harder than ever. No matter what niche you are in, it’s crowded and messy. So how do you stand out? Today, I’ll share four ways you can differentiate yourself. LINKS MENTIONED IN THIS EPISODE Find Affiliates Now: findaffiliatesnow.com The Ultimate Affiliat…
 
Debriefing after an affiliate launch is an important part of systematizing the lessons you learn. Today, you get a behind-the-scenes look at a debrief of Scott Barlow’s very first affiliate launch and you get to learn some of the surprising lessons he learned. Five very powerful lessons in today’s episode...Let’s go! LINKS MENTIONED IN THIS EPISODE…
 
Ever wonder what it's like to get behind-the-scenes access to other entrepreneurs' affiliate launches? Today, you get that chance. Some first-time affiliate launches are big. Some are small. Some are resounding successes, while others are unmitigated disasters. Most, however, fall somewhere in between. That’s exactly what happened to Scott Barlow w…
 
We’re doing something really exciting on The Affiliate Guy Podcast. We’re adding a new segment called “Mindset Minute with Mary Mitchell.” To kick it off, I brought Mary on to talk about her journey from utterly lacking confidence and belief in herself to an entrepreneur who is thriving emotionally. This is one of the most powerful episodes I’ve ev…
 
I still remember the first time I saw my dad having a panic attack. It was utterly terrifying. He was rocking himself back and forth on the floor, sweating profusely, trembling from an unknown fear. I didn’t know it at the time, but his heart was racing, his body was numb, and he was detached from reality. My dad's fears were just like your fears i…
 
Question #1: Can you build a real business on a podcast? Question #2: If so, how? Today, I have a fascinating conversation with an amazing guest to answer both of those questions and show YOU how to build a business on a podcast. LINKS MENTIONED IN THIS EPISODE ChangeMakers Podcast: listennotes.com/podcasts/changemakers-with-jamie-atkinson-and-gina…
 
What do you do when an affiliate promotion isn’t working? You’re promoting, but making NO sales! Now what? And how do you avoid the situation in the first place? I answer both questions in today’s episode. LINKS MENTIONED IN THIS EPISODE Affiliate Program Scorecard: mattmcwilliams.com/scorecard Our Black Friday and Cyber Monday Deals: mattmcwilliam…
 
Resilient leadership adaptation and managing change Awakening the inner leader Physical Intelligence Leading for results – not popularity Leading through uncertainty Five leadership disciplines that engender organisational agility Inspiring young women to be future leaders Bringing your whole self to work HR strategies for a flourishing Africa From…
 
Marcus Whitney is a self-proclaimed unlikely entrepreneur. Two decades ago, he arrived in Nashville as a college dropout with a one-year old and another baby on the way. Waiting tables and living paycheck to paycheck in a hotel, becoming an entrepreneur seemed unlikely indeed. But Marcus knew there was something more for him...and two decades later…
 
Inter-generational strengths: leadership leverage in crisis It’s not the answers that are wrong – it’s the questions Technology: impacting the future in unpredictable ways Agile leadership in higher education Reducing the failure rate in mergers and acquisitions' Balancing risk-taking with making mistakes Islamic leadership and Peter Drucker Not pr…
 
The dangers of endorsing single models of leadership in global markets How to embrace the new by letting go of the old When knowledge becomes obsolete Why do we complain? Embracing change Is leadership dead? Again Systems-thinking in a VUCA world The new leaders for challenging and contemporary times Administrative reform and e-governance in a digi…
 
Post-capitalist society and the knowledge economy Overcoming leadership vertigo in the age of Covid-19 A fresh perspective on leadership for Trinidad and Tobago Leadership for synergy - act now Innovation or ‘creative imitation’ How to be everywhere at once and have more time Leading and managing in Japan: a whole society model Character and integr…
 
You're going to put a LOT of effort into making this holiday season your best ever for your affiliate program (and your affiliate marketing). Don't waste that effort and let the momentum stop when Christmas passes or the new year begins. Today, I'll share some of my top strategies to keep the holiday momentum going all year long! LINKS MENTIONED IN…
 
Why we need great international leadership The end of 'business as usual': how to develop and accelerate digital transformation From cultural persuasion to perpetual leadership People drive development Leading authentically The importance of contribution over achievement Changing the ratio of risk and reward…
 
One of the most important things you can do during the holidays is optimize your affiliate program by partner type. Today, I'll share what to do with four specific types of affiliates: content sites, loyalty sites, coupon/deal sites, and content syndication sites. LINKS MENTIONED IN THIS EPISODE Ultimate 2020 Holiday Guide for Affiliate Marketers, …
 
'Tis the season...for affiliates to get a LOT of emails. Your affiliate program is not the only one affiliates are promoting this time of year, so what can you do to STAND OUT? Today I share 10 ways for your affiliate program to stand out in the clutter. LINKS MENTIONED IN THIS EPISODE Ultimate 2020 Holiday Guide for Affiliate Marketers, Affiliate …
 
Affiliates are busier than ever during the holiday season. If you don’t make it easy for them, make your offers convert, and give them what they want and need, you will fail. This episode will help you to give your affiliates exactly what they want for the holidays. LINKS MENTIONED IN THIS EPISODE Ultimate 2020 Holiday Guide for Affiliate Marketers…
 
Creativity is misunderstood. It's not reserved for a few and it's not something that you must aspire to have or attain. It's yours...whenever you are ready for it. Today's guest, Seth Godin, shares about the myth of creativity, why daily blogging has been beneficial to him, how writer's block is a NOT a real thing, and SO much more in this amazing …
 
The holiday season is the best time of the year to find new affiliates and recruit them to your affiliate program. In this episode, I'll share 4 strategies to help you inject some new life into your affiliate program and not only finish this year strong but set up next year to be your best ever! LINKS MENTIONED IN THIS EPISODE FREE Affiliate Referr…
 
Do you know all the important dates for your affiliate program this holiday season? Over the past few decades, the list has gotten longer and longer and continues to increase. Today, I’ll share all the important dates and what YOU can do to maximize your affiliate sales. LINKS MENTIONED IN THIS EPISODE TEXT "holidayguide" to (260) 217-4619 to get t…
 
Your message matters. That is the theme today. You may not feel that way but it does. And today’s special guest, Jonathan Milligan, is going to share how to define your message, believe in your message, how to market your message, and ultimately to LIVE your message. LINKS MENTIONED IN THIS EPISODE Get Jonathan's book, Your Message Matters for FREE…
 
According to the National Retail Federation, about 40% of consumers actually begin their holiday shopping before Halloween. That means if you wait much longer to start preparing your affiliate program for the holiday season, you're waiting WAY too long! In this episode, I share the 11 steps to start taking RIGHT NOW to prepare your affiliate progra…
 
It’s The Most Wonderful Time of the Year. and that means it’s time to get your affiliate program ready for the holidays. This episode will show you how! LINKS MENTIONED IN THIS EPISODE The Ultimate 2020 Holiday Guide for Affiliate Marketers, Affiliate Managers, and Affiliate Programs: mattmcwilliams.com/2020affiliateguide Get Your First 100 Affilia…
 
Today is juicy my friend...I have a special guest, Thembi Bheka, on to share how to build INSTANT authority in your niche and grow your list fast...buckle up cause this is a good one! She's only my SECOND repeat guest ever...and you'll hear why in this episode! LINKS MENTIONED IN THIS EPISODE Thembi's Scale Your Business Challenge: scaleyourbusines…
 
If you're like one of my listeners, Todd Rich, and you've been trying to scale your side hustle business, working nights and weekends, but you're doing it on a limited budget, listen up. I walk Todd (and you) through step-by-step on how I did it and coach others to do it today. If you’re tired of spinning your wheels and spending more and more time…
 
The final episode in our five-part series on making the most of podcasts...Today, I'll share how to grow your overall business using a podcast! LINKS MENTIONED IN THIS EPISODE Fusebox Podcast Player: mattmcwilliams.com/fusebox TEXT ME: +1 (260) 217-4619 Headliner: mattmcwilliams.com/headliner Power up Podcasting: mattmcwilliams.com/pup MeetEdgar So…
 
The fact is that most podcasts don't make any money. The truth is that it doesn't have to be that way. The reason most podcasts don’t make money is that most podcasters don’t know how to monetize them. The smart podcasters know that affiliate marketing is where the money is at…ESPECIALLY when you are starting out. Today I share 10+ Ways to monetize…
 
Getting on podcasts is one thing, but converting listeners into new fans, subscribers and ultimately buyers is another. Today, I’ll share how to make the most of your guest spots and gain subscribers and sales from your podcast interviews. This is a followup to my last episode on how to get on a podcast and part three of my five-part series on grow…
 
There is no doubt about it...getting interviewed on podcasts is one of the best ways to gain exposure, build your influence, and grow your list. Today, I reveal how I landed more than 200 podcast interviews in one year...and what it did for my business! LINKS MENTIONED IN THIS EPISODE Affiliate Insider Monthly Trial - mattmcwilliams.com/aimtrial TE…
 
Want to know how to get hugely popular, A-List guests for your podcast? Getting the right guests on your show can explode your listenership overnight, but how do you do it? When I first started, I had some huge guests that I had no business getting...except that I knew HOW to get them! What I teach in this episode applies not only to podcasts, but …
 
If you are a marketer, you’re an innovator. Plain and simple. All successful marketers are constantly innovating. There are three reasons that marketers are constantly innovating, and in today’s episode, I share those reasons and show you how to innovate more. Listen to this episode and ask yourself what new twist you can put on an old framework in…
 
Few people in the online marketing space have had a greater impact on my business than Jeff Walker. If you aren’t familiar with Jeff, he is the creator of Product Launch Formula (PLF) and has revolutionized the online marketing world. I owe much of my success in my business to the things that I have learned from Jeff’s course, book, videos, and ema…
 
What would the world's most productive man do during a pandemic? How would he navigate the changing times? Well, you're going to find out in this episode, because I'm interviewing one of my mentors, Craig Ballantyne, AKA "The World's Most Productive Man." LINKS MENTIONED IN THIS EPISODE Craig Ballantyne's site: craigballantyne.com The Perfect Week …
 
It seems like productivity hacks are all the rage these days. But which ones work best for online business owners? People who work from home, own their own business, and are possibly working a side hustle. Well, today I’ve got a very special guest on to share his wisdom on how to get MORE done in LESS time with LESS STRESS. If that sounds like some…
 
How do you write emails promoting affiliate offers without sounding “salesy” or inauthentic to your audience? That is a very common question. In this episode, I share 3 tips for writing affiliate emails that are authentic to you AND get great results. LINKS MENTIONED IN THIS EPISODE Ultimate Affiliate Swipe File Book: affiliateswipefiles.com How to…
 
You check email the moment you lift your head off the pillow in the morning. You bring work with you on vacation, sneak glances at your smart phone during family dinners, and take business calls and texts at your kids' sports events. It's as if you've been forced to make a choice between your business and your life. But it doesn't have to be that w…
 
You need an email list to succeed with your online business. Odds are that ONE thing is holding you back from growing your email list. Yes, ONE thing. It’s the #1 reason most people never grow their email list...and it’s probably the reason you aren’t either. LINKS MENTIONED IN THIS EPISODE List Launch Challenge: listlaunchchallenge.com Avatar Crea…
 
For the longest time, I ran my business pretty much by the seat of my pants. Maybe you can relate. One of my biggest faults was that I wasn’t CLEAR on who I served. Once I got crystal clear on who I served, business was a heck of a lot easier! I realized later that getting that clarity was by far the #1 key to my success...in fact, nothing else was…
 
Managers are for fast food restaurants, not affiliate programs. I've decided I can't stand...no, I HATE the term affiliate manager. I share why in this episode. LINKS MENTIONED IN THIS EPISODE Your First 100 Affiliates: mattmcwilliams.com/first100
 
Why are your affiliate promos failing? I got an email recently that said this: “I need help! I belong to several affiliate programs...I post them [everywhere]. I get clicks but no sales.” So why are his affiliate promos failing? For ONE reason...which I share in today’s episode. LINKS MENTIONED IN THIS EPISODE SCALE Affiliate Marketing Video: mattm…
 
How do you start, grow, and monetize a podcast? Today's guest has the answers to all of those! Joe Fier is one of the hosts of the wildly successful Hustle and Flowchart Podcast and today he shares all of his secrets for starting a podcast, getting amazing guests, growing your listeners, and monetizing your show. LINKS MENTIONED IN THIS EPISODE The…
 
This might surprise you to hear me say this, but you do NOT need to hire an affiliate manager to run your affiliate program. In fact, today I'm going to share 3 reasons you absolutely should NOT do hire one...and what to do instead! LINKS MENTIONED IN THIS EPISODE The Affiliate Code training (special deal): mattmcwilliams.com/codespecial Apply for …
 
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